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CFO SUCCESS SAMUEL DERGEL A Guided Tour to FEI San Francisco Bay Area Dinner November 20, 2014 CFO Success

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Page 1: GUIDE TO CFO SUCCESS - Samuel's CFO Websitedergelcfo.com/.../2014/11/FEI-SF-Guided-Tour-to-CFO-Success.pdf · / or story Everyone loves a ... Read: The Power of Personal Branding

CFO SUCCESS

SAMUEL DERGEL

A G u i d e d T o u r t oF E I S a n F r a n c i s c o B a y A r e a D i n n e r

N o v e m b e r 2 0 , 2 0 1 4C F O S u c c e s s

Page 2: GUIDE TO CFO SUCCESS - Samuel's CFO Websitedergelcfo.com/.../2014/11/FEI-SF-Guided-Tour-to-CFO-Success.pdf · / or story Everyone loves a ... Read: The Power of Personal Branding

SAMUEL DERGEL/ PROFILE

Samuel is a widely respected executive recruiter, coach and consultant coach. He works

with Stanton Chase International, ranked within the top 10 global retained executive search

firms. As a key member of the firm’s CFO and Financial Executives practice, Samuel works

with his colleagues nationally and around the world to advise, attract, assess and aid

organizations in the acquisition of exceptional CFOs and building strong finance teams.

Samuel is an active CPA (in the USA and Canada), Chartered Accountant, a Certified

Personnel Consultant, and is a graduate of McGill University. Samuel is widely known as “The

CFO Expert”• and is an active blogger, social media leader and speaker on the topic of the

role of the Chief Financial Officer.

Samuel’s recent book, Guide to CFO Success: Leadership Strategies for Corporate Financial

Professionals, published by Wiley & Sons, is available wherever books and e-books are sold.

S A M U E L D E R G E L@ D e r g e l C F O / # C F O S u c c e s s

LinkedIn: www.linkedin.com/in/samueldergel/ Samuel’s Blog: www.dergelcfo.com/blog

Email: [email protected] CFO Moves: www.cfomoves.com

Phone: (415) 738-2070 Twitter: @DergelCFO

Page 3: GUIDE TO CFO SUCCESS - Samuel's CFO Websitedergelcfo.com/.../2014/11/FEI-SF-Guided-Tour-to-CFO-Success.pdf · / or story Everyone loves a ... Read: The Power of Personal Branding

S A M U E L D E R G E L

Social Media Info

@ D e r g e l C F O / # C F O S u c c e s s

Presentation Links: http://dergelcfo.com/feisfnov2014

Twitter: @DergelCFO

Hashtag: #CFOSuccess

Page 4: GUIDE TO CFO SUCCESS - Samuel's CFO Websitedergelcfo.com/.../2014/11/FEI-SF-Guided-Tour-to-CFO-Success.pdf · / or story Everyone loves a ... Read: The Power of Personal Branding

DISCUSSION TODAY/ Agenda

Some CFOs are more successful than others.

• What makes a CFO successful?

• What changes can you make that will improve your

personal career success?

• How can you be the best CFO for your current

employer as well as your next one?

S A M U E L D E R G E L@ D e r g e l C F O / # C F O S u c c e s s

Page 5: GUIDE TO CFO SUCCESS - Samuel's CFO Websitedergelcfo.com/.../2014/11/FEI-SF-Guided-Tour-to-CFO-Success.pdf · / or story Everyone loves a ... Read: The Power of Personal Branding

S A M U E L D E R G E L

WHAT MAKES A CFO SUCCESSFUL?

@ D e r g e l C F O / # C F O S u c c e s s

Page 6: GUIDE TO CFO SUCCESS - Samuel's CFO Websitedergelcfo.com/.../2014/11/FEI-SF-Guided-Tour-to-CFO-Success.pdf · / or story Everyone loves a ... Read: The Power of Personal Branding

WHAT MAKES A CFO SUCCESSFUL?/ 4 POINTS

Being part of a successful company (or story)

Making a difference

Being known on the outside

Relationships

S A M U E L D E R G E L@ D e r g e l C F O / # C F O S u c c e s s

Page 7: GUIDE TO CFO SUCCESS - Samuel's CFO Websitedergelcfo.com/.../2014/11/FEI-SF-Guided-Tour-to-CFO-Success.pdf · / or story Everyone loves a ... Read: The Power of Personal Branding

Being part of a successful company/ or story

Everyone loves a winner

Success attracts success

S A M U E L D E R G E L@ D e r g e l C F O / # C F O S u c c e s s

Page 8: GUIDE TO CFO SUCCESS - Samuel's CFO Websitedergelcfo.com/.../2014/11/FEI-SF-Guided-Tour-to-CFO-Success.pdf · / or story Everyone loves a ... Read: The Power of Personal Branding

Making a difference/

Being recognized internally

Making decisions

Being a leader among leaders

S A M U E L D E R G E L@ D e r g e l C F O / # C F O S u c c e s s

Page 9: GUIDE TO CFO SUCCESS - Samuel's CFO Websitedergelcfo.com/.../2014/11/FEI-SF-Guided-Tour-to-CFO-Success.pdf · / or story Everyone loves a ... Read: The Power of Personal Branding

Being known on the outside/

Today’s successful CFO is visible, inside & outside the organization

Visibility is hard work

What are you doing to be visible?

What do you need to improve on to be a better outside facing

CFO?

S A M U E L D E R G E L@ D e r g e l C F O / # C F O S u c c e s s

Page 10: GUIDE TO CFO SUCCESS - Samuel's CFO Websitedergelcfo.com/.../2014/11/FEI-SF-Guided-Tour-to-CFO-Success.pdf · / or story Everyone loves a ... Read: The Power of Personal Branding

Relationships/

What is more important?

• IQ

• EQ

CFO Relationship Map

S A M U E L D E R G E L@ D e r g e l C F O / # C F O S u c c e s s

Page 11: GUIDE TO CFO SUCCESS - Samuel's CFO Websitedergelcfo.com/.../2014/11/FEI-SF-Guided-Tour-to-CFO-Success.pdf · / or story Everyone loves a ... Read: The Power of Personal Branding

CFO Relationship Map/

S A M U E L D E R G E L@ D e r g e l C F O / # C F O S u c c e s s

Figure 8.1 - Guide to CFO Success: Leadership Strategies for Corporate Financial ProfessionalsPublished by Wiley & Sons

© Samuel Dergel, 2014

Page 12: GUIDE TO CFO SUCCESS - Samuel's CFO Websitedergelcfo.com/.../2014/11/FEI-SF-Guided-Tour-to-CFO-Success.pdf · / or story Everyone loves a ... Read: The Power of Personal Branding

S A M U E L D E R G E L

CHANGES YOU CAN MAKE TO

IMPROVE YOUR SUCCESS

@ D e r g e l C F O / # C F O S u c c e s s

Page 13: GUIDE TO CFO SUCCESS - Samuel's CFO Websitedergelcfo.com/.../2014/11/FEI-SF-Guided-Tour-to-CFO-Success.pdf · / or story Everyone loves a ... Read: The Power of Personal Branding

What can you do?/

Changes you can make

• Plan for your success

• Steps you need to take

S A M U E L D E R G E L@ D e r g e l C F O / # C F O S u c c e s s

Page 14: GUIDE TO CFO SUCCESS - Samuel's CFO Websitedergelcfo.com/.../2014/11/FEI-SF-Guided-Tour-to-CFO-Success.pdf · / or story Everyone loves a ... Read: The Power of Personal Branding

S A M U E L D E R G E L

PLAN FOR YOUR SUCCESS

@ D e r g e l C F O / # C F O S u c c e s s

/ to be more successful

Page 15: GUIDE TO CFO SUCCESS - Samuel's CFO Websitedergelcfo.com/.../2014/11/FEI-SF-Guided-Tour-to-CFO-Success.pdf · / or story Everyone loves a ... Read: The Power of Personal Branding

How to plan for success/

How to get thereWing it

Plan

Success requires focus onEmployer ANDCareer

Personal challenge

S A M U E L D E R G E L@ D e r g e l C F O / # C F O S u c c e s s

% of Failure

% of Success

Page 16: GUIDE TO CFO SUCCESS - Samuel's CFO Websitedergelcfo.com/.../2014/11/FEI-SF-Guided-Tour-to-CFO-Success.pdf · / or story Everyone loves a ... Read: The Power of Personal Branding

How to plan for success/ continued

Yet, in my experience…

The THING TO REMEMBER is…

Planning • You know how to plan, but• Can you properly plan for yourself?

Be honest with yourself• Mentor• Coach

S A M U E L D E R G E L@ D e r g e l C F O / # C F O S u c c e s s

Page 17: GUIDE TO CFO SUCCESS - Samuel's CFO Websitedergelcfo.com/.../2014/11/FEI-SF-Guided-Tour-to-CFO-Success.pdf · / or story Everyone loves a ... Read: The Power of Personal Branding

S A M U E L D E R G E L

STEPS YOU NEED TO TAKE

@ D e r g e l C F O / # C F O S u c c e s s

/ to be more successful

Page 18: GUIDE TO CFO SUCCESS - Samuel's CFO Websitedergelcfo.com/.../2014/11/FEI-SF-Guided-Tour-to-CFO-Success.pdf · / or story Everyone loves a ... Read: The Power of Personal Branding

Steps you need to take/ to be more successful .1

How successful are you, really?

Branding exercises sure help

Read: The Power of Personal Branding for Career Success, Karen

Wensley, CPA Canada, 2012

S A M U E L D E R G E L@ D e r g e l C F O / # C F O S u c c e s s

Page 19: GUIDE TO CFO SUCCESS - Samuel's CFO Websitedergelcfo.com/.../2014/11/FEI-SF-Guided-Tour-to-CFO-Success.pdf · / or story Everyone loves a ... Read: The Power of Personal Branding

Steps you need to take/ to be more successful .2

Assessment - Have you done one?

This is what I use for my Strong CFO Program

Read: Strengths Based Leadership: Great Leaders, Teams,

and Why People Follow, Tom Rath & Barrie Conchie, Gallup

Press, 2009

Go ahead: Read my personal Strengthsfinders assessment

S A M U E L D E R G E L@ D e r g e l C F O / # C F O S u c c e s s

Page 20: GUIDE TO CFO SUCCESS - Samuel's CFO Websitedergelcfo.com/.../2014/11/FEI-SF-Guided-Tour-to-CFO-Success.pdf · / or story Everyone loves a ... Read: The Power of Personal Branding

Steps you need to take/ to be more successful .3

Know what you need to do

Plan to get it done

Stay on track

Keep yourself on track

OR

Get help

S A M U E L D E R G E L@ D e r g e l C F O / # C F O S u c c e s s

Page 21: GUIDE TO CFO SUCCESS - Samuel's CFO Websitedergelcfo.com/.../2014/11/FEI-SF-Guided-Tour-to-CFO-Success.pdf · / or story Everyone loves a ... Read: The Power of Personal Branding

S A M U E L D E R G E L

BEING THE BEST CFO FOR YOUR CURRENT

AND FUTURE EMPLOYER

@ D e r g e l C F O / # C F O S u c c e s s

/

Page 22: GUIDE TO CFO SUCCESS - Samuel's CFO Websitedergelcfo.com/.../2014/11/FEI-SF-Guided-Tour-to-CFO-Success.pdf · / or story Everyone loves a ... Read: The Power of Personal Branding

S A M U E L D E R G E L

NEVER LOOK FOR ANOTHER JOB AGAIN

@ D e r g e l C F O / # C F O S u c c e s s

/

Page 23: GUIDE TO CFO SUCCESS - Samuel's CFO Websitedergelcfo.com/.../2014/11/FEI-SF-Guided-Tour-to-CFO-Success.pdf · / or story Everyone loves a ... Read: The Power of Personal Branding

Ideal State/ .1

Never be a CFO in Transition.

In this state you have

Developed your Brand

Have visibility

An excellent Network

S A M U E L D E R G E L@ D e r g e l C F O / # C F O S u c c e s s

Page 24: GUIDE TO CFO SUCCESS - Samuel's CFO Websitedergelcfo.com/.../2014/11/FEI-SF-Guided-Tour-to-CFO-Success.pdf · / or story Everyone loves a ... Read: The Power of Personal Branding

Ideal State/ .2

Being a “Great CFO” does not make you a “Great CFO In

Transition”

Can only do this if you focus on your Career AND your Employer

S A M U E L D E R G E L@ D e r g e l C F O / # C F O S u c c e s s

Page 25: GUIDE TO CFO SUCCESS - Samuel's CFO Websitedergelcfo.com/.../2014/11/FEI-SF-Guided-Tour-to-CFO-Success.pdf · / or story Everyone loves a ... Read: The Power of Personal Branding

Catching up from behind/ .1

Outplacement Services

Action Plan should identify

What your next role should look like

Your daily schedule

Track your contacts and follow up

Targets and metrics

S A M U E L D E R G E L@ D e r g e l C F O / # C F O S u c c e s s

Page 26: GUIDE TO CFO SUCCESS - Samuel's CFO Websitedergelcfo.com/.../2014/11/FEI-SF-Guided-Tour-to-CFO-Success.pdf · / or story Everyone loves a ... Read: The Power of Personal Branding

Catching up from behind/ .2

Time Wasters

Resume

LinkedIn

Recruiters

S A M U E L D E R G E L@ D e r g e l C F O / # C F O S u c c e s s

Page 27: GUIDE TO CFO SUCCESS - Samuel's CFO Websitedergelcfo.com/.../2014/11/FEI-SF-Guided-Tour-to-CFO-Success.pdf · / or story Everyone loves a ... Read: The Power of Personal Branding

Focus on/

Branding

Visibility

Networking

S A M U E L D E R G E L@ D e r g e l C F O / # C F O S u c c e s s

Page 28: GUIDE TO CFO SUCCESS - Samuel's CFO Websitedergelcfo.com/.../2014/11/FEI-SF-Guided-Tour-to-CFO-Success.pdf · / or story Everyone loves a ... Read: The Power of Personal Branding

Accepting your next CFO role/

Fit

Location

Due diligence

Multiple opportunities

Gut check

S A M U E L D E R G E L@ D e r g e l C F O / # C F O S u c c e s s

Page 29: GUIDE TO CFO SUCCESS - Samuel's CFO Websitedergelcfo.com/.../2014/11/FEI-SF-Guided-Tour-to-CFO-Success.pdf · / or story Everyone loves a ... Read: The Power of Personal Branding

S A M U E L D E R G E LG U I D E T O C F O S U C C E S S

INVEST IN YOUR SUCCESS/ Read GUIDE TO CFO SUCCESS

/ Share THIS PRESENTATION

/ Buy THIS BOOK FOR YOUR FAVORITE CFO

/ Share YOUR FAVORITE QUOTE

/ Implement A CHANGE IN YOUR CAREER

/ Tell me HOW THIS GUIDE MADE A DIFFERENCE

G U I D E T O C F O S U C C E S S / WWW. G U I D E T O C F O S U C C E S S . C O M

YOUR SUCCESS IS

MY SUCCESS

/ QUOTE

Find me ON LINKEDIN or TWITTER (@DergelCFO)