google search optimization

10
Jus t I t . How to optimize your Google search tactics.

Upload: marketing-works

Post on 13-May-2015

203 views

Category:

Self Improvement


1 download

DESCRIPTION

With an influx of new Google applications, the majority of users have neglected to refine their skills in the original service. That’s right. I’m talking about that good ‘ol classic – the Google Search Engine. In this PowerPoint, you will learn best practices, intended to optimize your searches. Save time and money by leveraging these quick and crucial tips for your next Google search!

TRANSCRIPT

Page 1: Google Search Optimization

Just It.How to optimize your Google search tactics.

Page 2: Google Search Optimization

2

“quotation marks”

• Ensures that words within your search query will not be split up

Page 3: Google Search Optimization

3

-dash

• Excludes the indicated word or phrase from search results

Page 4: Google Search Optimization

4

+plus

• Ensures that the indicated word or phrase will be included in results

• Especially helpful if “a,” “of,” or “the” is important to your query

Page 5: Google Search Optimization

5

~tilde

• Tells Google to search for related terms

Page 6: Google Search Optimization

6

date...date

• Instructs Google to return results from within a certain time period

Page 7: Google Search Optimization

7

site:name.com

• Returns Google results from within noted site

Page 8: Google Search Optimization

8

Putting It All Together

Page 9: Google Search Optimization

9

Other Quick Google Tricks

• Definitions• define:marketing

• Calculations• ((6-4)/4)*100

• Unit conversion• 150 pounds in kilograms

• Percent of• 35% of 115

Page 10: Google Search Optimization

10

Other Quick Google Tricks

• Time zone changes• Time in Los Angeles

• Flight Status• American Airlines Flight 118

• Currency conversion• 100 dollars in euros