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Health Professions Awareness Committee Update Presentation Health Professions Network 2008 Spring Conference Baltimore, MD; April 2-4, 2008

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Page 1: Health Professions Awareness Committee Update Presentation Health Professions Network 2008 Spring Conference Baltimore, MD; April 2-4, 2008

Health Professions Awareness Committee

Update PresentationHealth Professions Network

2008 Spring Conference

Baltimore, MD; April 2-4, 2008

Page 2: Health Professions Awareness Committee Update Presentation Health Professions Network 2008 Spring Conference Baltimore, MD; April 2-4, 2008

HPAC Update:

A Look Back:

• An Idea in Salt Lake City – Johnson & Johnson program success with Nursing

– Perceived upcoming shortages for Allied Health

– Upcoming need for ideas to promote National Health Care Week

– Idea from Bernard Hodes and a quick phone call

Page 3: Health Professions Awareness Committee Update Presentation Health Professions Network 2008 Spring Conference Baltimore, MD; April 2-4, 2008
Page 4: Health Professions Awareness Committee Update Presentation Health Professions Network 2008 Spring Conference Baltimore, MD; April 2-4, 2008

HPAC Update:

A Look Back:• An Idea in Salt Lake City

– Johnson & Johnson success with Nursing– Perceived upcoming shortages for Allied Health– Upcoming need for ideas to promote National Health Care Week– Idea from Bernard Hodes and a quick phone call

• Incorporation of HPN to 501(c)3 to Allow Fundraising• Development of the Health Professions Awareness Committee

– Part of Judy Simpson’s Consumer Awareness Committee– Dan Olsen, Charles Stanley, Barbara Jones, Bill Dubbs, Mike Nelson,

Virginia Pappas, and Karen Hart and Steve Mitchell from Hodes– Develop the original “charge:” Vendors & Presentation

Page 5: Health Professions Awareness Committee Update Presentation Health Professions Network 2008 Spring Conference Baltimore, MD; April 2-4, 2008

HPAC Update:

HPAC Activities:• Developed a “Creative” for an initial media campaign

• Developed the Executive Summary, or “Elevator Speech”

• Developed the Presentation:– The “Perfect Storm” introduction

– The “Players:” HPN & Bernard Hodes

– Immediate and long-range goals

– Various components of the 3-5 year program

– Role and return for the vendor/sponsor

– Projected costs

• Research on targeted vendors, study of foundation operations

Page 6: Health Professions Awareness Committee Update Presentation Health Professions Network 2008 Spring Conference Baltimore, MD; April 2-4, 2008

HPAC Update:

What’s Changed:• Johnson & Johnson Program Success: Results and Directions

• Revised BLS Numbers– Significant changes from 2004-2014 projections

• New AMA Education Data– Many programs appear to be producing adequate supplies of graduates

– Some, primarily Laboratory Sciences, are significantly behind

• New Look at Direction of Program– Marketing of Health Careers to meet the growing needs of the future

– Quality education for the best students we can recruit

– Monitoring the rapid changes in emerging technologies

Page 7: Health Professions Awareness Committee Update Presentation Health Professions Network 2008 Spring Conference Baltimore, MD; April 2-4, 2008

HPAC Update:

What’s Next:• Continue with original objectives

Page 8: Health Professions Awareness Committee Update Presentation Health Professions Network 2008 Spring Conference Baltimore, MD; April 2-4, 2008

The Proposed Program

Immediate Opportunities: Marketing Health Career Opportunities

Promotion of Health Career OccupationsCareer opportunities; traditional and non-traditional studentsExpansion of educational/provider linkages for future growth and

quality standardsAwareness of public and legislative bodies of current critical situation

and resource/funding requirementsIdentification of Issues and Conditions Impacting the Quantity

and Quality of Health Care Professionals

Page 9: Health Professions Awareness Committee Update Presentation Health Professions Network 2008 Spring Conference Baltimore, MD; April 2-4, 2008

The Proposed ProgramLong Range Opportunities: Addressing the Barriers

Educational Staffing and ResourcesInsufficient Number of Qualified FacultyCompetition Among Programs for Limited Clinical SitesInsufficient Classroom and Laboratory SpaceNeed for New and Additional Equipment

Legislative & FundingGovernance & Regulatory

Page 10: Health Professions Awareness Committee Update Presentation Health Professions Network 2008 Spring Conference Baltimore, MD; April 2-4, 2008

HPAC Update:

What’s Next:• Continue with original objectives

• Begin ground work in areas identified as Long Range Opportunities:– Identify the issues/barriers/opportunities within Education, Legislative,

and Governance & Regulatory • No solutions or recommendations, just “getting a handle on” and putting in

perspective of a bigger picture or goal.

– Start shaping a process/script for a “per state” program• All politics are local

• All states appear to have the same issues, different degrees of separation

• Easier to assemble teams around a common program than to have every group building their individual silos of interest

Page 11: Health Professions Awareness Committee Update Presentation Health Professions Network 2008 Spring Conference Baltimore, MD; April 2-4, 2008

HPAC Update:

What’s Next (cont.):• Form Two New Committees:

– Identification of issues within each group: education, legislative, and Governance & Regulatory

– Shaping a process/script for a “per state” program

• Begin Our Fundraising Activities