gustavo's nutshell on "google analytics for wordpress"

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WordPress in Korea For Entrepreneurs March 12 th , 2015 “Gustavo’s Nutshell on Google Analytics” Teacher: Giwoo Gustavo Lee (WP Consultant Team) Organizer: Eric Kim Hoic

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Page 1: Gustavo's Nutshell on "Google Analytics for WordPress"

WordPress in KoreaFor Entrepreneurs

March 12th, 2015

“Gustavo’s Nutshell on Google Analytics”

Teacher: Giwoo Gustavo Lee (WP Consultant Team)Organizer: Eric Kim Hoic

Page 2: Gustavo's Nutshell on "Google Analytics for WordPress"

1. Setting up WordPress (localhost)

- Download WordPress (current version 4.1.1)

- Server: WAMP (Windows + Apache + MySQL + PHP)

- Database name: wpinkorea

- User name: localhost (or your name)

- Theme used: The Sela Theme (free version)

Page 3: Gustavo's Nutshell on "Google Analytics for WordPress"

2. User Layout Customization

1) Go to APPEARANCE -> CUSTOMIZATION

2) Site Title & Tagline

3) Colors

4) Header Image

5) Background Image

6) Widgets

7) Static Front Page

Page 4: Gustavo's Nutshell on "Google Analytics for WordPress"

3. Brief explanation on Post, Page, and Category

• https://en.support.wordpress.com/

PostsPosts are entries listed in reverse chronological order on the

blog home page or on the posts page

PagesPages are static and are not listed by date. Pages do not use

tags or categories. An About page is the classic example.

CategoryWordPress taxonomies are used as a way to group posts and

custom post types together. It is used to sort and group content into different sections.

Page 5: Gustavo's Nutshell on "Google Analytics for WordPress"

3) WordPress menu creation

• This is how our MENU is going to look alike:

Page 6: Gustavo's Nutshell on "Google Analytics for WordPress"

4) Plugins

• I Recommend This

(Facebook’s like button)

• Google Analytics Dashboard

for WP