greenberg soc med & congress
TRANSCRIPT
Social Media +
Congress
Lyndon B Johnson School of Public AffairsThe University of Texas at Austin
Professor Sherri GreenbergResearch conducted Aug 2011- May 2012
Context
• 98% of Members of Congress use at least one social media platform• 72% of Members use all three platforms studied• Only 11 Members have not adopted any social media
platform.
Overall Social Media Adoption
Facebook TwitterCongress 418 408Republicans 236 235
Democrats 182 173House 342 333Senate 76 75House (R) 199 199House (D) 143 134Senate (R) 37 36Senate (D) 39 39
Average Posts per Member per Day
Facebook Twitter
Congress 0.63 1.24Republicans 0.73 1.28
Democrats 0.49 1.18
House 0.61 1.18
Senate 0.68 1.51
House R 0.71 1.23
House D 0.48 1.09Senate R 0.84 1.53Senate D 0.53 1.49
Purpose by Party
Distribution of Posts & Tweets
House Members Total Facebook Likes