Title

PG-11-030 Praveen Kumar Singh

PG-11-033 Pronita Dutta

PG-11-034 Rachna

PG-11-047 Hussain Ahmed

PG-11-052 Gaurav Kumar

Submitted to-S.S. Sharma

Submitted by-Group 4

Introduction• Type- Public• Industry-Restaurants.• Founded-Michigan,

USA in 1960.• Products-Pizza,

Sandwiches, Pasta, Chicken wings, Desserts.

• Revenue-$1.425 billion.

Where we have Visited:

DOMINO’S PIZZAShop No. 7-8

Advocate ChamberRaj Nagar, Ghaziabad-201001

Introduction• Second largest Pizza chain in US• 9000 corporate and franchised stores across 60 nations.• Domino’s outlet in India opened in 1996.• Jubilant Food Works Limited, a Jubilant Bhartia Group company

holds the Master Franchise rights for India, Nepal, Sri Lanka and Bangladesh.

• Revenue– 70 % from home deliveries– 30 % from OTC sales

Mission-VisionMisson“Domino’s Pizza is the Pizza

specialist who consistently delights the customer with great taste and choices in pizza with friendly, courteous team members providing prompt, safe delivery service”

Vision “Exceptional people on a

mission to be the best pizza delivery company in the world”

Objectives

• To study & analyze Inventory Management Process.• How they maintain their quality standard.• To konw the customer preference.

Pastas

Breadsticks

Cheese Dips

Beverages (tie-up with Coca Cola)

Choco Lava Cake

Chicken Wings

Product OfferingsPizzas

Type

of L

ay-o

ut

Customer Service Counter

Dining Area

Entr

y to

Insi

de

Kitchen Area 2

Kitchen Area

Methodology-Production Process

• Pizza Base prepared

• Cheese blend applied

Dough Table

• Seasoning• Topping

Makeline• 470 Fahrenheit• Capacity of 5

pizzas at a timeOven

1-2 minutes 1 minute 5-6 minutes

Meets the demand of customer in minimum 10 minutes

In case of free home delivery it takes minimum 30 minutes

Existing System-Raw Material Procurement

4 commissaries (Regional Centralized Facilities)

across India:-Delhi –Bangalore

-Kolkata -- Mumbai

Raw materials like wheat brought in from Jalandhar and sent to

commissaries via refrigerated trucks

Tomato, Capsicum and Onion

purchased locally

Logistic ManagementWHEAT from (JALANDHAR)

DOUGH

COMMISSARY

SUPPLIERS(Toppings & Seasonings

REFRIGERATED TRUCK

RETAIL OUTLET

Inventory ManagementITEM SHELF LIFE

Dough ball 5 days

Mexican Wrap Base 3-4 days

Cheese Dip 4-5 days

Seasoning and Toppings 4-5 days

Onion, Tomato, Capsicum 5 days

Cheese Blend 4-5 days

Inventory ManagementMini Cold Storage at Outlet.

Raw-materials are kept in minimum temp. of -1 to -3.

Maintain approximately 7 days of inventory.

Some raw-materials are purchased in daily basis.

Trucks from commissaries replenish inventory every 7 days.

Operational StrategyHub and Spoke

Distribution Hubs at 4 commissaries

Delayed Differentiation

Tomato, Capsicum, Onion etc. purchased locally

IST (Inter Store Transfer)

To cater to sudden variabilities in demand

Sales Incentives

To try to get volumes up during lean times

Quality InitiativesSCIP -Store Continuous Improvement Plan-- Sales, Training, Store operation cost

FTD -Friday Training Day

HTR -Handle The Rush

PRP -Pre-Rush Preparation

ONOM -Operations for Non -Operation Managers

Issues

•If not proofed on these days, then it has to be disposed off.

Proofing - Dough ball can ideally be used on 3-4th day for

the pizza to taste better

•Motivate staff to increase sales through incentives.

•No authority to introduce offers at the local level for any particular day.

Some Problems in NCR

•Local preferences not considered.

Standard Products of Domino’s

•In case of contingency, materials supplied from Gurgaon and not Noida,which is nearest.

Inter Store Transfer (IST)

• Usage of deep freezer as in other stores

Recommendations

Local manufacture of dough balls to

reduce wastage

Appointing a marketing professional at local level

• Authority to introduce offers for short period.• For a better market study and introduce new

products suited to local preferences.

• Domino’s is ranked no 1 for the past 3 years in Indian Operation Process.

• Over last 2 years the have opened stores in 15 new cities.

Conclusion

Company Liquidity Asset Mgmt Debt Mngt Profitability ROE

Domino’s 2nd 1st 4th 3rd 4th

Papa John’s 3rd 2nd 1st 4th 3rd

Pizza Hut 4th 3rd 3rd 2nd 1st

MC Donalds 1st 4th 2nd 1st 2nd

Thank You