grandview district development framework presentation to pc v3 (02 22 12)

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    Edina GrandView District Development Framework February 22, 2012

    GrandView District Development FrameworkPresentation to the Edina Planning Commission

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    February 22, 2012

    Overview

    About the Edina GrandView District

    A New Community-Led Process

    What We Envision

    What Happens Next?

    Edina GrandView District Development Framework

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    Edina GrandView District Development Framework February 22, 2012

    About the District

    37 Acres

    18 Parcels

    Over 1/3 Publicly-Owned

    Home to:

    City Hall

    Police Station

    Library

    Senior Center

    EPS Bus Garage Old Public Works Site

    A Civic Center of Substantial Size

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    Edina GrandView District Development Framework February 22, 2012

    About the District

    Auto Service

    Haircuts

    Coffee Shop

    Groceries

    Restaurants

    Bakeries

    Medical Offices

    Tailors

    Hardware Store Pharmacy

    A Neighborhood Commercial Center . . .

    Offices

    Gas Stations

    Postal Service

    Funeral Home

    Print Shop

    Liquor Store

    Video Store

    Fitness Centers

    Dry Cleaners Banking

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    Edina GrandView District Development Framework February 22, 2012

    About the District

    With Regional Connections

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    Edina GrandView District Development Framework February 22, 2012

    Community-Led Process

    Move from Old Public Works Facility to NewTriggered Look at New Use for the Old Site

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    Edina GrandView District Development Framework February 22, 2012

    Community-Led Process

    2008 Comp Plan

    Amendment

    Identified District as

    Area of Potential

    Change

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    Edina GrandView District Development Framework February 22, 2012

    Community-Led Process

    December2009 Anticipating Abandonment ofthe Public Works Bldg, City Council Authorizes

    Small Area Guide Process

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    Edina GrandView District Development Framework February 22, 2012

    Community-Led Process

    Guide Process: Compressed and Community-Led

    10 Meetings in 20 Days

    Led by 28 Community Stakeholders

    Included Area Business & Property Owners

    Edina Volunteer Design Team

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    Edina GrandView District Development Framework February 22, 2012

    Community-Led Process

    December20

    10

    Edina City Council ApprovesGrandView District Guide Process Report

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    Community-Led Process

    Seven Guiding Principles1. Leverage Publicly-Owned Parcels and Civic Presence

    2. Enhance Economic Viability as Neighborhood Center

    with Regional Connections

    3. Turn Barriers into Opportunities

    4. Pursue Logical Increments of Change

    5. Organize Parking as an Effective Resource

    6. Improve Movement within and Access to the District

    and Preserve Opportunities Created by the Rail

    Corridor

    7. Create an Identity and Sense of Place; Incorporate

    Natural Spaces into a Sustainable Development

    Edina GrandView District Development Framework February 22, 2012

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    Community-Led Process

    March20

    11 Phase II Approved by City Council Goal Assemble a Community-LedAdvisory Team

    to Create a Small Area Plan

    April 14, 2011 Phase II Kick-Off

    Led by Steering Committee of 52 and ExecutiveCommittee of9

    Includes Area Business and Property Owners

    Jerrys Foods -- Grandview Auto

    UPS Store -- Edina School Dist. Patisserie Margo -- OLG

    February 22, 2012Edina GrandView District Development Framework

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    Edina GrandView District Development Framework February 22, 2012

    Community-Led Process

    Assisted by a Team of Consulting ExpertsAssembled by the Steering Committee

    Crafted a Request for Interest

    Reviewed Submissions

    Selected Teams to Interview

    Conducted Interviews

    Assembled a Team to Recommend to the Council

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    Edina GrandView District Development Framework February 22, 2012

    Community-Led Process

    Hundreds of Volunteer Hours 15 Steering Committee Meetings

    18 Executive Committee Meetings

    Consultant Interviews

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    Edina GrandView District Development Framework February 22, 2012

    Community-Led Process

    Three Community Workshops Extensive Communications Outreach

    Focus Groups

    Program Meetings

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    Edina GrandView District Development Framework

    Communications Outreach & Efforts

    Limited Resources

    Did not apply Met Council grant money to communications

    efforts

    Leveraged Free when at all possible

    Used In House experts at the City of Edina

    Used numerous volunteers

    Attempted new forms of communication

    Used ideas along the way from community input

    February 22, 2012

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    Edina GrandView District Development Framework

    Communication Initiatives

    Numerous press releases

    Targeted towards Workshops, Focus Groups, Milestones,Events

    Edina Sun & PATCH & STRIB

    City of Edina website

    Every document loaded fully transparent

    Central depository for all information Edina Citizen Engagement website

    The Power of the Blog

    Comment tracking and responses

    City Extra, Email chains, Facebook, Twitter

    Board & Commission interaction

    Members of Steering Committee (HPB, School, Park,Transportation, Planning, Energy)

    Updates and memos to Board Members

    February 22, 2012

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    Edina GrandView District Development Framework

    Communication Initiatives

    Summer Intern WalkaboutPosters at 85 locations & QR Code (2xs)

    Jerrys Food displays

    About Town Articles

    Utility Bill & Liquor Store stuffers

    Edina Night to UniteStump Speeches (Chamber, Associations, LWV)

    Neighborhood door drops

    Library & City Hall easel displays

    Channel 16 In Edina episodes

    GrandView webinar event

    Coordination with BCBS of MN Do Town campaign

    February 22, 2012

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    Edina GrandView District Development Framework

    Press Releases

    February 22, 2012

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    Edina GrandView District Development Framework

    Posters, Stuffers, Webinars

    February 22, 2012

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    Edina GrandView District Development Framework

    Jerrys Display

    2 weeks 20111 week 2012

    February 22, 2012

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    Edina GrandView District Development Framework

    http://edinacitizenengagement.org/grandview/

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    Edina GrandView District Development Framework February 22, 2012

    What We Envision

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    Edina GrandView District Development Framework February 22, 2012

    What We Envision

    Summary Create a Place with a Unique Identity

    Completely Rethink and Reorganize the

    Transportation Infrastructure Leverage Public Resources to Make

    Incremental Value-Creating Changes that

    Enhance the Public Realm and Encourage

    Private Development Consistent with theVision

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    Edina GrandView District Development Framework February 22, 2012

    What We Envision

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    Edina GrandView District Development Framework February 22, 2012

    What We Envision

    A Place with Unique Identity

    Central Commons Connecting the

    Civic Cornerstones of the District

    Iconic Pedestrian and

    Bicycle Bridge

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    Edina GrandView District Development Framework February 22, 2012

    What We Envision

    A Place with Unique Identity

    An Innovative, Cutting-Edge Approach to 21st

    Century Sustainability

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    Edina GrandView District Development Framework February 22, 2012

    What We Envision

    Rethink and Reorganize the Transportation Infrastructure

    Make the District Inviting and

    Accessible for Pedestrians and

    Cyclists

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    Edina GrandView District Development Framework February 22, 2012

    What We Envision

    Rethink and Reorganize the Transportation Infrastructure

    Create Connections within the District

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    Edina GrandView District Development Framework February 22, 2012

    What We Envision

    Rethink and Reorganize the Transportation Infrastructure

    Create Connections within the District

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    Edina GrandView District Development Framework February 22, 2012

    What We Envision

    Rethink and Reorganize the Transportation Infrastructure

    Better Management of Automotive Traffic

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    Edina GrandView District Development Framework February 22, 2012

    What We Envision

    Rethink and Reorganize the Transportation Infrastructure

    Better Management of Automotive Traffic

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    Edina GrandView District Development Framework February 22, 2012

    What We Envision

    Rethink and Reorganize the Transportation Infrastructure

    A More Connected District

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    Edina GrandView District Development Framework February 22, 2012

    What We Envision

    Rethink and Reorganize the Transportation Infrastructure

    Preserve Future Transit Opportunities

    Facilitate Current Bus OperationsPreserve Space for Future Rail

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    Edina GrandView District Development Framework February 22, 2012

    What We Envision

    Make Incremental Value-Creating Changes that

    Encourage Private Redevelopment

    Phase 1 General Phasing Plan

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    Edina GrandView District Development Framework February 22, 2012

    What We Envision

    Enhance the Public Realm to Encourage Private

    Development

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    Edina GrandView District Development Framework February 22, 2012

    What We Envision

    Make Incremental Value-Creating Changes that

    Encourage Private Redevelopment

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    Edina GrandView District Development Framework February 22, 2012

    What Happens Next?

    Public Comment thru March 9 Online @ www.edinacitizenengagement.org

    Displays at City Hall and Library

    E-Mail and U.S. Mail

    Open House and Public Hearing

    April 17 Presentation to City Council

    Preparation for Next Phase ProposeProcess for Community-Led

    Implementation Phase

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    Edina GrandView District Development Framework

    Comments to Development Framework

    Retail vs. Community vs. Housing Debate careful consideration

    of density

    Form Based Code vs. Use Base Code

    Good ideas to leverage topography

    Pedestrian bridge positive

    Reduce congestion in the area

    Appropriate height of buildings

    Open space Sense of Place

    Great that process was Community led & transparent

    Stay consistent with Living Streets concept

    Positive comments from a Historical perspective

    February 22, 2012

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    Edina GrandView District Development Framework

    Comments to Development Framework

    Appropriate affordable housing

    Specific community designated space at Public Works

    Get rid of Bus Garage

    Dont cut off Sherwood Ave. or make it a parking lot

    Richmond Hills neighbors want to be involved going forward

    Need comprehensive traffic study

    Careful on choking Vernon and adding 53rd Intersection

    Make it more pedestrian & bike friendly

    Improve access to Tupa Park deemed positive

    Library does not need more parking, however parking is an

    issue along Sherwood due to spill over from local businesss Voicemail: leave Public Works building as is and rent for storage

    facility

    February 22, 2012

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    Edina GrandView District Development Framework February 22, 2012

    What Happens Next?

    In 1953, it looked like this:

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    Edina GrandView District Development Framework February 22, 2012

    What Happens Next?

    By 2023, maybe it looks like this:

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    Edina GrandView District Development Framework February 22, 2012

    GrandView District Development FrameworkPresentation to the Edina Planning Commission