group 5 presentation
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TrialTRANSCRIPT
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D E S I G N 2 0 0
M AY 2 3 R D , 2 0 11
COLEMAN HOME ADVENTURES
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DESIGNERST R E V O R R . , T Y L E R B I . , C O U RT N E Y S . , M . S H A A M A H .
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COLEMANPRESENTS
Presents…
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HOME ADVENTURES“BRINGING THE ADVENTURE TO YOU”
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WHO IS COLEMAN?
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WHAT IS HOME ADVENTURES?
•Bring camping to the home.•New fun and exciting way to camp.
•For children who love camping.•For Parents who don’t always love camping.
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WHO MIGHT USE HOME ADVENTURES?
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WHO ARE THE USERS, REALLY.
•Playful•Adventurous•Family Oriented•Friends•Imaginative
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CAMP IMAGINATIONTHE PRODUCT
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RESEARCH
• Coleman sticking with what they know.
• Create an “outdoor” line for the home.• Have other camping style products.• A way for children to camp at anytime.
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OUR GOALS
• Get children into camping.• Keep children active and social.• Usable for long-term.• Keep the Coleman style.• Make the products usable as normal.
• i.e. Tent Bed can be used as real bed.
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DESIGN AND FEATURES
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FINAL DESIGN IN 3D
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PRODUCTION
•Easy to assemble.•Recyclable Material.• Inexpensive materials.•Assembly required.
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PACKAGINGWHAT THE PRODUCT IS SOLD IN
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GOALS
•Used in design.•Recyclable.•Easy to carry.•Easy to store.•Resemble luggage.
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FINAL PACKAGING
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KIOSKWHERE WE’RE SELLING THE PRODUCT
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GOALS
•Keep similar to present bed layouts.
•For stores such as “Macy’s, Pier 1, Great Indoors”.
•Tell a story.•Create an outdoor theme.
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FINAL KIOSK
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HOME ADVENTURES“BRINGING THE ADVENTURES TO YOU”
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Q U E S T I O N S ?
THANK YOU