ver. 1.1 / 2020

GUIDE FOR RETAIL LIGHTING OPTICS

RETAIL LIGHTING IN A NUTSHELLEven in the age of internet shopping we still spend time in shops – some more frequently than others. Shops try to make the retail experience as positive as possible and lighting is one key element to this. How comfortable the lighting makes us feel correlates to time and money spent, and how likely we are to return. Spotlights are used to highlight promotional products, and different lighting levels are used to create contrast, mood and drama within a store. RGB LEDs are used to help re-enforce corporate brand colours or marketing campaigns. Lighting certain products with a specific colour temperature has been proven to increase sales. Wall-washing and uplighting techniques can be used to create artistic scenes or to ensure that all the areas of the store remain bright. Lighting shops is an art, but there is also a lot of science and research behind it. Good lighting helps to attract the purchaser’s eye to products, present products at their best and increase revenue. Bad lighting can not only reduce sales and footfall but also staff retention.

HIGHLIGHTS PRODUCTS

AND MAKES THEM VISIBLE

RIGHT LIGHT

ENCOURAGES PURCHASES

BUILDS THE BRAND

GUIDES THE CUSTOMER

ALLOWS MORE ENJOYABLE SHOPPING EXPERIENCE

SAVES ENERGY

KUV

DO NOT LOOK AT LIGHTING AS AN EXPENSE, BUT RATHER AS A WAY TO INCREASE SALES AND PROFITABILITY

LIGHTING SELLS

WHY LEDiL?One of the key elements in a good lighting fixture is optical control that will direct the light to exactly where it is needed. Whether you need linear, shelf or premium class highlighting we have the right optics to meet and exceed your expectations. Industry standard sizes, backward compatible fittings; LEDiL optics are designed to provide functionality that lasts. Our solutions allow you to create the most efficient, cutting-edge lighting solutions that will turn everything from the tiniest to the biggest light sources into light that is right for the purpose.

Make our optics the heart of your luminaire to optimize cost,

efficacy and light distribution with great results!

LIGHTTHAT IS RIGHT

A NEW LIGHTING SYSTEM PROVIDING MORE

LIGHT AND EFFICIENCY

A LIGHTING SYSTEM CHANGE MADE TO SAVE ENERGY

AND IMPROVE AESTHETICS

ILLUMINATED DISPLAY END-CAP

Source: Impact of quality of light on retail sales by Soraa simply perfect light https://www.trueluxgroup.co.uk/wp-content/uploads/2014/06/Soraa-Quality-of-Light-in-Retail.pdf

TRAFFIC+33 %

SALES+38 %

PROFIT+19 %

VISITORS+76 %

TIME SPENT+112 %

SALESx3

SALES+1 M $ / year

ENERGY SAVINGS+20 000 $ / year

PAYBACK< 12 months

REFLECTORS

FASHION RETAILDISPLAYS SUPERMARKETS

CONTRAST

ATTENTION

MINITUARIZATION

BRAND

MOOD

GUIDANCE

VISUAL COMFORT

MAINTENANCE

ENERGY EFFICIENCY

ALISE & ELISEThe most up-to-date reflector offering for down and track lights.

Premium light quality in most popular sizes and beams – 12 variants in both families.

ANGELA/ANGELINA/ANGELETTE

BROOKE-G2/MIRELLA-G2/BARBARA-G2

ELLA

Ø120 mm, Ø110 mm and Ø82 mm LEDiL System Reflectors with wide range of accessories.

ALISE Made from aluminiumExcellent thermal resistance

ELISE Made from polycarbonate with metal coating

Easy attachement to connectors from TE-connectivity

Ø45 mm and Ø50 mm LEDiL System Reflectors with wide range of accessories and compatible with LEDiL HEKLA sockets and solderless connectors.

Ø30 mm compact reflectors for miniature luminaires. Excellent light quality with uniform beam and reduced field angle

S

15o 24o

M

36o

W

60o

WW

SEARCH FOR ALL OUR RETAIL LIGHTING OPTICS www.ledil.com

Ø110 mmØ110 mm

Ø70 mmØ70 mm

Ø50 mmØ50 mm

BROOKE-G2: 20o / 30o / 50oMIRELLA-G2: 15o / 25o / 35o / 50oBARBARA-G2: 12o / 25o / 40o / 60o

ELLA: 15o / 28o / 38o / 55oANGELA: 10o / 30o / 45o / 70oANGELINA: 20o / 30o / 50o / 90oANGELETTE: 10o / 35o / 50o / 60o / WAS

The beam shapes listed represent typical values only and may vary depending on the LED chosen.

SINGLE & MULTI-LENSES LINEAR LENSES

LINDA

LILIANNarrow pitch-free linear optics for wall-washing.

LINNEAVersatile, aesthetic and easy to install optics.

High optical efficiency and exceptional colour-over-angle performance

Versatile with many beams and customizable length

A great choice for creating slim, good looking luminaires

Available in 24 and 40 mm widths

CLAUDIAFixed pitch linear optics

with excellent light control.

DAISYPremium Dark Light

optics (UGR <19) in several form factors.

VANESSAFixed pitch linear optics

for wall-washing.

FLORENCEVersatile 1 and 3 row linear

optics with market leading colour uniformity.

The first industrial scale extrusion optics with precise light control.

60o / 90o / UP / Z2T25 / ON

DAISY: 50o / 80o / ZT25DAISY-MINI: 30o / 55o / 65o

10o+80o

OLGAØ30/32 mm optics with uniform illuminance for a wide range of LEDs.

LISAØ10 mm miniature

optics with many beams.

9o / 11o / 30o / 40o 20o+40o / WAS

9o / 15o / 20o / 25o / 35o / 45o 60o / 80o / 20o+45o / 20o+50o

17o / 25o / 35o / 45o+20o

LINDA-24: 60o+90o / 40o+100o / 70o+100o / 90o+100o / 110o+100o 145o+100o (UP) / 165o+130o (UP2) / ZT25 / Z2T25

LINDA-40: 60o / 90o / 40o+86o / ZT25 / Z2T25/ DL / MP

LINNEA-GC: 60o / 90o / 30o+60o LINNEA: 35o+70o / 60o+90o / 90o+90o / UP / ZT25 / Z2T25 LINNEA-2R: 30o+90o

3R: 30o / 60o / 90o / 85o+35o / ZT25 / ZT25-S 2-3R: 60o / 90o 3R-IP: 60o / 90o / 85o+40o1R: 60o+110o / 90o+110o / 95o+30o / UP / ZT25 / Z2T25 / MAXI-WG 1R-GC: 70o / 90o / ZT25

The beam shapes listed represent typical values only and may vary depending on the LED chosen. The beam shapes listed represent typical values only and may vary depending on the LED chosen.

FLORENTINACARMENDark Light COB optics with smooth cutoff, minimized spill light and low glare.

WINNIELow profile Ø50 mm

optics for up to 21 mm LES size COBs.

RONDAVersatile, Ø52 and 70 mm low profile optics for up to 14 mm LES size COBs.

10o / 14o / 25o / 35o / 50o / 55o

25o / 45o / 60o / 90o / 50o+30o60o+60o / 80o+80o / WAS / WAS2 / ZT45

20o / 35o / 50o / 65o / 60o+20o

10o / 16o / 18o / 25o / 30o / 40o / 45o 50o / 60o / 35o+15o / 45o+15o / O-WAS

Versatile Dark Light optics for high visual

comfort lighting.

YASMEENØ30, Ø50 and Ø70 mm lenses with supreme light quality for COBs.

ILONA-ZOOMØ52.5 mm highly efficient

rotation-zoom optic for compact luminaires.

SAKURAØ70 mm high lumen output silicone lens family for COBs.

ILONAØ50 mm TIR optics

for premium lighting and up to 14.5 mm LES size COBs.

MOLLYØ70 mm highly efficient Fresnel optics for up to 19 mm LES size COBs.

15o / 25o / 36o

25o / 35o / 60o

Ø30: 11o Ø50 & Ø70: 15o / 24o / 36o / 60o

LEIAØ50 mm optics with

extremely narrow beams for creative decorative lighting.

3o / 50o+5o

13.5o - 48o

10o / 14o / 25o / 35o / 55o

COMING

COMING

PATENT PENDING

PATENT PENDING

PATENTED

PATENTED

COMING

TECHNICAL SUPPORTSimulations to show optic performance in real applications

Installation guides and tips

Thermal analysis for luminaire designs

Free for all our customers

tech.support@ledil.com (GLOBAL)tech.support.us@ledil.com (NORTH AMERICA)tech.support.rus@ledil.com (RUSSIA)

LUMINAIRE EXAMPLES

Ledil OyJoensuunkatu 1324100 SALOFINLAND

Ledil, Inc.228 West Page Street Suite DSycamore IL 60178USA

Ledil Optics Technology (Shenzhen) Co., Ltd.# 405 , Block B Casic Motor Building Shenzhen 518057 P.R.CHINA

www.ledil.com

The information contained herein is the property of LEDiL Oy, Joensuunkatu 13, FI-24100 SALO, Finland, and is subject to change without prior notice. Please visit www.ledil.com for additional information, such as the latest photometric files, 3D mechanical models, and application notes relating to handling, gluing and taping. LEDiL products are IPR protected.

LINEAR

TRACK LIGHTS

DOWNLIGHTS

HIGHBAY RETAIL