1. noah carter|noah@noahcarter.com|631-897-4258

2. Welcome

• How Google Works

• Basics of Search

• Google Cheat Sheet

• Advanced Search Tools

noah carter|noah@noahcarter.com|631-897-4258 3. How Google Works

SpidersCrawl the Web to find matches with and add to Googles massive databases

Google PageRank assigns each Web page a relevancy score

PageRank listsResultsby :

• The frequency and location of keywords

• How long the Web page has existed

• # of Web pages that link to the page in question

noah carter|noah@noahcarter.com|631-897-4258 4. noah carter|noah@noahcarter.com|631-897-4258 5. Google Search Basics

• Choose multiple Search Terms

• Searches not Case Sensitive

• Be Conversational ask questions

• For an exact phrase/term use quotes

• Use Google Operators

noah carter|noah@noahcarter.com|631-897-4258 6. Google Search Basics

• Demo Basic Search

noah carter|noah@noahcarter.com|631-897-4258 7. Google Cheat Sheet noah carter|noah@noahcarter.com|631-897-4258 8. Advanced Google Tools noah carter|noah@noahcarter.com|631-897-4258

• Google Trends

• Google Alerts

• Google Book Search

• Google Page Creator

• Google Notebook

• Google Earth

• Google Sketchup

9. Advanced Google Search noah carter|noah@noahcarter.com|631-897-4258 10. Thank You

[email_address]

631-897-4258

noah carter|noah@noahcarter.com|631-897-4258