happy design putting a smile on the things we make september 2010
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Happy Design Putting a smile on the things we make September 2010. Fun. Emotional. ‘Buy-able’. Happiness = Success. Self knowledge = happiness Socrates 450 – ish BC. A nations’ success is the Happiness of it’s people Nic Marks ‘The Happy Planet Index’. Discover your strengths - PowerPoint PPT PresentationTRANSCRIPT
Slide 1
Happy Design
Putting a smile on the things we make
September 2010
Buy-able
Emotional
Fun
Emotional people can relate to ithiroshi ishii ping pong tableJag history, story to tellStarck kartel - louis 14 chair, history with a twistBanksy unexpected, urban, accessible art2Happiness = Success
Self knowledge = happinessSocrates450 ish BChttp://thefuntheory.com/If you are happy, things just work betterDon NormanDesign and EmotionDiscover your strengthsand re-craft your life around themMartin SeligmanPositive Psychology
If you make it fun, they will use itEewei ChenDesign 101
A nations success is theHappiness of its peopleNic MarksThe Happy Planet Index
Who & how you connect with determines how long you liveDan BuettnerHow to live past 100Philosophers have been talking about it foreverPositive Psychology Science of what makes life worth livingSardinia, Okinawa33 levels of happiness
3. Pleasure
2. Flow
1. Meaning
Meaning Selfless, sacrifice, for a higher purpose, GIVE real achievements in humanity, none of them were doing it for happiness forever - even fewerFlow in synch, natural, born to do it = success, recognition, leaders, BE ACTIVE, KEEP LEARNING, TAKE NOTICE real achievements in their field brief history - few achieve thisPleasure Base, instant gratification, not lasting, sex, cool, infactuation, CONNECT - not real most people want this as it is in the media and can be gained quickly4You need a happy goal to create a happy design
Difficult, stressful, lots of prepLong time (9 24 months), many interviews, visits + assessmentsCould beA problem
adoption agencyCan not havemore children
Fell in love with a boy
family
???A happy ending?Hit a brick wallCould not get Ben quickly6
adoption agency=
=
family
=Make a video?My goal to make everyone happy, including me7
adoption agencyMondayFridayDiscuss idea
Sunday
EditPost productionCreate DVD
Saturday
Run throughDirect and shootFeedback, reshoot
Edit
Not easy15 years agoLearn new software, direct, shoot, edit, create a DVD, Impress82 weeks later
Ben is a very happy boy
Mother gave him up, alcoholic, did not want him, not safeNow with some friends of mine 3 is now 49
link people through specific interests3 happy co-founders
any interest, any colour, any size, any medium + be competitive + trendy
A happy logoCan work reversed out, any colour on web, print, tv, mobileSuggest social smileys + linked writing10
I want to find the right mobile phone deal for me based on phones I likeA happy UI
I want an easy way to find fashion inspiration starting from a single imageHappiness = fewer resultsHappiness = more results
I want to know if I can get a cheaper dealHappiness = save me moneyA happy user
More open-minded Give me a premium customer experience
Put me in control, let me choose
Respect my knowledge and opinions Strong brand, tone of voice, rich graphics, multimedia (videos, game), slick navigation, expected layout Offer up various ways to get to the same content via related links, keywords and navigation based on preferred method Polls, Facts, info graphics to educate and verify facts without preachingWhat makes me tick?Solution
Sceptic
Discuss