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    Google Confidential and Proprietary

    Joe Mucheru,Google SSA Ambassador & Country Manager Kenya

    New Technology that Drives Growth

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    Google Confidential and Proprietary

    Confidential

    Google in Africa:Fast growing and untapped market

    Google would like to pursue technology-driveninitiatives in Africa that will have a meaningful impacton development on the continent and will providelong-term returns for Google

    Eric Schmidt

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    Google Confidential and Proprietary

    2012 Commercialization PlanWhat initiatives will have the highest impact in SSA?

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    Google Confidential and Proprietary

    Confidential

    Today were happy to be giving two organisations USD 350,000 (KSh 28m) to helpthem expand their infrastructure and purchase tools to better serve thedeveloper and academic communities in Kenya. We hope that this support willhelp strengthen the *iHub and KENET communities respectively.

    iHub

    Expand their infrastructure to provide the tech community with a sandbox to host and test theirapplicationsSet up a UX testing lab to provide training on design thinking and carry out UX research in the tech world

    Setup the ExchangeBoard Project to support high-quality G+ hangouts and display the latest newsfeedswithin the tech communitySet up an experimental super-computer cluster environment (rackspace) to host data intensiveapplications with require high performance computing

    We gave the grant to KENET to enable them to either improve or extend connectivity at 7 educationalinstitutions in 2012. Our contribution will go towards the following activities:

    Developing wireless LANSs at 3 universities Building wireless last mile solutions for tertiary institutions so that they may connect to the KENET

    network (3 institutions) Developing 2.5KM of fiber spur last mile so that Masinde Muliro University (6,000 students) may utilize

    the National Optical Fiber Backbone Infrastructure (NOFBI)

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    Google Confidential and Proprietary

    Our Lives Are Constantly Evolving

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    Google Confidential and Proprietary

    Back In the Days

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    Google Confidential and Proprietary

    Todays Technologies

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    Smart TVsBringing Internet to TV

    1 Billionsmartphone customers by 2016

    http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/

    1 MillioniPads sold in just 2 Days

    http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/
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    Google Confidential and Proprietary

    Digital Revolution in Context

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    InformationRead

    Distribution &Commerce

    Buy

    CommunicationTalk

    1994 20111998 2000 2003 2006

    2.1BUsers: 77M 400M 500M 1B

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    Google Confidential and Proprietary

    Explosion of content

    From the dawn of humanity to 2003, only 5 exabytes of data was

    recorded. Now, more than that is generated every 2 days.

    48 hours of video are uploaded to YouTube every minute.

    Social networkingnow accounts for

    1 out of every 6 minutes spent online.

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    Google Confidential and Proprietary

    Digital information in the world

    videos, photos, music, texts, etc.800 exabytes2010

    Internet users worldwide

    2010 1.9B

    Mobile subscribers

    2010 5B

    10

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    Google Confidential and Proprietary

    Digital information in the world

    videos, photos, music, texts, etc.800 exabytes2010

    2020 53 zettabytes

    Internet users worldwide

    2010 1.9B

    2020 5B

    Mobile subscribers

    2010 5B

    2020 10B

    11

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    Google Confidential and Proprietary 12

    Internet is aLevel Playing Field

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    Google Confidential and Proprietary

    Its just getting started

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    Google Confidential and Proprietary

    Whats next? Everythings going digital

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    Google Confidential and Proprietary

    The Four Bes

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    Be RelevantBe Found

    >

    Be EngagingBe EngagingBe AccountableBe Accountable

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    Google Confidential and Proprietary

    Google Opportunities that drive growth

    BRAND

    AUDIENCE

    PRODUCT

    ADVERTISER PUBLISHER

    AdSense DfPDfA

    GDN

    YouTube

    O&

    O

    Display

    partners AdX

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    Google Confidential and Proprietary

    Confidential

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    Google Confidential and Proprietary

    Questions?

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    Asante Sana!