gracenote logo & brand guidelines
TRANSCRIPT
Gracenote Logo & Brand Guidelines :: Automotive Solutions
EnergeticEnergetic
“Play Fiddy”“Play Fiddy”
Gracenote®, the Gracenote logo and logotype, and the “Powered by Gracenote” logo are either a registered trademark or a trademark of Gracenote, Inc. in the United States and/or other countries.
2
Gracenote Logo & Brand Guidelines :: Automotive Solutions
Welcome to the Gracenote Logo and Brand Guidelines for
Automotive Systems. This guide provides a framework for
consistent application of the Gracenote identity.
Gracenote requires any company that will be offering Gracenote
products and technologies to first enter into an agreement with
Gracenote regarding the use of Gracenote trademarks. As the
Gracenote products and technologies expand to meet the needs
of consumers, it is important that the Gracenote brand, including
all the elements that make up the company’s visual identity, remain
consistent.
We appreciate your commitment to these standards. If you have any
questions, please don’t hesitate to contact your Gracenote Global
Services and Support Representative.
Table of Contents
Gracenote Logo . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3
Powered by Gracenote Logo . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7
Word (Text) Usage Guidelines . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12
Gracenote®
Cover Art and Artist Image Attribution . . . . . . . . . . . . . . . . . . . . . . . . . 13
General Logo Usage Guidelines . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 14
Print Trademark Attributions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15
Gracenote Marketing Contact Information . . . . . . . . . . . . . . . . . . . . . 16
Rev. 0413.1
3
Gracenote Logo & Brand Guidelines :: Automotive Solutions
■ Gracenote Logo
• Automotive Faceplates
Automotive systems featuring Gracenote technology or
content must have the Gracenote logo on the front of
the device if other third-party technology or content
brands are also represented. This logo may also be
used on promotional materials, advertising, Web sites,
manuals and other documentation.
• Product Packaging for Automotive Aftermarket
Products for Audio & Navigation Systems
Products and devices featuring Gracenote technology or
content must include the Gracenote logo on the outside
product packaging if other third-party technology or
content brands are also represented. 1 Gracenote Logo – FaceplatesAutomotive systems featuring Gracenote technology or content must have the Gracenote logo on the front of the device if other third-party technology or content brands are also represented.
SourceSource
Entertainment CenterEntertainment Center
Audio LibraryAudio Library
6:426:42PlaylistsPlaylists My PlaylistsMy Playlists Tuner
DiscTunerDisc
SatiPodSatiPod
SOUND NATIONFame Game
1 Fame Game2 Winning3 Rise Up4 Remember Me5 Sound Off6 Face the Music7 Take a Chance
Sound Nation Fame GameSound Nation Fame GameNow PlayingNow Playing
More Like ThisMore Like This
ARTIST ALBUM
4
Gracenote Logo & Brand Guidelines :: Automotive Solutions
■ Gracenote Logo
• Branding for Media Updates
The Gracenote logo must appear on the front of each
copy of the database update media packaging, (i.e.
CDs, SD Cards) provided by automaker or dealer.
• Branding for Web Site or Connected Updates
If automaker provides online updates to the Gracenote
database, the Gracenote logo must appear on the Web
site where the database update is made available.
The Powered by Gracenote logo must also appear
on-screen in the car for at least the first three (3)
seconds of the database update process. Refer to page
7 for the Powered by Gracenote logo usage parameters.
1 Gracenote Database UpdatesThe Gracenote logo must appear on the packaging for database updates provided by dealers or on the Web site where updates are made available for consumers.
2 Powered by Gracenote logo - Database Update ProcessThe Powered by Gracenote logo must also appear on-screen in the car for at least the first three (3) seconds of the database update process. Refer to page 7 for the Powered by Gracenote logo usage parameters.
Database Update
5
Gracenote Logo & Brand Guidelines :: Automotive Solutions
* Professional printers please use rich black
■ Gracenote Logo Versions and Colors
When using the Gracenote logo, only the following versions should
be used.
Standard Positive Full Color Version
Standard Reversed Full Color Version
1 Color Black Version
1 ColorWhite Version
Gracenote Color Pantone Color CMYK Process Color RGB HEX #
Gracenote Red 1797C 0 | 100 | 99 | 4 227 | 27 | 35 E31B23
Gracenote Light Gray 428C 23 | 16 | 17 | 0 195 | 198 | 200 C4C7C8
PRINTFULL COLOR LOGO DIGITAL
Gracenote Color Pantone Color CMYK Process Color RGB HEX #
Black — * 0 | 0 | 0 | 100 0 | 0 | 0 000000
White — 0 | 0 | 0 | 0 255 | 255 | 255 FFFFFF
PRINT1-COLOR VERSIONS DIGITAL
6
Gracenote Logo & Brand Guidelines :: Automotive Solutions
■ Gracenote Logo Parameters
When using the Gracenote logo, the following parameters apply:
• The Gracenote logo should not appear crowded by other elements,
therefore the use of clear space is essential. The clear space
surrounding the Gracenote logo should be greater or equal to the
height of the logo, except when space does not permit.
• The Gracenote logo should be printed at a minimum of 30mm
wide. The Gracenote logo should always be sharp and crisp
whenever reproduced.
• The Gracenote logo should be reproduced as accurately as
possible to the artwork. The Gracenote logo should always appear
on a clean, solid background. When placing the logo on an
illustration or photograph, make sure the area where the logo is
positioned is as clear as possible from any patterns and color
variations.
1 Standard Gracenote logo with clear spaceClear space surrounding the logo is equal to the height of the logo.
2 Minimimim SizeThe minimum size of the logo is 30mm in width.
3 Color Variations and BackgroundsThe Gracenote logo should be reproduced as accurately as possible to the artwork in the approved colors. DO NOT place logo on busy backgrounds or on backgrounds that do not provide enough contrast.
Clear space surrounding logo is equal to the height of the logo.
Height
30 millimeters
7
Gracenote Logo & Brand Guidelines :: Automotive Solutions
■ Powered by Gracenote Logo – User Interfaces
• The Powered by Gracenote logo must appear
onscreen for at least the first three (3) seconds of a
look-up whenever accessing the Gracenote Media
Database. However, Gracenote recognizes that these
guidelines may need to be modified on a case by
case basis. Contact your Professional Services
Account Manager with any questions.
• Gracenote MusicID® Radio Recognition
When Gracenote is identifying music from satellite or
terrestrial radio sources, the Powered by Gracenote
logo must appear onscreen for at least the first (3)
seconds after the user switches to the radio source
where the recognition is taking place.
1 Gracenote MusicID® Radio RecognitionThe Powered by Gracenote logo must appear for at least the first 3 seconds after switching to radio source where the recognition is taking place.
SourceSource
Entertainment CenterEntertainment Center
Audio LibraryAudio Library
6:426:42PlaylistsPlaylists SatelliteSatellite Tuner
DiscTunerDisc
SatiPodSatiPod
Coldplay Mylo XylotoParadiseColdplay Mylo XylotoParadise
ARTIST ALBUM
Now PlayingNow Playing
Identify Buy Similar Popular Search
8
Gracenote Logo & Brand Guidelines :: Automotive Solutions
■ Powered by Gracenote Logo – User Interfaces
• Gracenote MusicID® / Playlist Plus™
Gracenote MusicID® / Playlist Plus identifies digital files
on a driver’s smart phone or USB device, associates
Genre, Origin, Era, Mood and Tempo classifications
and organizes and fills-in missing metadata. When
Gracenote is indexing music from mobile devices and
USB drives, the Powered by Gracenote logo must
appear on-screen for the first three (3) seconds of the
indexing process.
• Gracenote MediaVOCS®
Gracenote MediaVOCs improves the accuracy of voice
recognition systems for music search and navigation,
making it easier for drivers to access artists and
albums with simple voice commands. The Powered
by Gracenote logo must appear in the user interface
if other third-party voice recognition branding, such as
Nuance, is also present.
2 Gracenote MusicID® / Playlist Plus™The Powered by Gracenote logo can also be placed on the Audio Settings menu for Music Info Clean-up or Media Management functions.
1 User InterfacesThe Powered by Gracenote logo must appear for at least the first 3 seconds of device indexing.
SourceSource
Entertainment CenterEntertainment Center
Audio LibraryAudio Library
6:426:42PlaylistsPlaylists My PlaylistsMy Playlists Tuner
DiscTunerDisc
SatiPodSatiPod
SOUND NATIONFame Game
Indexing DeviceIndexing Device
Sound Nation Fame GameRemember MeSound Nation Fame GameRemember Me
ARTIST ALBUM
Now PlayingNow Playing
More Like ThisMore Like This
Identify Buy Similar Popular Search
SourceSource
Entertainment CenterEntertainment Center
SettingsSettings Audio SettingsAudio Settings
6:426:42TunerDiscTunerDisc
SatiPodSatiPod
Identify Buy Similar Popular Search
Balance/FadeBalance/Fade
EqualizerEqualizer
Speed Adjusted Vol.Speed Adjusted Vol.
Music Info CleanupMusic Info Cleanup
OnOn OffOff
Organize your music files for optimized music navigation
SOUND NATIONFame Game
1 Fame Game2 Winning3 Rise Up4 Remember Me5 Sound Off6 Face the Music7 Take a ChanceMore Like ThisMore Like This
Identify Buy Similar Popular Search
9
Gracenote Logo & Brand Guidelines :: Automotive Solutions
■ Powered by Gracenote Logo – User Interfaces
• Gracenote MoodGrid™
Gracenote MoodGrid lets music fans create playlists to
match their ever-changing moods. The customer has
the option to place the Powered by Gracenote logo
on an opening splash screen, a results page featuring
mood-based playlists, or during the look-up. The logo
should appear for at least three (3) seconds for any of
these options.
1 Gracenote MoodGrid™The Powered by Gracenote logo should appear on a splash screen, results page or during the look-up of a mood-based playlist.
Entertainment CenterEntertainment Center 6:40 pm6:40 pm
My PlaylistsMy Playlists More Like ThisMore Like This Music by MoodMusic by MoodMusic by MoodMusic by Mood DiscoverDiscover
Positive
Dark
Cal
m
EnergeticSourceSourceAudio LibraryAudio Library ArtistsArtists MoodGridMoodGrid
Select Your MoodSelect Your Mood
10
Gracenote Logo & Brand Guidelines :: Automotive Solutions
* Professional printers please use rich black
■ Powered by Gracenote Logo Versions and Colors
When using the Powered by Gracenote logo, only the following
versions should be used.
Standard Positive Full Color Version
Standard Reversed Full Color Version
1 Color Gray Version
1 ColorGray Version
1 Color Black Version
1 ColorWhite Version
Gracenote Color Pantone Color CMYK Process Color RGB HEX #
Gracenote Red 1797C 0 | 100 | 99 | 4 227 | 27 | 35 E31B23
Gracenote Light Gray 428C 23 | 16 | 17 | 0 195 | 198 | 200 C4C7C8
PRINTFULL COLOR LOGO DIGITAL
Gracenote Color Pantone Color CMYK Process Color RGB HEX #
Dark Gray Cool Gray 9C 0 | 0 | 0 | 50 128 | 128 | 128 808080
Black — * 0 | 0 | 0 | 100 0 | 0 | 0 000000
White — 0 | 0 | 0 | 0 255 | 255 | 255 FFFFFF
PRINT1-COLOR VERSIONS DIGITAL
11
Gracenote Logo & Brand Guidelines :: Automotive Solutions
■ Powered by Gracenote Logo Parameters
When using the Powered by Gracenote logo, the following
parameters apply:
• The Powered by Gracenote logo should not appear crowded by
other elements, therefore the use of clear space is essential. The
clear space surrounding the Powered by Gracenote logo should be
equal to the height of the logo, except when space does not
permit.
• If space does not permit for the Powered by Gracenote logo on the
user interface, the Gracenote logo or Powered By Gracenote Word
Trademark (refer to page 11) can be used.
• The Powered by Gracenote logo should be used at a minimum of
30mm wide. The Powered by Gracenote logo should always be
sharp and crisp whenever reproduced.
• The Powered by Gracenote logo should be reproduced as
accurately as possible to the artwork. The Gracenote logo should
always appear on a clean, solid background. When placing the
logo on an illustration or photograph, make sure the area where
the logo is positioned is as clear as possible from any patterns
and color variations.
1 Standard Powered by Gracenote logo with clear spaceClear space surrounding the logo is equal to the height of the logo.
3 Color Variations and BackgroundsThe Powered by Gracenote logo should be reproduced as accurately as possible to the artwork in the approved colors. DO NOT place logo on busy backgrounds or on backgrounds that do not provide enough contrast.
Clear space surrounding logo is equal to the 1/2 height of the logo.
Height
30mm
2 Minimimim SizeThe minimum size of the logo is 30mm in width.
clear space
12
Gracenote Logo & Brand Guidelines :: Automotive Solutions
■ Word (Text) Usage Guidelines
If space does not permit for the Powered by
Gracenote logo, the Powered by Gracenote word
trademark can be used.
The correct word (text) trademark is as follows:
Powered by Gracenote®
1 Powered by Gracenote on the user interfaceExample shows the Powered by Gracenote text format when space does not permit the standard logo.
Powered By Gracenote®
SourceSourceAudio LibraryAudio Library PlaylistsPlaylists My PlaylistsMy Playlists TunerDiscTunerDisc
SatiPodSatiPod
SOUND NATIONFame Game
1 Fame Game2 Winning3 Rise Up4 Remember Me5 Sound Off6 Face the Music7 Take a Chance
Sound Nation Fame GameSound Nation Fame GameNow PlayingNow Playing
More Like ThisMore Like This
ARTIST ALBUM
Identify Buy Similar Popular Search
Powered By Gracenote®
SourceSourceAudio LibraryAudio Library PlaylistsPlaylists My PlaylistsMy Playlists TunerDiscTunerDisc
SatiPodSatiPod
SOUND NATIONFame Game
1 Fame Game2 Winning3 Rise Up4 Remember Me5 Sound Off6 Face the Music7 Take a Chance
Sound Nation Fame GameSound Nation Fame GameNow PlayingNow Playing
More Like ThisMore Like This
ARTIST ALBUM
Identify Buy Similar Popular Search
13
Gracenote Logo & Brand Guidelines :: Automotive Solutions
■ Cover Art and Artist Image Attribution
• Album, Movie and TV Cover Art
The following copy must be placed in the
“General Notice” or similar information area such
as an “About Box” or “Info Box” (if one exists) or
similar location, such as the conditions of use or
the product detail section:
Portions of the content are copyright © of
Gracenote or its providers.
• Artist Images (including musicians, actors,
directors and producers)
For the use of Artist Images, Licensee shall use
commercially reasonable efforts to include the
following credit line, where technically feasible,
in equal size and comparable placement to
credit(s) accorded to licensors of other licensed
material:
[Photographer’s Name]/[Collection
Name]/[Image Source].
1 Artist Image AttributionLicensee shall use commercially reasonable efforts to include a credit line including: Photographer’s Name, Collection Name, and Image Source.
Powered By Gracenote®
SourceSourceAudio LibraryAudio Library PlaylistsPlaylists My PlaylistsMy Playlists TunerDiscTunerDisc
SatiPodSatiPod
Kevin Mazur/Wire Image/Getty Images
1 Poker Face2 Born This Way3 Just Dance4 You and I5 Paparazzi6 The Edge of Glory7 Bad Romance
Lady Gaga VariousLady Gaga VariousNow PlayingNow PlayingARTIST ALBUM
Identify Buy Similar Popular Search
Audio LibraryAudio Library PlaylistsPlaylists
Kevin Mazur/Wire Image/Getty Images
1 Poker Face2 Born This Way3 Just Dance4 You and I5 Paparazzi6 The Edge of Glory7 Bad Romance
Lady Gaga VariousLady Gaga VariousNow PlayingNow PlayingARTIST
Improper Use or Alteration of Gracenote LogosDO NOT alter, scale inappropriately, rotate, use incorrect colors, rearranged or add additional elements.
14
Gracenote Logo & Brand Guidelines :: Automotive Solutions
■ General Logo and Word (Text) Usage Guidelines
• The Gracenote or Powered by Gracenote logos should never be
altered in any way. They should never be used as part of any other
symbol or logotype.
• Do not scale inappropriately, rotate, use incorrect colors, rearrange
or add additional elements.
• When logos of third-party companies (or technologies belonging to
third-party companies) are displayed, the Gracenote or Powered by
Gracenote logo should be displayed with equal prominence to the
other third-party logos.
• All logos must have the ® symbol on the lower right hand side.
This mark is provided with the logo artwork. When scaling the logo,
the size of the ® symbol may need to be adjusted.
• When reproducing Gracenote logos, use only EPS electronic
artwork provided by Gracenote Inc.
• When using any of the Gracenote text trademarks in print, online,
or on products, they must always be legible and attributed with the
appropriate Print Trademark Attributions (TA).
• When referencing or using Gracenote text trademarks, use the
superscript TM, SM, or ® symbol, as appropriate, after each
Gracenote text trademark at its first use (e.g., titles, headlines,
taglines, paragraph headings, etc.) and at its first use in text or
body copy.
Improper Use or Alteration of Gracenote Logos
DO NOT alter, scale inappropriately, rotate, use incorrect colors, rearranged or add additional elements.
music
E NTE RTA I N M E NT T ECH NOLOG I ES
P
OW E R E D BY
G
RA C E N O
T
E
15
Gracenote Logo & Brand Guidelines :: Automotive Solutions
■ Print Trademark Attributions (TA)
When using any of the Gracenote logo
trademarks or Gracenote word trademarks,
they should appear and be attributed with the
appropriate Print Trademark Attribution (TA).
• When more than one Gracenote trademark
is used or referenced to in materials, Print
Trademark Attributions can be combined.
For example:
Gracenote, the Gracenote logo and
logotype, “Powered by Gracenote” and
Gracenote MusicID are either registered
trademarks or trademarks of Gracenote, Inc.
in the United States and/or other countries.
• Gracenote LogoGracenote, the Gracenote logo and logotype are either a registered trademark or a trademark of Gracenote, Inc. in the United States and/or other countries.
• Powered by Gracenote LogoGracenote, the Gracenote logo and logotype, and the “Powered by Gracenote” logo are either a registered trademark or a trademark of Gracenote, Inc. in the United States and/or other countries.
• Gracenote® Gracenote is either a registered trademark or a trademark of Gracenote, Inc. in the United States and/or other countries.
• Powered by Gracenote®
Gracenote and “Powered by Gracenote” are either a registered trademark or a trademark of Gracenote, Inc. in the United States and/or other countries.
• Gracenote MusicID®
Gracenote and Gracenote MusicID are either a registered trademark or a trademark of Gracenote, Inc. in the United States and/or other countries.
• MusicID® Gracenote and MusicID are either a registered trademark or a trademark of Gracenote, Inc. in the United States and/or other countries.
• Playlist®
Gracenote and Playlist are either a registered trademark or a trademark of Gracenote, Inc. in the United States and/or other countries.
• Playlist Plus™Gracenote and Playlist Plus are either a registered trademark or a trademark of Gracenote, Inc. in the United States and/or other countries.
• Gracenote MoodGrid™Gracenote and Gracenote MoodGrid are either a registered trademark or a trademark of Gracenote, Inc. in the United States and/or other countries.
• MediaVOCS®
Gracenote and MediaVOCS are either a registered trademark or a trademark of Gracenote, Inc. in the United States and/or other countries.
16
Gracenote Logo & Brand Guidelines :: Automotive Solutions
Gracenote®, the Gracenote logo and logotype, and the “Powered by Gracenote” logo are either a registered trademark or a trademark of Gracenote, Inc. in the United States and/or other countries.
■ Gracenote Marketing Contact
Gracenote requires users to submit any advertising, promotional
display, instructional and other design or descriptive material or media
regarding Gracenote to their Gracenote Global Services and Support
Representative.
For additional marketing questions, contact:
Kristin Klindt
Sr. Marketing Manager
510-596-7652
For logo artwork and the latest version of these
guidelines, licensees should check with their
Gracenote Global Services and Support
Representative.