graphic design presentations · graphic design presentations . process book ... ui ux design page 3...

GRAPHIC DESIGN PRESENTATIONS PROCESS BOOK UNIVERSITY OF AKRON SPRING 2020

TABLE OF CONTENTS UI UX Design Page 3

Corporate Identity Page 16

Typography 4 Mailer 8

Typography 4 Map Page 36

Production 2 Page 48

Packaging Page 60

IPHONE APP PROTO-TYPEUI/UX DESIGN

JOHNNY PETROWSpring 2020

Myers Art SchoolUniversity of Akron

CREATIVE BRIEF PaintRun Client PaintRun is an app that lets users doodle on a digital document while on the run. Objectives and Priorities Sketching on Ipads is the number one priority to keep artists out of boredom. Once the users download the application they get a tablet and a stylus pen. The app makes you create your own brushes. Target Audience This application will concentrate heavily on Adobe Software Products. PaintRun will have similar features. The group of people that will use PaintRun is 20 year olds to 55 year olds and who are on the go everyday. Situational Analysis The app logos for the creative cloud suite all look the same and don’t introduce any paintbrushes or tools that represent the widely used tool for painting. Call to Action Simple, clean and usable interfaces that make the functionality of each screen and navigation easy.

Competitors Photoshop Illustrator Sketchup Sketchbook Pro Deliverables Fully redesigned interface Invision Prototypes Presentation Sample for Screens Mandatories Company logo Brand Specific Formatting Metrics of Success The measure of success will be gauged via compar-ison. If the process of printing can be streamlined into a cohesive visual presentation. The project can be considered a success.

App Sketches

FRUIT O MANIA A fruit supermarket app to offer the perfect groceries on a budget. The top feature on it is the ability to comb your grocery list and get good deals at local shop markets.

DOGGY PURCHASE This app helps to buy dog food for your pet dogs. Doggy Purchase also gives people the option to board their dogs to a kennel. The app does so much for dogs it also helps you adopt dogs from a dog shelter.

SPORTS BLAST A news channel app that talks mostly about sports.

PAINTRUN An app that lets users doodle on whenever they are on the run. It has drawing and painting tools with a stylus pen.

BLAST BEATS An app that makes beats and makes music. It’s a switch on and off app that helps listeners keep track of their songs if they want to just listen to the drum beats of the songs.

BRIGHT STUDIES An app that helps you study. Gives lectures and tutorials and helps prepare students f or their exams.

CLEAN RHYTHMS A music app to help discover new music but the songs on the app are very clean. The app has no rap, no hip hop and no dubstep. This app serves a purpose to identify the songs and censor curse wordsso it’s safe at work.

LOVEY HEARTS The app focuses on dating. Lovey Hearts helps match individuals to women or men that are ages 20 to 55. This app is an open minded dating service that lets people talk to eachother and it keeps track of their messages.

ROUTE CRUISE This app makes people double their travel. Travelers plug their directions in the phone and takes the driver to point B.The app is also great for booking flights for airplane travelers. It’s a great travel app.

TAXONOMIZE This app organizes people’s account numbers. Bank customers use this app to pay their bills online and keep track of their savings accounts. The app is also nice for hooking up to Pay Pal for business purposes and to help run them.

FONT SELECTIONS

Minion Pro RegularMinion Pro Bold

ABCDEFGHIJKLMNOPQRSTUVWXYZ

AVENIR BLACKAVENIR MEDIUM


Open Sans LightOpen Sans Bold Italic

Bodoni


Garamond RegularGaramond Bold


COLOR PALETTE: LOGO

R 248 B 7 G 5

C 0 M 100 Y 100 K 0

Hex #f80507

R 3 B 96 G 4

C 100 M 98 Y 23 K 33

Hex #030460

R 76 B 80 G 75

C 67 M 61 Y 53 K 36

Hex #4c4b50

R 134 B 128 G 133

C 49 M 41 Y 45 K 6

Hex #868580

LOGO EXPLORATIONS

FINAL LOGO Moodboard

ARE YOU 20 OR OLDER TO USE

THIS APP?

YES

New

Gallery

New

Gallery

New

Gallery

NO

LOGO

Tenth Page

Site Map Johnny PetrowUI-UXIPHONE APPS

New

Gallery

New

Gallery

New

Gallery

Save to Gallery

Save to GalleryGallery

Solid ColorNight Scene

Home

Save to GalleryHome

Save to GalleryHome

Save to Gallery

Gallery

Home

Home

AUTO DRAW

MAGIC DOODLE

PaintRun

Site Map

TABLE OF CONTENTS

Mark Comparisons Page 3 Mark Sketches Pages 5 - 17 Black & White Marks Pages 19 - 23 Vector Logos Pages 25 - 26 Spec Sheets Pages 28 - 30 Applications Pages 32 -

Student Name: Johnny Petrow Company Name: Handel’s Ice Cream Type of Busines: Ice Cream Shop Key Words: Homemade desserts Mission Statement: Since 1945, Handel’s ice cream is made fresh daily on site. Handel’s is recognized the best ice cream in the world. We use the best ingredients. Competitors: Honey Hut Ice Cream, Schoolhouse Scoops, Papa Roni’s Ice Cream

1. Pictogram or Icon 2. Abstract Symbol

3. Monogram 4. Logotype or Wordmark 4. Combination

Student Name: Johnny Petrow Company Name: Roto Rooter Plumbing & Water Cleanup Type of Busines: Plumbing Service Key Words: Presidential Plumbing and drains. Mission Statement: Plumbing and Water Cleanup. Yeah we do both. Competitors: Mr. Rooter, Rhino Shield, Ajax Super Plumber



1. Pictogram or Icon 2. Abstract SymbolStudent Name: Johnny Petrow Company Name: Assassin Tattoo Studio Type of Busines: In-house tattoo studio Key Words: Tattoo you Mission Statement: Our artists here at Assassin are well versed in many styles of tattooing from traditional to realism. Your art or ours; We’ve got you covered! Competitors: Scapegoat Tattoos, Body Revolution Tattoo studio, Art Bomb Tattoos, Empire Ink, Art In Motion Tattooing Black Tooth Tattoo


Student Name: Johnny Petrow Company Name: Square Records Type of Busines: Records and CD shop Key Words: Be square Mission Statement: We’re proud to be part of the unique music and art scene in our home city. Our specialty is new music from independent artists and labels with our main focus on rock. Competitors: The Exchange buy sell or trade, Call Paul Cash for Records, Staab Jaison, Hollow Bone Records



P 48-8 C Process P Black C

CMYK HEX

RGB

0, 99, 91, 0

0,0,0,100

#ed202d

#231f20

238, 32, 46

2,2,2

Black and White Version 2 Color Versions

1947 W. Market S t . Akron, OH 44313 Su i te 110Mobi le : (330) 983-4135Fax: (330) 907-0682assass in ta t toos tud io .comRGgs@gmai l .com

October 9 , 2019

Dear R ich Gr iggs ,

Welcome to our ta t too s tud io . To fur ther acknowledge our company, we are devoted to our customers to ensure the dea ls they get on the i r ta t too ser v ices . No one e lse can be bet ter than us .

Whether your drawing idea be a rose , a t iger, d ragon, f lower, o r a peacock des ign i t ’s to ta l l y up to the customers on wha t they want . The commitment o f the ta t too bus iness is our baby and i t ’s our dream team of ta t too ar t i s ts tha t make up our dream des igns on the customer ’s arms, legs and whereever they want on the i r bod ies .

GET INKED

Not ice we have upda ted our s ta t ioner y wi th in the las t few days . We have went through severa l logo changes in the re-brand to make our company brea the f resh a i r and not a t t rac t dusty cobwebs. Invest ing our t ime in ta t too equ ipment and ink are our number one duty to clean and res tore . When we t rea t our customers to the ink ing mach ines , we do a super good job because o f our pro fess iona ls .

Thanks to a l l o f our employees and ta t too ar t i s t s ta f f fo r do ing such a grea t and phenomenal job tak ing care and prov id ing ser v ice fo r our customers who jus t love ta t toos ! E lbow grease is wha t we s t r i ve to ach ieve and we a l l a im to p lease a t Assass in Ta t too Stud ios .

S incere ly,

JohnnyRICH GRIGGSMASTER TATTOOIST

1947 W. Market S t . Akron, OH 44313 Su i te 110

Mobi le : (330) 983-4135Fax: (330) 907-0682

assass in ta t toos tud io .comRGgs@gmai l .com

GET INKED

GET INKED

HIGH SCHOOL ROCK OFF Round 1 Saturday, January 18, 2019 1100 Rock and Roll Boulevard Cleveland Ohio GET YOUR TICKETS NOW FROM ALL OF THE PARTICIPATING BANDS AND PERFORMERS!

Tickets for the qualifying performance rounds are only $10 and includes admission to the Rock Hall Exhibits the night of the event. You can purchase tickets from the participating bands. Tickets will also be available the at the Rock & Roll Hall of Fame box office on Rock Off performance days while supplies last. Tickets for The Final Exam will be $12.00. DATES & BANDS: Round 1 - Saturday, January 18 Doors open at 6:00pm Performances start at 6:30pm

Creative Brief

HIGH SCHOOL ROCK OFF Round 2 Saturday, January 26, 2019 1100 Rock and Roll Boulevard Cleveland Ohio GET YOUR TICKETS NOW FROM ALL OF THE PARTICIPATING BANDS AND PERFORMERS! Tickets for the qualifying performance rounds are only $10 and includes admission to the Rock Hall Exhibits the night of the event. You can purc -hase tickets from the participating bands. Tickets will also be available the at the Rock & Roll Hall of Fame box office on Rock Off performance days while supplies last. Tickets for The Final Exam will be $12.00. DATES & BANDS:

Round 2 - Saturday, January 26Doors open at 6:00pmPerformances start at 6:30pm

n

Rock and Roll Hall of FameFONT CHOICES

Avenir LightAvenir Light ObliqueAvenir BookAvenir RomanAvenir Book ObliqueAvenir MediumAvenir Black

I picked up the font choices because they scream in your face when you look at the rock and roll hall of fame. I made up the graphics on the front of the first page of the document. No one else can pick the fonts because I researched up the standards guide for the rock and roll hall of fame building and found a list of colors plus they had work to put together.

Fonts are selected carefully to establish great hierarchy between fonts. They are just like construction employees who have a sense of building just like typesetters building type. Rock and roll is the topic I picked for the project because it gives people the news of the bands induction plus the minor events such as the rock and roll hall of fame high school rock off bands.

Rock and Roll Hall of Fame SKETCHES

C: 15M: 100Y: 100K: 0

C: 0M: 0Y: 0K: 0

Rock and Roll Hall of Fame Color palette

C: 100M: 100Y: 100K: 100

Rock and Roll Hall of Fame Color palette outdated

C: 67M: 47Y: 61K: 14

C: 100M: 0Y: 35K: 60

C: 100M: 100Y: 100K: 100

Rock and Roll Hall of Fame PAPER FOLDS

CLIFFHANGER

DIZZY DOGS

TUBS OF FUN

GRAND CAROUSEL

QUADZILLA

48” 36” 24”

CRAZY HOUSE

GO GATER

DURANT RAILWAY

ALIEN ADVENTURE

LOONEY BELLE

FUNHOUSE

FUN SLIDE

TWISTER

MEGA BOUNCE

TORNADO

KAMIKAZE

HURRICANE

YOYO

BACKSPIN ROLLER COASTER

BEAR AFFAIR

STARSHIP 2000

WILD MOUSE

SHOCK DROP

GIANT FERRIS WHEEL

VERTIGO

TIP TOP

G-FORCE

TYPHOON

ORBITER

WILD CAT

ZERO GRAVITY

CONCESSION FOOD COURT

ZIPPER

ZIPLINE

TICKETS

RING OF FIREPHAROAH’S FURY

FLYING DRAGON

FRENZY

ENTRANCE

EXIT

RIDE YOUR SIZE!

SO COOL SO FUN! HAVE A THRILL WITH THIS MAP!

ZIPLINE

CLIFFHANGER

DIZZY DOGS

TUBS OF FUN

GRAND CAROUSEL

QUADZILLA

48” 36” 24”

CRAZY HOUSE

GO GATER

DURANT RAILWAY

ALIEN ADVENTURE

LOONEY BELLE

FUNHOUSE

FUN SLIDE

TWISTER

MEGA BOUNCE

TORNADO

KAMIKAZE

HURRICANE

YOYO


BEAR AFFAIR

STARSHIP 2000

WILD MOUSE

SHOCK DROP

GIANT FERRIS WHEEL

VERTIGO

TIP TOP

G-FORCE

TYPHOON

ORBITER

WILD CAT

ZERO GRAVITY


ZIPPER

ZIPLINE

TICKETS


FLYING DRAGON

FRENZY

ENTRANCE

EXIT

RIDE YOUR SIZE!


ZIPLINE

CLIFFHANGER

DIZZY DOGS

TUBS OF FUN

GRAND CAROUSEL

QUADZILLA

48” 36” 24”

CRAZY HOUSE

GO GATER

DURANT RAILWAY

ALIEN ADVENTURE

LOONEY BELLE

FUNHOUSE

FUN SLIDE

TWISTER

MEGA BOUNCE

TORNADO

KAMIKAZE

HURRICANE

YOYO


BEAR AFFAIR

STARSHIP 2000

WILD MOUSE

SHOCK DROP

GIANT FERRIS WHEEL

VERTIGO

TIP TOP

G-FORCE

TYPHOON

ORBITER

WILD CAT

ZERO GRAVITY


ZIPPER

ZIPLINE

TICKETS


FLYING DRAGON

FRENZY

ENTRANCE

EXIT

RIDE YOUR SIZE!


ZIPLINE

CLEVELAND DONUT FESTIVALJOHNNY PETROW

SPRING 2019PROCESS BOOK

CLEVELAND DONUT FEST

CLEVELAND DONUT FEST

CLEVELAND DONUT FEST COME GET A DONUT EVERYONE

THE DONUT VENDORS ARE HERE!

● Holey Toledough

● Brewnuts

● Madsen Donuts

● Peace, Love and Little Donuts

● Jack Frost

● Urban Farmer

● Fiona’s Coffee Bar and Bakery

● Circles on the Square

● Jubilee Donuts

● Duck Donuts

● Joe Maxx Coffee Co.

● Solstice Coffee

● Erie Island Coffee Co.

YOU DO-NUT WANT TO MISS THIS YEAR’S CLEVELAND DONUT FEST

Donut lovers rejoice! Donut Fest is coming back to

Cleveland next month. Tickets will go on sale starting at noon

on Friday.General admission is $35 and VIP will cost $50, which

includes early entry, the chance to try tons and tons of donuts from

every vendor, three coffees, a limited edition Donut Fest mug and a

take-home goodie bag.

Organizers of the festival announced the 2019 Donut Fest will be

held on Feb. 9 at Red Space in downtown Cleveland. Cleveland joins

Chicago and New York as the only cities to host the festival.

If anyone wants to eat a donut GO FOR IT!

JOHNNY PETROW7180 BUFFHAM RD

SEVILLE OHIO

FIRST CLASS MAILU.S. POSTAGE

PAIDCLEVELAND, OH

PERMIT 012

CLEVELAND DONUT FEST2400 Superior Ave, Cleveland, OH 44114

RED SPACE

250CALORIES

190SODIUM

9gPROTEIN

4gSUGARS

PEANUT BUTTER • CASHEW BUTTER • ALMOND BUTTER GLUTEN FREE!

BEST IF USED BY:

This package is recyclable but won’t exist in your area.

NET WT 28 OZ( 1 LB 12 OZ) 793g

SE

E N

UT

RIT

ION

INF

OR

MAT

ION

FO

RFAT

AN

D S

ATU

RAT

ED

FAT C

ON

TE

NT

STIR, MIX AND GET RYCH! LOW SODIUM

DEC 18 2020

INGREDIENTS: MADE FROM PEANUTS, SUGAR, PALM OIL, CONTAINS 2% OR LESS OF SALT MOLASSES, NUTS.

Certified NSF Non-GMO True North by NSF International.

NATURAL INGREDIENTS, MINIMAL OIL SEPARATIONIS NATURAL

NUTRITION FACTSServing Size 1 oz (25g)Serving Per Container 2Amount per serving

Calories 250 Calories Fat 15

Total Fat 1.5g 2% Saturated Fat 0.5g 3% Trans Fat 0gCholesterol 0g 0%Sodium 190mg 8%Total Carbohydrate 1g 0% Dietary Fiber 0g 0% Sugars 4gProtein 9g

Vit D 0mcg 0% • Calcium 18mg 2% • Iron 1mg 4% Potas 193mg 4% • Vit E 1mg 10% • Niacin 5mg 30%The % daily value tells you how much a nutrient in a serving of food contributes to a strict daily diet. 2,000 calories is a day used for general nutrition advice from your nutritionist.

250CALORIES

190SODIUM

9gPROTEIN

4gSUGARS

PEANUT BUTTER • CASHEW BUTTER • ALMOND BUTTER GLUTEN FREE!

BEST IF USED BY:

This package is recyclable but won’t exist in your area.

NET WT 28 OZ( 1 LB 12 OZ) 793g

SE

E N

UT

RIT

ION

INF

OR

MAT

ION

FO

RFAT

AN

D S

ATU

RAT

ED

FAT C

ON

TE

NT

STIR, MIX AND GET RYCH! LOW SODIUM

DEC 18 2020

INGREDIENTS: MADE FROM PEANUTS, SUGAR, PALM OIL, CONTAINS 2% OR LESS OF SALT MOLASSES, NUTS.

Certified NSF Non-GMO True North by NSF International.

NATURAL INGREDIENTS, MINIMAL OIL SEPARATIONIS NATURAL

NUTRITION FACTSServing Size 1 oz (25g)Serving Per Container 2Amount per serving

Calories 250 Calories Fat 15

Total Fat 1.5g 2% Saturated Fat 0.5g 3% Trans Fat 0gCholesterol 0g 0%Sodium 190mg 8%Total Carbohydrate 1g 0% Dietary Fiber 0g 0% Sugars 4gProtein 9g

Vit D 0mcg 0% • Calcium 18mg 2% • Iron 1mg 4% Potas 193mg 4% • Vit E 1mg 10% • Niacin 5mg 30%The % daily value tells you how much a nutrient in a serving of food contributes to a strict daily diet. 2,000 calories is a day used for general nutrition advice from your nutritionist.

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