HEART AND STROKE FOUNDATION SOUTH AFRICA

Heart Mark Programme Heart Mark Restaurant Programme

THE HEART & STROKE FOUNDATION IS A COMMUNITY BASED HEALTH

ORGANISATION ESTABLISHED TO REDUCE THE INCIDENCE OF HEART

DISEASE AND STROKE IN THE POPULATION OF SOUTH AFRICA BY

PROVIDING EDUCATION AND SUPPORTING RESEARCH

HISTORY OF THE HEART & STROKE FOUNDATION

♥ The HSFSA is 28 years old.♥ Government requested the formulation as a result of work

done by the M.R.C.♥ We do not get funding from Government.♥ Initially HSFSA was involved in Health Promotion and

Education.♥ Heart Mark Food Approved Programme is 21 years old.♥ Heart Mark Restaurant Programme is 12 years old.

HEART & STROKE FOUNDATION TODAY

♥ The HFSA took over the Stroke Society and is now known as the Heart & Stroke Foundation SA.

♥ Today the HSFSA is involved in:- Health Promotion & Education, - Support of CVD Patients - Fundraising

♥ HSFSA promotes the Heart Mark Food Approval Programme, together with the Restaurant Programme.

♥ In order to sustain these activities HSFSA employs staff:- Public Relations, Fundraising & Administrative Staff- Dieticians- Nurses- ChildCare Workers- Red Heart Reps

♥ Section 21 Company (Not for Profit) – Statuary Requirements

ROLE OF THE HSFSA

♥ HEALTH PROMOTION & EDUCATION

♥ SUPPORT OF CVD PATIENTS

♥ FUNDRAISING

ROLE OF THE HEART & STROKE FOUNDATIONHEART & STROKE FOUNDATION SERVICES

THREE MAIN FOCUS AREAS1. HEALTH PROMOTION TO ENCOURAGE PREVENTION OF CARDIOVASULAR DISEASE

♥ Educational Material- Heart Magazine, Foodbeat, Cholesterol Control Book- 5 Websites- Intranet Services to 700 companies- Seminars/Lectures- Smoke Cessation Programmes- Brochures- Corporate Wellness Programmes (Health checks)

♥ Screening for CVD – Public and Businesses♥ Childrens Programme – creche children♥ Primary School Programmes – Grade 1-7♥ Rheumatic Heart Disease – Material♥ Heart Mark Food Approval Programme♥ Restaurant Programme♥ Heart Mark Diet Line – Advice from Dieticians and Nurses♥ Sow – A – Seed♥ Wally’s Heart (Shan)

2. SUPPORT FOR PEOPLE LIVING WITH A HEART CONDITION

♥ Mended Hearts Support Group – Life HealthCare Hospital Group

♥ Little Mended Hearts♥ Heart Magazine♥ Email Newsletters♥ HM Diet Line

- Dietician / Nurse♥ OraMarketing♥ Social Networking (Face Book)

3. FUNDRAISING TO FINANCE OUR WORKNo funds from Government

♥ Red Hearts & Red Pins♥ Special Events

- FunRuns- Dress Red- GR4W- Annuity Programmes

♥ Corporate Fundraising – Social responsibility etc.- E-mail Fundraising- Viral Marketing (New Initiative)- SMS Fundraising (New Initiative)- Social Marketing

♥ Public Relations plays a vital role in all we do.

Support theHeart and Stroke Foundation

Children’s Programme

TEACHING OUR CHILDRENHEART HEALTHY HABITSwww.heartfoundation.co.za

Heart Mark Diet Line0860 223 222

RED HEARTS

HEART & STROKE FOUNDATION OPERATION

NATIONAL OFFICE

BOARD

DEPARTMENT HEADS

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WESTERN CAPE

HEART MARK OFFICE

EASTERN CAPE

GAUTENG

FREE STATE

KWAZULU-NATAL

. Heart & Stroke Foundation of SA Operational Model

National Office

Marketing Scientific

Communications Children’s Programme

Red Hearts Operations

Fundraising

KZNEastern CapeGautengWestern Cape Free State

Fundraising

Children’s ProgrammeHealthPromotion

Children’s ProgrammeHealthPromotion

Children’s ProgrammeHealthPromotion

Children’sProgrammeHealthPromotion

Fundraising

Children’sProgrammeHealthPromotion

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