harrison presentation

27
@AmyStark How to use social media to sell more art

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Page 1: Harrison presentation

@AmyStark

How to use social media to sell more art

Page 2: Harrison presentation

Social Media Plan Basics

• Digital Properties Spreadsheet

• List Influential Stakeholders

• Digital Post Planner

Page 3: Harrison presentation

Digital Property Spreadsheet

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http://on.fb

.me/10Eu7u0

Page 5: Harrison presentation

Digital Post Planner

Page 6: Harrison presentation

Social Media Policy Basics

• Public CYA Policy

• T H A R G

• Karma Squared

Page 7: Harrison presentation
Page 8: Harrison presentation

Post Internet Time

Page 9: Harrison presentation
Page 10: Harrison presentation

http://themiddleway.net/?p=45

Page 11: Harrison presentation

Karma Squared

Retweet

Share

Like

CommentEngag

em

en

t Reply

Engag

em

ent

Engagem

ent

=)

Eng

agem

ent

Engagem

ent

Engagem

ent

Page 12: Harrison presentation

When you tap into your community for engagement

ideas it fosters Brand Advocacy

aka Social Media Gold

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http://bit.ly/ConfessionECard

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Audience

Star Wars Geek

Dog Lover

Greyhounds

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Page 24: Harrison presentation

http://commons.wikimedia.org/wiki/File:Leeds_Corn_Exchange_HDR.jpg?fastcci_from=13276

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Twitter

Face

book

Google+

Stumble Upon

YouTube

Soc.

Bookmark

ers

Brand Blogs

Personal

Blog

0

1

2

3

4

5

6

7

8

9

Twitter is closest to real time with the least amount of hurdles

between connections .

Amplification Potential

Page 26: Harrison presentation
Page 27: Harrison presentation

@AmyStarkPlease send questions to

Thanks for your attention!