Integrated Information Design | Jeeyoung Jung | Dec , 2012

Integrated Information Design | Jeeyoung Jung | Dec , 2012

The ArcticHELP!

Integrated Information Design | Jeeyoung Jung | Dec , 2012

Project Statement

1. BackgroundThe World Wide Fund for Nature (WWF) is an interna-tional non-governmental organization working on issues regarding the conservation, research and restoration of the environment, formerly named the World Wildlife Fund, which remains its official name in Canada and the United States. It is the world’s largest independent conservation organization with over 5 million supporters worldwide, working in more than 100 countries, supporting around 1,300 conservation and environmental projects.

2. Target Audiences15-50, any gender, anyone who interested in global warm-ing and out nature.

3. Objectivesto stay focus on the nature. (not a graphic)Interested in North Sea Ice.

4. ObstaclesThis subject is based on the research and facts, but some-one could have a different opinion.

5. Key BenefitAudience will understand how North sea ice need to helpAudience will have interest in our nature.

6. ToneSimple, Interesting, Dynamic

7. MediaPoster, Web

Integrated Information Design | Jeeyoung Jung | Dec , 2012

Research

Arctic Sea Ice

http://earthobservatory.nasa.gov/Features/WorldOfChange/sea_ice_south.php

http://www.nasa.gov/topics/earth/features/antarctic_melting.html

http://nsidc.org/arcticseaicenews/2012/09/arctic-sea-ice-extent-settles-at-record-seasonal-minimum/

General

http://www.iceandclimate.nbi.ku.dk/

http://welovegreen.kr/wp/?p=1469

http://nsidc.org/arcticseaicenews/

http://arctic.atmos.uiuc.edu/cryosphere/

NH_seaice_extent_final.csv

Antarctic Sea Ice

http://earthobservatory.nasa.gov/Features/WorldOfChange/sea_ice.php

http://earthobservatory.nasa.gov/IOTD/view.php?id=79369

Integrated Information Design | Jeeyoung Jung | Dec , 2012

Inspration | competitive analysis

Integrated Information Design | Jeeyoung Jung | Dec , 2012

Inspration | competitive analysis

Integrated Information Design | Jeeyoung Jung | Dec , 2012

Rough Sketches

Integrated Information Design | Jeeyoung Jung | Dec , 2012

Mood Board

Integrated Information Design | Jeeyoung Jung | Dec , 2012

Style Guide

Century Gothic BoldAa Bb Cc Dd Ee F f Gg Hh I i J j Kk L l Mm Nn Oo Pp Qq R r Ss T t Uu Vv Ww Xx Yy Zz

U n i v e r s LT S t d

A a B b C c D d E e F f G g H h I i J j K k L l M m N n O o P p Q q R r S s T t U u V v W w X x Y y Z z

Integrated Information Design | Jeeyoung Jung | Dec , 2012

Process Layout

Integrated Information Design | Jeeyoung Jung | Dec , 2012

FinalCLICK THIS IMAGE