HORECA FESTIVAL SUMMER 2014

1. EXECUTIVE SUMARY

2. COMPANY’S OVERVIEW

3. PRE EVENT ACTIVITIES

4. EVENT ACTIVITIES

5. DESIGNS

CONTENT

EXECUTIVE SUMARY

To again remind the clients that Metro is the biggest supplier where by they can findvariety of products from different ranges: -For Western Restaurants-For Viet Restaurants-For coffee shop-For Bar, Karaoke-For Hotel-For Canteen, Catering

This Summer Festival is a good occasion to host a nice, cool event for the Existing VIPClients to come and experience the memorable creativities from Metro.

METRO OVERVIEW

COMPANY’S BACKGROUND

Metro first came to Vietnam with the very first location : Binh Phu on 28th March 2002Distributing more than 25,000 products which 90% of them are produced by Vietnamese Companies which follow European standards.

Metro now is supplying for more than 1 million companies from different ranges: Hotels, Restaurants, Catering, Retailers, Coffee shops…

Metro is located in 13 locations around the country ( Calculate until 2010), and will open moreby the end of this year.

HORECA SUMMER FESTIVAL

PRE EVENT ACTIVITIES

PR CAMPAIGN

Internal Ad Material

PR CAMPAIGN

SMS marketing

Send out message to Metro ‘s existing clientsAlso new database targeting Restaurants, BarHotel, Spa, Catering companies…

PR CAMPAIGN

Printed Ads

HORECA SUMMER FESTIVAL

EVENT ACTIVITIES

ACTIVITY #I: DANCE PERFORMANCE

Old School dancing performance of 3 couples ,dressed like Festival .They will dance with 3 songs following: Samba, Tango, and Flamenco

ACTIVITY #II: FLASH MOB PERFORMANCE

Flash mob dance with 30 dancers and encourage visitors to join. Creating fun experience

ACTIVITY #III: ACOUSTIC BAND

ACTIVITY #IV: HORECA MAP – TREASURE HUNTING

A map showing where are the booths, and which item the guests should find in that boothOnce they collect all the items, they will go to the Metro Services Booth to redeem their prizes.

HORECA SUMMER FESTIVAL

DESIGN

THANK YOU!For further details please contact

Ms Jolie / MandyTel: 08 38 464 990

www.pico.com