heroic art of story selling

Download Heroic Art of Story Selling

Post on 13-Nov-2014

203 views

Category:

Career

0 download

Embed Size (px)

DESCRIPTION

Matt Bledsoe discusses the pattern behind the Hero's Journey narrative and how to harness it's story telling power.

TRANSCRIPT

  • 1. PRESENTATION THIS IS NOT A THE HEROIC ART OF SELLING A STORY

2. PRESENTER YOU ARE NOT A 3. PRESENTER Have I got a PowerPoint for you guys YOU ARE NOT A 4. SALESPERSON YOU ARE A 5. SALESPERSON YOU ARE A Its not a phone. Its your destiny 6. PRODUCT YOURE NOT SELLING A 7. PRODUCT But I have 7 times the moistening power! YOURE NOT SELLING A 8. A STORY YOURE SELLING 9. A STORY YOURE SELLING Youre judging me, arent you, you bastards? 10. WORLD IS A STORY ABOUT THE WAY THE 11. WORLD IS A STORY ABOUT THE WAY THE This just in. No one really likes the winter Olympics. 12. COULD BE A STORY ABOUT THE WAY THE WORLD 13. COULD BE A STORY ABOUT THE WAY THE WORLD Im so glad we dont have to pretend to like Curling anymore. 14. WILLING? ARE YOU 15. IS NOT YOU THE HERO OF THE STORY 16. IS NOT YOU THE HERO OF THE STORY Hey, Bill. Have you lost weight? 17. AUDIENCE ITS ACTUALLY YOUR 18. AUDIENCE ITS ACTUALLY YOUR I could kill you all with my fluffy little finger. 19. WINNING THE BEST STORIES ARENT ABOUT 20. WINNING Wow, that was easy. Lets go dance like children on Meth. THE BEST STORIES ARENT ABOUT 21. OR GLORY 22. OR GLORY So no medal for the Wookie, huh? Dicks. 23. COMPLACENCY THEYRE ABOUT 24. COMPLACENCY THEYRE ABOUT I really want more ENT cider, but the fridge is sooooo far away. 25. FEAR 26. FEAR But this is my scared face. 27. FAILURE 28. FAILURE Help him I cannot. A whiny bitch he is. 29. MASTERY 30. Adrian! The montage is finally over! MASTERY 31. MAYBE AND FINALLY, WINNING AND GLORY 32. MAYBE AND FINALLY, WINNING AND GLORY Saved the Shire? Grumpy Hobbit is not impressed. 33. BATTLE IT WILL BE AN EPIC 34. BATTLE IT WILL BE AN EPIC Wait. Are you sure you did ALL of your homework, boy? 35. HEROS JOURNEY THIS IS THE 36. TRUE STORIES THESE ARE 37. TRUE STORIES THESE ARE Do this, Luke. Do that Luke. Clean your sleeping pod, Luke. 38. THEY CAN BELIEVE DONT TELL A STORY 39. THEY CAN BELIEVE DONT TELL A STORY Im nodding my disapproval. 40. THEY CAN OWN TELL A STORY 41. THEY CAN OWN TELL A STORY Wait til the world sees this. Instant cred. 42. SALE IS MADE THATS THE MOMENT YOUR 43. SALE IS MADE THATS THE MOMENT YOUR To be clear This doesnt make us friends. 44. THE END 45. PRESENTATION THIS WAS NOT A