growing participation presentation

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Growing Participation Breakfast Friday, Jan, 28 – 7:45A Photo Courtesy of CSCUSA -- Telluride

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SnowSports Industries America (SIA), National Ski Areas Association (NSAA), National Ski and Snowboard Retailers Association (NSSRA) and Learn to Ski and Snowboard Month put together this presentation for an Industry Breakfast Presentation on “Growing Participation” at the 2011 SIA Snow Show in Denver, CO. Take a look at how we can get new skiers and snowboarders into our sport and how we get those already in it to keep coming back for more.

TRANSCRIPT

  • 1.Growing Participation Breakfast
    Friday, Jan, 28 7:45A
    Photo Courtesy of CSCUSA -- Telluride

2. David Ingemie
President of SnowSports Industries America
3. Tim Petrick
SIA Chairman
President of Group Rossignol North America
4. Some Guidelines for Todays Discussion

  • The objective of this meeting is to begin the process of bringing together the primary stakeholders:Resorts, Retailers, Equipment Manufacturers and snowsports instructors.

5. At the outset, please accept my apologies for using the words skiing or skiers to describe everyone who slides on snow Alpine, Snowboard, Tele, Mono, AT, Nordic, and ski bikers! 6. All of us involved in skiing resorts, retailers, equipment manufacturers, and snowsports instructors have an economic interest and responsibility to pass skiing on to the next generation.