home energy efficiency – moving from audit to action
DESCRIPTION
Energy Efficiency Success Stories presented by Stacy Boots Camp at the CERTs Conference St. Cloud, MN February 21, 2013TRANSCRIPT
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Home Energy Efficiency – Moving from Audit to Action
Energy Efficiency Success Stories
Stacy Boots Camp Center for Energy and Environment
CERTs Conference St. Cloud, MN
February 21, 2013
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Challenges of designing residential EE programs
CEE’s solution to addressing these challenges
Results of programs
Looking forward
Presentation Overview
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Over 30 years of energy efficiency innovating 40,000 homes served in energy-efficiency programs since 1980s Financed 18,000 home improvement loans resulting in $130 million worth of home improvements Completed over 100 energy efficiency research projects Recommissioning program for larger buildings Served over 9,000 small businesses for a small business lighting efficiency program (an ACEEE “Exemplary Program”)
Center for Energy and Environment
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Industrial 30%
Commerical 19%
Transportation 28%
Residential 23%
Carbon Emissions in Minnesota
Industrial 30%
Commerical 19%
Transportation 28%
Residential 23%
Carbon Emissions in Minnesota
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Residential EE programs struggle to meet 1.5% savings goal
Audits do not save energy, actions do
Context
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Develop a high energy savings & cost-effective whole-house retrofit
program
The Goal
Low-cost measures
Major retrofits
Occupant behavior Savings
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Program Models
“Traditional” Whole-House
Retrofit programs
Feedback/ behavior change
program targeting occupant behavior
“Neighborhood Sweep” Direct
Install
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“One-stop” approach to make easy for participants
Comprehensive approach to energy savings
Use behavioral science research to enhance program results
Partner with contractors for training, quality control &
increased participation
Key Features
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Program Process
Community Engagement
Neighborhood Workshop
Home Visit
& Materials
Path to Major Upgrades
(Envelope & HVAC)
Follow up
after home visit
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Behavior Benefits of Workshops
Peer Pressure
Public Commitment
Social Norms
Increased motivation to take EE actions
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Good Habits Good Products Good Investments
The Recipe for an Energy Smart Home
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Home
Energy
Visits and
Energy
Audits
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Feedback on Energy Usage
Comparison with peers
Helps drive behavioral actions
Increased engagement =
Increased likelihood of making major investments
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Contractor Participation
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+ Client: MN Energy Resources
+ Improve energy savings, reduce
problems, and increase customer
satisfaction from insulation contractors
+ CEE does training, checks 10% of
completed jobs
+ Developed “phone QA process” to
address MER disbursed territory
Quality Insulation Program
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Develop new models for residential energy-efficiency program delivery
Whole-house approach
2-year pilot effort
8 cities
Energy Efficient Cities
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Participating Cities
Park Rapids Duluth Minneapolis St. Paul Apple Valley Owatonna Rochester Austin
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Austin Public Utilities CenterPoint Energy
Comfort Systems City of Duluth (stimulus funding)
City of Minneapolis (stimulus funding) Environment & Natural Resources Trust Fund
Minnesota Power Minnesota Energy Resources
Owatonna Public Utilities Rochester Public Utilities
Xcel Energy
Program Sponsors
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t Project Partners: Dakota Electric CenterPoint Energy City of Apple Valley Center for Energy & Environment Great Plains Institute Many other community partners
Project Results (residential):
• > 95% of workshop attendees signed up for Home Visit
• 3% of homes
• Over 5 million kWh savings
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Minneapolis
2009 - 2013
6,025 Homes
$513,000 savings/yr
3,573 kW savings/yr
2,140,092 kWh savings/yr
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+ Client: MN Energy Resources and municipal utilities
+ Current cities: Rochester and Kasson
+ Provide marketing support, run workshops, and provide follow-up assistance to participants
+ About 500 participants last year
+ 2013 recipient of ACEEE national “Exemplary Programs” award
Greater MN Programs
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+ Clients: CenterPoint, Xcel, various cities
+ Former “Community Energy Services” program is now “Home Energy Squad Enhanced” program (CEE delivers program in west metro)
+ Goal is 2,500 homes for 2013-2015
+ CEE doing marketing for “HES Enhanced” program through 3 channels: + City-based programs (Mpls, St. Louis Park,
Bloomington, Richfield, New Hope)
+ “In-Business” programs – do “lunch and learn” format, sign employees up for program
+ “Congregation” program – do workshop at church/congregation and sign up for program
Home Energy Squad Enhanced Program
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FOUR LESSONS LEARNED
1. Community-based marketing when combined with traditional marketing strategies can be effective at getting participation
2. Combining low-cost measures with insulation measures can increase savings beyond that achieved by separate strategies
3. Quality control and contractor training is important to achieving savings and homeowner confidence
4. Motivating homeowners to complete upgrades is critical