guy kawasaki unplugged: 10 insights from #33voicesinterview
DESCRIPTION
Guy Kawasaki is the co-founder of Alltop.com, an “online magazine rack” of popular topics on the web, and a founding partner at Garage Technology Ventures. Previously, he was the chief evangelist of Apple. Kawasaki is the author of ten books including Enchantment, Reality Check, The Art of the Start, Rules for Revolutionaries, How to Drive Your Competition Crazy, Selling the Dream, and The Macintosh Way. Listen to the full 33voices interview with Guy at http://www.33voices.com/guy-kawasaki/audioTRANSCRIPT
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Founder of Alltop.com.Ex-Chief Evangelist
of Apple.
Click to preview on Amazon
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Insight #1
Business is about learning and doing –
So prototype, test and never stop iterating
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Insight #2
To make an engaging pitch –
follow the 10-20-30 Rule:10 Slides20 minutes30pt font
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Insight #3
The Internet has leveled the playing field of business –
leverage it to play a bigger game
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Insight #4
Social media is social –solidify a niche where you can constantly curate content, build association and always add more value than you get
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Insight #5
Social Media ReviewUse Twitter for perceptionFacebook for your friends Pinterest for pinning Google+ for passion
(1.02m) Guy distinguishes the different purposes of the social media services
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Insight #6
People are inspired by big dreams –Have you figured out how your
product or service is going to change the world?
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Insight #7
The best hires are the ones who compliment you,
not those who duplicate what you do.
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Insight #8
Never be afraid of reaching for greatness –it starts with the humility to hire people who are much smarter than you
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Insight #9
The new publishing mantra is A.P.E (Author, Publisher, Entrepreneur)
and it starts with engaging your network
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Insight #10
The moment you start writing your bookis the moment you need to start building your social network
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Really reflect...
Is your social media a business or social?
Really reflect...
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