Günter LiebelDirector General, Head of Department General Environmental Policy Federal Ministry of Agriculture, Forestry, Environment and Water Management

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What is klima:aktiv?

• klima:aktiv is the Austrian initiative for active climate protection

• is an innovative add-on instrument to common regulatory and financial policy instruments of the Austrian Climate Strategy to reach the Kyoto target

• is to foster the use of environmental technologies and services

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What is the specific new element?

• to involve already existent stakeholders on the spot.

• These Stakeholders are– plumbers– architects– master builders– property managers– chimney-sweeps – as well as companies and communities.

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the multipliers

Multiplier

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Typical elements of a programme

– information and motivation campaign– advice for accurate defined target groups – development of high quality standards– training of important multipliers– activation of cooperation partners– accompanying evaluation– changing framework conditions etc.

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22 klima:aktiv programmes divided into

• energy efficiency and building

• transport and mobility

• local and regional activities

• renewable energy

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klima:aktiv and targeted training

• additional education and targeted vocational training courses to key-players

• -> more than 1.500 people have already graduated from a klima:aktiv training course!

-> klima:aktiv qualifications are recognizable within the corporate design

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Main criteria for klima:aktiv buildings

• comfortable

• energy efficient (k:a house: 45 kWh/a/ k:a passive house: 15 kWh/a thermal heat demand; no fossil fuels, ventilation system as a standard)

• ecological

– Further criteria see www.klimaaktivhaus.at; www.klimaaktiv-gebaut.at

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klima:aktiv expands

• Austrian government adopts the klima:aktiv house standard

• bank offers better credit conditions for klima:aktiv houses

• testing living in a klima:aktiv house for a few days

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Renovation programmes

• modernisation of large apartment buildings

• private service buildings – supports private property managers in

developing tailored solutions for technical and financial renovation problems

• state-owned buildings – supports the renovation of buildings used by

public authorities

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Benefits

• The initiative klima:aktiv aims to boost significantly the use of environmental technologies and services.

• Investments in environmental know-how is the basis of future success!

• In order to promote a widespread use of a selected technology, a system, a product or a service we recognise that the involvement of skilled multipliers is essential.

– It duplicates the success of the initiative. This involvement builds on awareness raising and targeted training.

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Conclusion

multipliers follow training programmes

multipliers change consumer behaviour

consumers demand for higher quality

more demand means an increasing market share of climate friendly products and services

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-> overall benefit and win-win-situations for enterprises and the environment in the sense of ETAP!

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For further information see

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