Keep Moving Program

Health Care Policy Task Force

Taylor Brannan, Kellan Latif, Zarar Ahmed,

Ben Brown, Jeremy Thompson

The Problem

Increase in Overweight Americans

2/3 of US adults are obese or overweight

1/5 of US Children are obese or overweight

The Fix

Reform the “Let’s Move Program” that was established by Michelle Obama to include adults

and older generations.

Community Outreach

Awareness

Reasonable and Obtainable Goals

CDC.GOV

The Strengths

Healthier People

Fewer Heart Problems

People live longer Work Harder Stimulate the Economy = $

The Weaknesses

This Costs Money

No one likes to be told what to do

The President and the First Lady Support the Policy

Buying American is expensive

These people will live longer… and get old

Political Feasibility

Constituent Pressure

Parents concerned about health

Military Readiness

Department of Agriculture, Education, Health and Human Services, EPA, FCC and FTC

Michelle Obama

This is costing us money

Obese adults incur $1,429 more medical expenses for healthy adults

147 Billion Dollars of Medical Fees, for

FAT ADULTS ONLY

Stakeholders

In Support

American Heart Association

Healthy Food Initiatives

The President and his Administration

Opposition

McDonald’s Corporation

Frito-Lay’s Corporation

Solution

Allocate federal and state recourses so programs can be established to increase awareness of

overweight and obese persons. By setting reasonable goals and educating adults about the dangers of obesity, we can establish a healthier

United States of America

KEEP MOVINGKeep the United States of America Strong

Works CitedSlow Food International. Slow Food. Web. February 21, 2011. www.slowfood.comFood Systems. American Planning Association, 2011. Web. February 21, 2011. http://www.planning.org/nationalcenters/health/food.htm American Heart Association. American Heart Association, June 4, 2010. Web. February 21, 2011. http://www.heart.org/HEARTORG/Frito Lay. Frito Lay, 2011. Web. February 21, 2011. http://www.fritolay.com/index.html McDonald’s.com. McDonald’s, 2010-2011. Web. February 21, 2011. http://www.mcdonalds.com/us/en/home.html Government, United States . "White House Task Force on Childhood Obesity | Let's Move | About." Let's Move. N.p., 1 Jan. 2010. Web. 24 Feb. 2011. <http://www.letsmove.gov/obesitytaskforce.php>.Sweets, Lynn. "Michelle Obama's "Let's Move" obesity campaign program elements - Lynn Sweet." Chicago Sun-Times Blogs. The Sun Times, 9 Feb. 2010. Web. 22 Feb. 2011. http://blogs.suntimes.com/sweet/2010/02/michelle_obamas_lets_move_camp.html.

Keep Moving Program

No more fat people!