How a Small Business Can Generate More Clients With a Free Marketing Approach

• As a small business owner there are huge concerns in the beginning on how to market your goods and services.

• With so many channels of marketing such as the traditional and the online marketing channels, this can create confusion not knowing where to begin. Obviously, the traditional marketing methods are not free so we would not discuss it now. The free marketing methods are the online marketing and social media strategies.

• Setting up profiles on all these Social Media sites, following people, setting up Facebook pages and so on is not a guarantee that you will get clients. There are millions and millions of business owners on these sites who without a plan and a strategy have not achieved any success online.

• To generate clients on Social Media, the first step is to know where your audience are and the platforms they meet to interact.

• Assuming that most of your potential clients are on Twitter and less on Facebook, you would have to know this information so that you do not waste your time.

Free Marketing Approaches to Generating More Clients:

• Research: If you are a dentist, research should be done on Google on what exactly people want to know from a dentist. This is important, because you can have the most beautiful website, have products, be blogging, have eBooks but if you are not providing answers to their questions they will not request your services.

Free Marketing Approaches to Generating More Clients:

• Blogging: With an effective research strategy you will then know what to blog about. So when someone types that same question in the search engines such as Google, your website will come up on the first page and then they will read your blog. This is one of the reasons why according to Exact Target, 57% of businesses have acquired a customer from a company blog.

Free Marketing Approaches to Generating More Clients:

• Answer questions online: Do not just focus on having Social Media profiles such as Twitter, Facebook, and LinkedIn and so on. But when you get on board on these sites be unique and establish yourself as an expert. Answer questions, there are always people asking questions, comment and contribute.

Free Marketing Approaches to Generating More Clients:

• The more you do these activities you will generate clients without having to spend any money in your marketing efforts. However, you have to work on providing very valuable content.

Complimentary Strategy Session

Need assistance in implementing an effective marketing strategy?

Then book for a Complimentary Strategy Session today at:

http://www.tinakyei.com/complimentary-strategy-session