google apps overview: part 2

45
www.GeekGirlCamp.com www.Twitter.com/GeekGirlCamp Google II More Information, Faster and Better

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Overview of Google Apps including Google Maps, Google Docs, Google Reader and Google Analytics

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Page 1: Google Apps Overview: Part 2

www.GeekGirlCamp.com www.Twitter.com/GeekGirlCamp

Google II

More Information, Faster and Better

Page 2: Google Apps Overview: Part 2

www.GeekGirlCamp.com www.Twitter.com/GeekGirlCamp

Google Search

http://www.google.com

TMI…

Page 3: Google Apps Overview: Part 2

www.GeekGirlCamp.com www.Twitter.com/GeekGirlCamp

Search Basics

• Keep it simple. A search engine is not a human being; think how the words are likely to appear on the page.

• More keywords will help narrow results• Search is generally case insensitive• Limit your search by date range, language,

document type.• Use Google as a calculator, to find weather

forecast, time zone information, conversions, and dictionary.

• More: Advanced Search Tips

Page 4: Google Apps Overview: Part 2

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Search With More Keywords

Page 5: Google Apps Overview: Part 2

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Advanced Search

• Phrase search: Use “” to search for exact words in an exact order (example: “geek girl camp”)

• Use “” to search for a single word with no synonyms• Exclude words using –• Include multiple words in any order using +• Search within a website by using site:www.domain.com

(example: 2012 conference site:geekgirlcamp.com)• Find sites linking to a site by using link:www.domain.com

(example 2012 conference link:www.geekgirlcamp.com)

Page 6: Google Apps Overview: Part 2

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Advanced Search

Bingo!

Page 7: Google Apps Overview: Part 2

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Google Business Listing

Page 8: Google Apps Overview: Part 2

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Google Business Listing

http://places.google.com/business

Page 9: Google Apps Overview: Part 2

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Create your listing

www.google.com/placesforbusiness

Page 10: Google Apps Overview: Part 2

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Google Maps: Map View

http://maps.google.com/

Click here for Satellite view

Page 11: Google Apps Overview: Part 2

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Google Maps

http://maps.google.com/

Click here for Maps view

Page 12: Google Apps Overview: Part 2

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Google Maps: Directions

You can use your mouse to click on any route point and drag

it to an alternate route

Page 13: Google Apps Overview: Part 2

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Google Maps – Alternate Routes

New route from where the previous point was dragged

from

Page 14: Google Apps Overview: Part 2

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Google Maps - traffic

Page 15: Google Apps Overview: Part 2

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Google Maps – Multiple Stops

Page 16: Google Apps Overview: Part 2

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Google Maps – Pedometer

http://www.gmap-pedometer.com/

Page 17: Google Apps Overview: Part 2

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Sometimes (gasp!) Google is wrong

For businesses: Visit the Google Places Help Center

Page 18: Google Apps Overview: Part 2

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Google Alerts

http://www.google.com/alerts

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Google Alerts

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Google Referral Listings

http://yourdomain.com:places

Replace “geekgirlcamp.com” with any domain you’d like to

see referral links for

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Google+

Page 22: Google Apps Overview: Part 2

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Google+- hangouts

Page 23: Google Apps Overview: Part 2

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Analytics - Dashboard

http://www.google.com/analytics/

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Analytics - Visitors

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Analytics – New Visitors

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Analytics - Visitor Technical Details

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Analytics - Visitor Loyalty

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Analytics - Traffic Sources

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Analytics - Traffic Source Detail

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Analytics - Keywords

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Analytics - Campaigns

You can generate trackable URLs for your Campaigns using Google URLBuilder: http://www.google.com/support/analytics/bin/answer.py?answer=55578

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Analytics - Content Overview

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Analytics - Content Detail

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Webmaster Tools: Site Overview

https://www.google.com/webmasters/tools/

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Webmaster Tools: Keyword Searches

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Webmaster Tools: Incoming Links

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Keyword Density

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Google Docs

Page 39: Google Apps Overview: Part 2

www.GeekGirlCamp.com www.Twitter.com/GeekGirlCamp

Google Document (like Word)

Download in any format to save to your hard

drive

Page 40: Google Apps Overview: Part 2

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Sharing Google Docs

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Sharing Google Docs by Address

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Sharing Google Docs by URL

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Google Presentation (like PPT)

Download in any format to save to your hard

drive

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Google Spreadsheet (like Excel)

Spreadsheets need to be named and saved manually

Download in any format to save to your hard

drive

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Google Forms

Create your own multiple choice, plain text, or other kinds

of questions

Share the form with a link you can publish on your website or put in an email. The information will be captured in a Google Spreadsheet.