A Practical Process for Startups

A platform for startup projects

About MeSerial Entrepreneur

StartupsAP DealFlow (present)

E-Finet.com (8317.hk)Fortitude SecuritiesNew Media Research

CareerThomson FinancialSBC WarburgOffshore BankingFamily Office mgmt.

Education Masters in Intl Management Strathclyde University

Bsc (Hons) Computer Science and Economics

A Short video

Game 1 – Guess the startup ?

Game 2 – Guess the Founder

Mark Zukerburg Jerry Yang Elon Musk

Kai-Fu Lee Jerry Ma Yat Sui

How did they start ?

Issues at startup

• Idea• People• Resources• Hardware• Software• Clients• Investors

The paradox of startup process

FAIL REASONSRun out of money, No clientsBad product, Founder dispute

Legal, marketing, sales

A Practical Process for Startups

APStartup.com Create, Build, Promote and Fund

An online social network platform for entrepreneurs

A Practical Process for Startups

DealFlow for Investors

A show window of projects for investors and customers

Social Communities

A Practical Process for Startups

• START– Mind maps– Lean canvas

• PLAN– Project

Management– Biz Plan Writer

• BUILD– Freelance– Data Room

• PROMOTE• Blogs• Newsletter• CRM• Webinar

• FUND• VC Pro• Angels

• ADMIN• Expenses• Hiring Module

Apps for Startups – help you Start, Plan, Build, Promote, Admin and FundSingle login, team collaboration and external sharing.

Apps for Startups - Features

APPLICATIONS• Practical Process for

Startup - a step by step management process

• Open source and commercial software apps for specific uses

• Shared code, separate data

• Apps are supported independently and updated frequently

DATA

• Data can be shared between apps

• Data can be shared between teams

• Data can be used by be exportable and

• Data acts as log for startup history

• Data is backed up on a daily basis

APStartup – getting Started1. Register on

www.apstartup.com

2. Choose group CityU Student

3. Complete personal profile

- Works like any other social network - FB, LN

- Post comments, videos, pictures, thoughts

Personalizing your profile

• Add picture or avatar

• Bio - Interests

• Personal Goals

A Practical Process for Startups

IDEAS

Mindmaps : Map your Ideas

http://thinkbuzan.com/articles/view/how-to-create-a-mind-map/http://en.wikipedia.org/wiki/Mind_map

The Lean Startup methodology

http://en.wikipedia.org/wiki/Lean_Startup

Lean Startup intro

Lean Startup Model

The most significant goal of a startup is finding a scalable and repeatable business model and the process for doing so follows the same validated learning loop. You start by documenting a set of business model hypotheses, then systematically validate those assumptions against reality and make course-corrections, or pivots, along the way.

Lean Canvas – validation tool

http://leanstack.com/LeanCanvas.pdf http://www.businessmodelgeneration.com/canvas

Business Model Canvas tool

Create – Lean canvas

Assignment1 for GE2304

• Register your profile on APStartup. join Group CityU - GE2304

• Using Lean Canvas app (under the applications menu) to design a startup idea that you have.

• Select Lean Canvas , read the summary below before starting a brainstorm a business idea you have.

• Outline the problem, solution, value proposition and customer segments Also outline the possible cost structure and the revenues of the idea.

Steve Blank – Lean Launchpad

Steve Blank - 4 Steps

Customer Development Worksheets:

1. Product Hypothesis2. Customer Hypothesis3. Channel/Pricing Hypothesis4. Demand Creation Hypothesis5. Market Type Hypothesis6. Competition Hypothesis

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