helena dotson · helena dotson 1100 n. dearborn street, apt 2001 chicago, il 60610 @ 414.699.7193...

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Helena Dotson 1100 N. Dearborn Street, Apt 2001 Chicago, IL 60610 @ 414.699.7193 [email protected] Marketing Coordinator Including one year exchange student program with UW-Milwaukee, WI Internet marketing, database market- ing and data mining Tripp Lite Catholic Institute of Paris, France University of Wisconsin Milwaukee, WI Native Limited working proficiency Bilingual B.A. in English M.S. in Marketing Ecommerce and online marketing • Plan, design, implement, and track various marketing projects, including email blasts, landing pages and web banners • Develop, implement, track, and report on multiple Amazon marketing campaigns with Amazon Marketing Services (AMS) Content Management • Responsible for product page management including product activation, product page maintenance and enhancement, SEO, and customer feedback management Reporting • Create pricing, marketing campaign, sales and promotion, and ROI reports Event and Print Marketing • Develop business presentations for sales and high-level execu- tive meetings as well as training materials • Plan and coordinate marketing collaterals (brochures, flyers, email blasts) for sales events and print (catalog pages) - Promoted the organization and their events through website updates and Facebook posts - Researched, designed, and laid out online and offline marketing materials and a quarterly newsletter 2013 - 2015 (2 years and 3 months) | Chicago, IL Marketing Coordinator Friends of the Wisconsin Historical Society 2013 (4 months) | Madison, WI Social Media and Marketing Intern - Planned and implemented residence wide events - Developed marketing plans to increase student participation in University Housing events - Trained new employees and assisted with supervision Program Services Office, UW-Milwaukee Housing (4000 residents) 2011-2012 (10 months) | Milwaukee, WI Media Coordinator Work Related Personal 2011-2013 2008-2011 EDUCATION MARKETING EXPERIENCE French Finnish English LANGUAGES SKILLS INTERESTS • Microsoft Office • Online Marketing • B2B Marketing • Content Management • Reporting • Organized • Creative • Open-Minded • Detail-oriented • Hardworking Marketing professional with 2 years of experience coordinating and implementing marketing and promotions plans at top online retailer accounts (Amazon, Newegg, Rakuten, and Provantage).

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Page 1: Helena Dotson · Helena Dotson 1100 N. Dearborn Street, Apt 2001 Chicago, IL 60610 @ 414.699.7193 helena.k.dotson@gmail.com Marketing Coordinator Including one year exchange student

Helena Dotson 1100 N. Dearborn Street, Apt 2001Chicago, IL 60610

@414.699.7193

[email protected]

Marketing Coordinator

Including one year exchange student program with UW-Milwaukee, WI

Internet marketing, database market-ing and data mining

Tripp Lite

Catholic Institute of Paris, France

University of Wisconsin Milwaukee, WI

Native

Limited working proficiencyBilingual

B.A. in English

M.S. in Marketing

Ecommerce and online marketing• Plan, design, implement, and track various marketing projects, including email blasts, landing pages and web banners • Develop, implement, track, and report on multiple Amazon marketing campaigns with Amazon Marketing Services (AMS)

Content Management• Responsible for product page management including product activation, product page maintenance and enhancement, SEO, and customer feedback management

Reporting• Create pricing, marketing campaign, sales and promotion, and ROI reports

Event and Print Marketing• Develop business presentations for sales and high-level execu-tive meetings as well as training materials• Plan and coordinate marketing collaterals (brochures, flyers, email blasts) for sales events and print (catalog pages)

- Promoted the organization and their events through website updates and Facebook posts- Researched, designed, and laid out online and offline marketing materials and a quarterly newsletter

2013 - 2015 (2 years and 3 months) | Chicago, ILMarketing Coordinator

Friends of the Wisconsin Historical Society2013 (4 months) | Madison, WISocial Media and Marketing Intern

- Planned and implemented residence wide events- Developed marketing plans to increase student participation in University Housing events- Trained new employees and assisted with supervision

Program Services Office, UW-Milwaukee Housing (4000 residents)2011-2012 (10 months) | Milwaukee, WIMedia Coordinator

Work Related Personal

2011-2013

2008-2011

EDUCATIONMARKETING EXPERIENCE

FrenchFinnish

English

LANGUAGES

SKILLS

INTERESTS

• Microsoft Office• Online Marketing• B2B Marketing• Content Management• Reporting

• Organized• Creative• Open-Minded• Detail-oriented• Hardworking

Marketing professional with 2 years of experience coordinating and implementing marketing and promotions plans at top online retailer accounts (Amazon, Newegg, Rakuten, and Provantage).