Hosted by the University of Georgia

Meet the Conference Committee

JASMINE JOHNSONLogistics Co-Director

MAYA DANIELSProgram Director

AVIA MEADOWSNational Conference Coordinator

KAITLYN PEELCommunications Co-Director

KELLY TRANLogistics Co-Director

KELSEY WOODCommunications Co-Director

Trivia

What is the Georgia Aquarium known for?

Fun fact: The Georgia Aquarium houses more than 100,000 animals

representing 500 species from around the globe!

Trivia Answer

The World’s Largest Aquarium

Introducing the Keynote Speaker: Scott Williamson

Vice President of Public Affairs

and Communications at Coca-Cola North America

For the past 23 years, he has directed public relations initiatives for nearly all of the company’s brands and sports entertainment properties.

Trivia

What was Coca-Cola originally created for?

Fun fact: Coca-Cola was created in 1892!

Trivia Answer

It was created as a medicine

Conference Sessions

How Your Portfolio Gets You Hired Graduating Magna Cum Laude doesn’t mean you’ll get hired in the top creative departments. Y’allywood: The Hollywood of the South The exciting world of entertainment public relations. Global Messaging and Rebranding Staying consistent, innovative and relevant in a fast pace global market. It’s a Marathon, Not a Sprint Political communication during and after the race.

The Blueprint: Corporate Communications How to be proactive, manage crisis internally and externally with key messages. Using New Technology How new apps, websites, etc., help spread the word. Discovering a Whole New World Giving travelers the tools they need for a memorable trip. Trending Now Creating customized, audience-driven social media marketing and digital content.

Trivia

Name two businesses whose corporate headquarters are in Georgia.

Fun fact: There are over 30 Fortune 1000 businesses with headquarters in Georgia!

Trivia Answer

Home Depot Delta

Chick-Fil-A Southern Company

Coca-Cola

SunTrust

Holiday Inn GE Energy PulteGroup

UPS

Aflac CNN

Hosted in the heart of Atlanta Atlanta Marriott Marquis, $150 per night plus taxes for either a king-size bed or two double beds, depending on the party size (maximum of four per room). Amenities: – Cocktail Lounge – Three Dining Options – Spa – 24-Hour Fitness Center – Indoor/Outdoor Pool – And More! Attendees will be required to make their own hotel reservations and select their own roommates; PRSSA will not make room reservation or assign roommates.

Trivia

What year did Atlanta host the Olympics?

Fun fact: The games hosted in Atlanta are often referred to as the “Centennial Olympics”

Trivia Answer

Travel

Hartsfield-Jackson International Airport •  Visit www.airport-atlanta.com for a comprehensive list of travel

suggestions to the hotel. •  Attendees can also reserve a spot in a SuperShuttle van. Prices begin at

$16.50 one way. Enter the discount code PRSA1 at checkout and you will receive 10% off your round trip reservation made and paid online.

Trivia

Name the three major sports teams that call Atlanta home.

Fun fact: Atlanta used to have a National Hockey League team!

Trivia Answer

Things to do in Atlanta

Trivia

Name a show or film that was shot in Atlanta.

Fun fact: Part of The Hunger Games: Catching Fire was shot at the Atlanta Marriott Marquis!

Trivia Answer

•  Selma •  Teen Wolf •  Anchorman 2 •  Antman •  Family Feud •  Captain America 3 •  Magic Mike

•  42 •  Walking Dead •  Chrisley Knows Best •  Vampire Diaries •  Dumb & Dumber 2 •  The Originals •  Real Housewives of Atlanta

Events

Social Agency/Career Tours

Career Development Exhibition

Awards Ceremony

Trivia

What football game is often referred to as the Deep South’s oldest rivalry?

Fun fact: Notre Dame has the most players in the College Football Hall of Fame!

Trivia Answer

University of Georgia vs. Auburn University

Conference Registration

Full Registration Members and Affiliates – $310

Non-Members – $345

Day Registration Members and Affiliates – $185

Non-Members – $195

Registration ends Oct. 2. To register, visit prssa.prsa.org/events/conference/register.

Trivia

What are our favorite places to visit in Atlanta?

Fun fact: We are both Atlanta natives!

Trivia Answer

Centennial Olympic Park & Georgia Aquarium

Thank you to our sponsors

Creative Circus Coca-Cola Kind Chick-fil-A

Connect with us!

Website:prssa.prsa.org/

events/Conference

Email:prssanc@gmail.com

Facebook:PRSSA national

conference

Twitter:@PRSSANC