HiddenTag® for Your Brand

PROPOSAL

HIDDENTAG For C.O.P. ®

SMART HOLOGRAM STICKER HIDDENTAG

HiddenTag is the most secure authenticity verification solution that uses advanced digital watermarking technology.

With HiddenTag you can verify the authenticity of the product , first, by seeing HiddenTag security sticker on the

product. To be completely sure, you can scan the security sticker with our mobile app and clear up all suspicions. This

whole process is possible due to server monitoring.

Every time a product is scanned, it leads consumers to customized authenticity page where brands can provide

consumers with relevant product information, additional promotion materials, and links of online shop and social

networking pages.

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1. Verify with the naked eye

hologram, design

2. Verify through the app

(verify label data)

3. Verify through the server monitoring

(User GPS, Count scanning)

First Step Second Step Third Step

Summary

CUSTOMIZED STICKER DESIGN AND UNIQUE IDENTITY

HiddenTag technology allows brands to have customized design of the sticker.

By embedding the different data in each sticker, stickers carry unique information and it allows each individual

products to carry a DNA like Identity.

Thus, billions of seemingly identical images, carrying unique information, can be identified using our technology.

For example, stickers in below image looks all same, but they all have different hidden data and serial numbers in it.

Summary

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Design Scan/Print Type Minimum size Material Options

General 12mm x 12mm

Hologram

+ Transparent PT

Crash / Scratch/ Cut

etc.

*Printing according to

the customer’s

preferences

Wide 20mm x 8mm

TYPES OF STICKERS

We have 2 different types of stickers; general and wide. In case of counterfeit attempts such as copying or scanning

the original sticker, it results dark color , distorted copy which cannot be scanned, being fully protected from

duplication.

Product introduction

STICKER PRODUCTION TYPES

You can choose from different types of stickers for enhanced protection against duplication or re-application.

Roll method for automatic use

Tailored methods of delivery to match the customer’s preferences

We supply hologram labels in sheets for manual application and in rolls for automatic machine application.

Sheet method for manual use

Sticker tears apart when removing from the product. Making it impossible to be re-

applied.

CRASH TYPE SCRATCH TYPE CUT TYPE

Stronger security protection. Authenticity can be verified only after scanning and entering 4 digit number hidden under scratch area.

By applying the cut type on the opening part of the package, HiddenTag sticker

can be used as a seal for the product.

Product introduction

MONITORING REPORT Everytime product scanned, server records data, including when and where products have been scanned by

consumers. Based on that, we provide monthly monitoring reports to the client.

You can check data from every scan such as location, time and number of scan etc from the monitoring report.

It shows you various dashboards that give a valuable data on how your consumers are engaging.

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Product introduction

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Authenticity verification

Product Registration User Registration

Event Linkage

ADDITIONAL FEATURES OF HIDDENTAG

We provide various services through HiddenTag App.

Distribution Management

Effective Product Recall

Additional Features

PRODUCT REGISTRATION/VERIFICATION SERVICE

With the Scratch type we provide more enhanced genuine product registration service to prevent serial numbers from

exposure. These serial numbers should be manually inserted by the customer on the registration page. The serial

numbers can be registered only once. After registration every time you scan, a message that the numbers are already

registered pops up.

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Registration is over

Additional Features

DISTRIBUTION MANAGEMENT SERVICE

With HiddenTag sticker, each product will have a unique identity, thus brands can manage production and distribution

records of the product. Once information regarding manufacturer, distributor, vendor or dates etc. entered to each

product, it will be easy to track and trace every single product and manage products by geographical area.

Every time product is scanned, server monitor record data, including when and where products have been scanned

through GPS tracking system products that are aberrantly distributed are detected and location. You can choose

whether to show or not show distribution information to end-user.

Scan the HiddenTag Check the distribution

information shown on

landing page

Check the verification location

through the GPS tracking feature

Aberrant

Distribution

Additional Features

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It helps you to build powerful CRM channel, provide after service or allow you to recall products easily in case of

problem occurred with product.

USER INFORMATION REGISTRATION SERVICE

HiddenTag C.O.P. has an additional feature that helps our clients to gather their consumer’s data.

When the consumers scan the label through the app, it leads them to the page to register their personal information

( name, email, contact information etc.). Only after which user can access to the authenticity page.

You can utilize consumer data provided by HiddenTag on various marketing campaigns, after sales services and

deployment of CRM channel.

Scan the HiddenTag Enter user information Register genuine product and user

Name

Contact

Email

Additional Features

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EVENT LINKAGE SERVICE

Event Linkage Service provides powerful tool to brands to engage with their consumers directly. Through the event

linkage service, brands can offer rewards and coupons enticing second purchase or choose random lucky consumers

and offer prize, coupon, gift and etc.

Additional Features

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MAIN AD POP-UP SERVICE Using our advertising tool, you can reach millions of HiddenTag app users by showing your ads in apps.

Through this language specific advertising opportunity, you can send English/ Korean/ Chinese to everyone depending

on user’s mobile device language.

TARGET SPECIFIC BANNER AD SERVICE

• Banner size: 380 * 270 px

• Language specific (Korean, Chinese, English) banners

depending on user’s device language

• Banner ad effectiveness statistical data provision

PUSH NOTIFICATION SERVICE

• Increase your consumer bases through push notification

• Announce events and discounts

New Product Launch.. Don’t miss the chance

Additional Features

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Transparent Distribution

Management

-Checking distribution record

through monitoring

-Deter unauthorized

distribution

- Identifying Grey Market

20% ~ 30% Increase in Sales

Revenue

-Order quantity increases by 30% due

to decreases in sales of counterfeit

product

Improving Brand Credibility

-Increase in brand credibility

by ensuring consumer

protection & product safety

Getting Closer to the Customers

-Easy & Convenient mobile

communication with consumers.

STRATEGIC BENEFITS OF IMPLEMENTING HIDDENTAG C.O.P. Implementation Effect

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ADVANTAGES OF HIDDENTAG C.O.P. OVER OTHER TECHNOLOGIES

Implementation Effect

ADVANTAGES OF HIDDENTAG C.O.P. OVER OTHER TECHNOLOGIES

Forged Hologram: It can be forged easily and it is nearly impossible to distinguish genuine and counterfeit holograms.

Fake QR: QR code is an open source technology. Due to the fact that anyone can generate QR code, it is easy to make a copy of not only QR Code, but also the authenticity verification page. If both fake QR code and fake authenticity page are generated, it will cause even bigger confusion to consumers and would be more difficult to detect counterfeit

attempts.

Inefficient NFC& RFID:

Being quite expensive, NFC (RFID) is not economically feasible. Depending on the country specific frequency, there is a chance that it will not be scanned. Also it is not supported by iOS.

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Using the advanced watermarking technology and hologram, we provide a product authenticity verification solution that cannot be easily duplicated. HiddenTag stands out in the brand protection market with its

customized design, strong security, and economic efficiency. Customized design matches with clients’ brand image. High level security by being proprietary technology. No need of special reader (verification via smartphone App. ) Possible to use anywhere in the world Supported by iOS, Android and other operating systems.

Implementation Effect

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Korea International Trade

Association

Korea-China Brand

Management Association

2016 Korea Leaders

HiddenTag has been selected as a

product authenticity verification mark

for public institutions and associations

THE HIGHEST NUMBER OF REFERENCES BY INDUSTRY

Key Clients

Implementation Effect

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AWARDS & CERTIFICATIONS Company Introduction

The adaptive watermarking method for converting digital to analog and analog to digital

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AWARDS & CERTIFICATION Company Introduction

4 min walking distance from exit 4 of Tukseom Station 6 min walking distance from exit 1 of Seoungsu Station

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BUSINESS AND SALES INQUIRIES Company Introduction