gpo slide deck
TRANSCRIPT
WORKING WITH MEDPROA STEP-BY-STEP TIMELINE FOR WORKING WITH MEDPRO
Initial Discovery call with MedPro:
MedPro will schedule a conference call with the GPO to discuss how the process will work and to go through the timeline step-by-step.
MedPro will provide the GPO with a list of information that MedPro will need to create emails, landing pages, etc.
MedPro and the GPO will determined dates for each step to be completed by and add them to the timeline.
Timeline with dates will be sent to the GPO and MedPro employees involved.
GPO receives email draft, landing page and survey examples.
GPO receives email draft, landing page and survey examples. (CONT.)
Hi First Name,
We want to make sure we are providing the best possible arrangement for our members to have a reliable solution to their needs.We’ve received many inquiries from our members about medical waste disposal service and safety compliance training.
We are asking a few minutes of your time to complete this survey: https://www.surveymonkey.com/s/medproexample
Your feedback will help us understand the best next steps in expanding our recommended vendors to include medical waste disposal and compliance training services. Feel free to contact us with any questions or concerns!
Sincerely,
Your friends at [email protected](888) 999-0000
GPO to send content determined to be necessary in the initial discovery call.
Email Subject: Co-Branded Information
GPO Name:Mailing Address:City, State, Zip: Phone Number:
Attach logo.
MedPro creates co-branded landing page, form and emails.
GPO receives customized email drafts and landing page for approval. Can reply with any necessary changes or requests.
Once emails are approved, GPO sends MedPro list of member emails.
MedPro enrolls members in a workflow that sends emails 7-14 days apart.
Members receive emails, open and click button or link directing them to landing page.
Members fill out form on landing page or call MedPro from number shown.
MedPro sales reps take calls and follow up on form submissions.
After each email is sent, an early results report is generated. 7 days later a final report for that email is generated and the next email is sent. Reports are sent to GPO. Reports include opens, clicks, leads generated, opportunities generated, total pipeline created as well as pipeline broken down into open, closed-won and closed-lost pipeline.
Adjustments are made to the landing pages and emails if necessary or indicated by open/click rates.
Everyone lives happily ever after.