graphic facilitation techniques for non-artists · graphic facilitation is also been called...
TRANSCRIPT
North Star Facilitators Barbara J MacKay, MS, CPF©
(503) 579 5708
www.northstarfacilitators.com
Graphic Facilitation Techniques for Non-Artists:
Why, When, and How to Use Them©
Permission is given to copy for personal use. If you want to use for
training others, please purchase the modules according to our group-rate
pricing on the website. Thank you for honoring this request.
Barbara MacKay, North Star Facilitators www.northstarfacilitators.com
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What is Graphic Facilitation?
This module discusses a variety of ways to
think about using visual images when
working with groups. Most people think this
is only an option for the talented artist. This
is not the case. You may have heard the
term “graphic facilitation” applied to the
process of drawing and writing the content
of a group’s thinking on large size pieces of
paper. These graphic facilitators, also known
as visual practitioners are specializing in how
the brain processes information visually.
Graphic Facilitation is also been called
metaphor mapping, memory mapping,
visual process consulting and a host of other
names. In this module, we focus mainly on
starting to think graphically by using
images in agendas and flipchart notes for
WOW effects. It also points you to
resources and insights about why
graphics are a fundamentally important
part of every facilitator’s and trainer’s
(both those who are artistically inclined
and thus who are less so) toolkit.
Graphics are a fundamentally important part of every facilitator’s and trainer’s toolkit.
According to Neuroscientist Wen Wenger,
80% of the brain’s processing is handled
visually. The limbic brain is the site of long-
term memory transformation so people
tend to retain visual information longer than
information presented in most other ways.
Also, the process of graphic facilitation tends
to take people into their right brain and help
them to think bigger, metaphorically,
creatively and non-linearly. The images,
colors and use of space on large long sheets
of paper captivate the audience and engage
all learners – visual, kinesthetic, and
auditory. I have found that a group can be
powerfully motivated by “seeing” their story
depicted and captured by an external person
to their agency on a long piece of paper. The
story unravels, so to speak, before their
eyes.
This learning module is one of over 45 individual self-directed learning modules available for
purchase on our website, www.northstarfacilitators.com.
Why Use Graphic Images or Techniques?
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At least 12 different colors of chisel tipped
pens (i.e., flat and fat edged)
Large long sheet of paper or flipchart
pages
Painters tape to attach paper to wall
Chalk
Highlighters
Baskets to hold pens
Ready made templates are handy
(available from Grove Consultants)
5) Divide space unequally to create intrigue.
6) Achieve balance by placing BIG bold and
colorful elements.
7) Avoid lines that cross or touch when they are not meant to – this is distracting for participants.
8) Use simple images. Limit also the number of styles of lettering on a single page. Leave lots of white space.
9) Group common themes by circling several images or phrases with highlighters or lines that divide them into like categories.
10) Use shading with chalk for some WOW effects.
Almost all images are lines, squiggles, or
circles put together! Try practicing common
figures such as suns, moons, clouds, trees,
airplanes, computers, balloons, people,
stars, arrows, paths, light bulbs, teacups,
smiling faces, globes, hands, hearts,
toolboxes, sailboats, puzzle pieces, roads,
dandelions, plants with roots in the soil, etc.
See the last few pages for some ways to
draw some of these images.
First, it is best to take a course, or read a
book, and practice a number of different
images. I recommend practicing on regular
flipcharts by adding features or following ten
tips:
1) Draw borders around the edge of the flipchart paper – especially agendas and important words.
2) Add in a few simple graphics on your flipchart – happy faces or balloons on the side for celebratory activities, cups of tea for coffee breaks, etc.
3) Underline the titles of headers with bright markers.
4) Use bright, bold colors to capture attention.
What Supplies are Needed?
Ten Simple Ways to Use Graphic Techniques
Almost all images are lines, squiggles, or circles put together!
Barbara MacKay, North Star Facilitators www.northstarfacilitators.com
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You might consider using more imagery in all
your meetings and group sessions. You can
begin with the flipcharts and move up to
larger pieces of paper for certain exercises. I
would consider using mainly graphic
facilitation when you are doing a visioning,
goal-setting sessions, problem solving,
SWOT (strengths, weaknesses,
opportunities, threats) analysis, history of an
organization, start-up of a team, mission
creation, context setting, and more.
Grove Consultants www.grove.com
Metaphor Mapping – Facilitating with Metaphor --Jennifer Landau. 2003. Rue D’Oak Press. 415-255-2893
Graphic Jam – Volume 1. International Forum of Visual Practitioners. 2004. Rue D’Oak Press.
Planning alternative Tomorrows with Hope (Path). Jack Pierpoint et al. Toronto Canada. 1993
Attend the International Association of Facilitators conference for graphic facilitation sessions
I would consider using mainly graphic facilitation when you are doing visioning, goal-setting sessions, problem solving, SWOT analysis, history of an organization, start-up of a team, mission creation, context setting, and more.
When to Use this Technique?
My Favorite Resources
www.northstarfacilitators.com Barbara MacKay, North Star Facilitators
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Barbara MacKay, North Star Facilitators www.northstarfacilitators.com
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www.northstarfacilitators.com Barbara MacKay, North Star Facilitators
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Barbara MacKay, MS, CPF©, principal of North Star
Facilitators, specializes in strategic planning and large group
or complex facilitation processes. She is now offering multiple
virtual trainings and coaching others to become competent
facilitators.
Barbara is currently mentoring facilitators from all over the
world and cares deeply about passing on the skills to others so
the world becomes a just, peaceful and creative place.
Barbara’s strong interpersonal communication skills and experience allow her to work skillfully
with a wide variety of participant perspectives.
Barbara specializes in helping groups participate, problem-solve, plan and make progress in
challenging and complex situations. She is focused, respectful, compassionate and present as a
facilitator, trainer and coach. Barbara has worked with hundreds of clients from all sectors with
her own company since 1995. She provided social, economic and environmental consulting and
facilitation services with many indigenous groups throughout Canada from 1981 to 1995.
Barbara is: Certified facilitator and USA trainer with the International Institute of Cultural Affairs;
Certified Professional Facilitator (CPF©) and assessor of other facilitators world-wide with the
International Association of Facilitators (IAF); Professional Development Strategic Initiative
Coordinator for the IAF for four years; was an Adjunct professor with University of Oregon and
Portland State University (Not for Profit Management Institute); certified OneSmartWorld™
trainer; trained in Disaster Crisis Intervention for facilitators; certified accelerated learning
trainer; trained extensively in: conflict resolution, Constructivist Listening and Cross Cultural
Communication and Alliance Building, visioning processes, Mind Mapping™, Behavior styles
model “Why Are You Like That?™”, and Herrmann Brain Dominance Instrument (HBDI). She is
also trained in and teaches about learning organizations, organizational development mapping
for organizations and strategic thinking for leaders.
Graphic design of this module by skilled facilitator colleague, Mari Mizobe Chu (www.marimchu.com) and Ben
Marcus. Photography by Barbara MacKay and Ben Marcus.
Your Guide and Author of This Module:
Barbara MacKay