google - joe mucheru - connected kenya
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Google Confidential and Proprietary
Joe Mucheru,Google SSA Ambassador & Country Manager Kenya
New Technology that Drives Growth
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Google Confidential and Proprietary
Confidential
Google in Africa:Fast growing and untapped market
Google would like to pursue technology-driveninitiatives in Africa that will have a meaningful impacton development on the continent and will providelong-term returns for Google
Eric Schmidt
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Google Confidential and Proprietary
2012 Commercialization PlanWhat initiatives will have the highest impact in SSA?
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Google Confidential and Proprietary
Confidential
Today were happy to be giving two organisations USD 350,000 (KSh 28m) to helpthem expand their infrastructure and purchase tools to better serve thedeveloper and academic communities in Kenya. We hope that this support willhelp strengthen the *iHub and KENET communities respectively.
iHub
Expand their infrastructure to provide the tech community with a sandbox to host and test theirapplicationsSet up a UX testing lab to provide training on design thinking and carry out UX research in the tech world
Setup the ExchangeBoard Project to support high-quality G+ hangouts and display the latest newsfeedswithin the tech communitySet up an experimental super-computer cluster environment (rackspace) to host data intensiveapplications with require high performance computing
We gave the grant to KENET to enable them to either improve or extend connectivity at 7 educationalinstitutions in 2012. Our contribution will go towards the following activities:
Developing wireless LANSs at 3 universities Building wireless last mile solutions for tertiary institutions so that they may connect to the KENET
network (3 institutions) Developing 2.5KM of fiber spur last mile so that Masinde Muliro University (6,000 students) may utilize
the National Optical Fiber Backbone Infrastructure (NOFBI)
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Google Confidential and Proprietary
Our Lives Are Constantly Evolving
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Google Confidential and Proprietary
Back In the Days
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Todays Technologies
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Smart TVsBringing Internet to TV
1 Billionsmartphone customers by 2016
http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/
1 MillioniPads sold in just 2 Days
http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/http://thenextweb.com/mobile/2012/02/13/forrester-1b-smartphone-users-by-2016-with-apple-google-and-microsoft-powering-90/ -
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Google Confidential and Proprietary
Digital Revolution in Context
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InformationRead
Distribution &Commerce
Buy
CommunicationTalk
1994 20111998 2000 2003 2006
2.1BUsers: 77M 400M 500M 1B
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Explosion of content
From the dawn of humanity to 2003, only 5 exabytes of data was
recorded. Now, more than that is generated every 2 days.
48 hours of video are uploaded to YouTube every minute.
Social networkingnow accounts for
1 out of every 6 minutes spent online.
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Google Confidential and Proprietary
Digital information in the world
videos, photos, music, texts, etc.800 exabytes2010
Internet users worldwide
2010 1.9B
Mobile subscribers
2010 5B
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Google Confidential and Proprietary
Digital information in the world
videos, photos, music, texts, etc.800 exabytes2010
2020 53 zettabytes
Internet users worldwide
2010 1.9B
2020 5B
Mobile subscribers
2010 5B
2020 10B
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Google Confidential and Proprietary 12
Internet is aLevel Playing Field
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Google Confidential and Proprietary
Its just getting started
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Google Confidential and Proprietary
Whats next? Everythings going digital
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Google Confidential and Proprietary
The Four Bes
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Be RelevantBe Found
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Be EngagingBe EngagingBe AccountableBe Accountable
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Google Confidential and Proprietary
Google Opportunities that drive growth
BRAND
AUDIENCE
PRODUCT
ADVERTISER PUBLISHER
AdSense DfPDfA
GDN
YouTube
O&
O
Display
partners AdX
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Google Confidential and Proprietary
Confidential
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Google Confidential and Proprietary
Questions?
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Asante Sana!