highlights week 17. the season finale of masterchef nz pulls in large audiences source: agb nmr....

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HIGHLIGHTS WEEK 17

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HIGHLIGHTS

WEEK 17

THE SEASON FINALE OF MASTERCHEF NZ PULLS IN LARGE

AUDIENCES

Source: AGB NMR. Same Week Last Year W/C 26/04/09. Previous Four Weeks W/C 28/03/10- WC 18/04/10. 19:30-21:30

MasterChef New Zealand, TV ONE Wednesdays, 7.30pmAverage Audience

11.712.4

10.0

16.5

14.014.7

8.89.7

9.2

10.09.8

8.6

0

2

4

6

8

10

12

14

16

18

AP 25-54 HHS w/Kids 0-14 AP 18-49

Ave

rag

e A

ud

ien

ce (

%)

Same Week Last Year Previous Four Weeks

TV ONE - Wednesday 28th April 2010 TV3 - Wednesday 28th April 2010

TV ONE’S REAL CRIME GANGS OF OZ SERIES

GROWS AUDIENCES WOW & YOY ACROSS THE KEY DEMOGRAPHICS

Real Crime, TV ONE Tuesdays, 9.30pmAverage Audience

6.96.5

5.9

10.4

9.4 9.3

5.1 5.34.9

6.2

7.47.6

0

2

4

6

8

10

12

AP 25-54 HHS w/Kids 0-14 AP 18-49

Ave

rag

e A

ud

ien

ce (

%)

Same Week Last Year Previous Four Weeks

TV ONE - Tuesday 27th April 2010 TV3 - Tuesday 27th April 2010

Source: AGB NMR. Same Week Last Year W/C 26/04/09. Previous Four Weeks W/C 28/03/10- WC 18/04/10

TV2’S BROTHERS AND SISTERS PERFORMS STRONGLY

GROWING AUDIENCES WOW AND YOY ACROSS THE KEY DEMOGRAPHICS

Source: AGB NMR. Same Week Last Year W/C 26/04/09. Previous Four Weeks W/C 28/03/10- WC 18/04/10

Brothers & Sisters, TV2 Mondays 9.30pmAverage Audience

9.0

11.8

9.1

12.7

18.6

11.7

8.2

9.9

6.9

9.0

14.2

8.8

0

2

4

6

8

10

12

14

16

18

20

AP 18-39 HHS w/Kids 0-14 AP 18-49

Ave

rag

e A

ud

ien

ce (

%)

Same Week Last Year Previous Four Weeks

TV2 - Monday 26th April 2010 TV3 - Monday 26th April 2010

TV2’S AMERICAN IDOL IDOL GIVES BACK & RESULTS

SHOW GREW AUDIENCES WOW AND YOY ACROSS THE KEY DEMOGRAPHICS

Source: AGB NMR. Same Week Last Year W/C 26/04/09. Previous Four Weeks W/C 28/03/10- WC 18/04/10. 19:30-21:59

American Idol, TV2 Saturday 7.30 pmAverage Audience

8.6

11.7

8.7

11.6

15.7

11.6

9.5

7.9 7.9

6.3

10.0

7.6

0

2

4

6

8

10

12

14

16

AP 18-39 HHS w/Kids 0-14 AP 18-49

Ave

rag

e A

ud

ien

ce (

%)

Same Week Last Year Previous Four Weeks

TV2 - Saturday 1st May 2010 TV3 - Saturday 1st May 2010

TV2’S POLICE TEN 7 PERFORMS STRONGLY

GROWING AUDIENCES WOW AND YOY ACROSS THE KEY DEMOGRAPHICS

Source: AGB NMR. Same Week Last Year W/C 26/04/09. Previous Four Weeks W/C 28/03/10- WC 18/04/10

Police Ten 7, TV2 Thursdays 7.30pmAverage Audience

14.4

18.1

13.5

17.9

19.6

15.9

4.0 4.0 3.9

10.3

14.6

9.7

0

2

4

6

8

10

12

14

16

18

20

AP 18-39 HHS w/Kids 0-14 AP 18-49

Ave

rag

e A

ud

ien

ce (

%)

Same Week Last Year Previous Four Weeks

TV2 - Thursday 29th April 2010 TV3 - Thursday 29th April 2010

TV2’S NEW SHOW 10 THINGS I HATE ABOUT YOU & UGLY

BETTY GROW AUDIENCES WOW AND YOY ON SUNDAYS AGAINST AP 18-39

Source: AGB NMR. Same Week Last Year W/C 03/05/09. Previous Four Weeks W/C 04/04/10- WC 25/04/10

TV2 Sundays, 10 Things I Hate About You and Ugly BettyAverage Audience - AP 18-39

5.5

6.9

9.2

11.1

1.5

6.67.16.6

0

2

4

6

8

10

12

17:00 - 17:29 17:30 - 18:29

Ave

rag

e A

ud

ien

ce (

%)

Same Week Last Year Previous Four Weeks

TV2 - Sunday 2nd May 2010 TV3 - Sunday 2nd May 2010

TV2’S NEW SHOW 10 THINGS I HATE ABOUT YOU & UGLY

BETTY GROW AUDIENCES WOW AND YOY ON SUNDAYS AGAINST HHS WITH KIDS 0-14

Source: AGB NMR. Same Week Last Year W/C 03/05/09. Previous Four Weeks W/C 04/04/10- WC 25/04/10

TV2 Sundays, 10 Things I Hate About You and Ugly BettyAverage Audience - HHS with Kids 0-14

5.0

6.0

9.6

11.2

0.9

7.57.58.6

0

2

4

6

8

10

12

17:00 - 17:29 17:30 - 18:29

Ave

rag

e A

ud

ien

ce (

%)

Same Week Last Year Previous Four Weeks

TV2 - Sunday 2nd May 2010 TV3 - Sunday 2nd May 2010

TV2’S NEW SHOW 10 THINGS I HATE ABOUT YOU & UGLY

BETTY GROW AUDIENCES WOW AND YOY ON SUNDAYS AGAINST AP 18-49

Source: AGB NMR. Same Week Last Year W/C 03/05/09. Previous Four Weeks W/C 04/04/10- WC 25/04/10

TV2 Sundays, 10 Things I Hate About You and Ugly BettyAverage Audience - AP 18-49

5.0

5.7

8.2

9.0

1.7

7.5

5.95.1

0

2

4

6

8

10

17:00 - 17:29 17:30 - 18:29

Ave

rag

e A

ud

ien

ce (

%)

Same Week Last Year Previous Four Weeks

TV2 - Sunday 2nd May 2010 TV3 - Sunday 2nd May 2010

TV2’S MATTHEW & MARC’S ROCKY ROAD TO BOLLYWOOD

ALSO GROWS AUDIENCES WOW AND YOY ON SUNDAYS ACROSS THE KEY DEMOGRAPHICS

Source: AGB NMR. Same Week Last Year W/C 03/05/09. Previous Four Weeks W/C 04/04/10- WC 25/04/10

Matthew & Marc's Rocky Road to Bollywood, TV2 Sundays 7.00 pmAverage Audience

8.9

10.7

8.8

13.1

11.112.1

9.4

8.2 7.9

6.7

9.5

7.5

0

2

4

6

8

10

12

14

AP 18-39 HHS w/Kids 0-14 AP 18-49

Ave

rag

e A

ud

ien

ce (

%)

Same Week Last Year Previous Four Weeks

TV2 - Sunday 2nd May 2010 TV3 - Sunday 2nd May 2010

Source: Netratings: Site Census. Stream Views. Please note that a small number of News Steams are included. Weekly Report is Monday to Sunday inclusive. April 2009 Streams are abnormally high due to a reporting discrepancy which counted each individual dance in Dancing with the Stars as a separate stream

Stream Views on tvnz.co.nz Entertainment

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STREAM VIEWS GROW BY 21% YOY ON TVNZ Ondemand