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Group 1 Validation Session • Industry Image • Important? – Yes • Why? – Still an issue – Has a National scope of importance

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Page 1: Group 1 Validation Session Industry Image Important? – Yes Why? –Still an issue –Has a National scope of importance

Group 1 Validation Session

• Industry Image

• Important? – Yes

• Why?– Still an issue– Has a National scope of importance

Page 2: Group 1 Validation Session Industry Image Important? – Yes Why? –Still an issue –Has a National scope of importance

Industry Image

• What needs to be done?– At best we have no image

– Stop being our own worst enemy

– Have been some improvements (Networks forcing others to raise their own standards)

– Fix some of the other issues and image will fix itself

– Leave it to the Trade Media

– Look into ways to get exposure in other Non-Trade publications

Page 3: Group 1 Validation Session Industry Image Important? – Yes Why? –Still an issue –Has a National scope of importance

Shop Accreditation

• Important? – Yes

• Why?– National Issue– Greater today than in the past

Page 4: Group 1 Validation Session Industry Image Important? – Yes Why? –Still an issue –Has a National scope of importance

Shop Accreditation

• What needs to be done?– Come up with something tangible.– If we don’t do it someone else will!– CCIF should influence but not be the regulatory

body

Page 5: Group 1 Validation Session Industry Image Important? – Yes Why? –Still an issue –Has a National scope of importance

Training & Skills Development

• Important? – Yes

• Why?– Need for skilled tradespersons

Page 6: Group 1 Validation Session Industry Image Important? – Yes Why? –Still an issue –Has a National scope of importance

Training & Skills Development

• What needs to be done?– National database of training– What is going to be acceptable or not

• Needs to be measurable

– Needs to be Technical and Non-Technical– Needs to be for Techs and Office Personnel

Page 7: Group 1 Validation Session Industry Image Important? – Yes Why? –Still an issue –Has a National scope of importance

Internal Issue

• We needs to step back before we move forward– Tie up loose ends, Parts & Mat, LKQ, Aftermarket

• Develop Business plan– How committees are to work

• CCIF has been afraid to have an IDENTITY– Needs to be the national voice

• Can’t do it by itself, local assoc’s need to take ownership by taking some of the topics and providing feedback to committees