I have noticed my own patients who suffer from this inflamma-tory condition usually complain of itchiness, redness, flaking, and crusting of the eyelids. I find that it affects both children and adults alike, and is common in all ethnic groups, across all ages. Debris de-posits on the eyelids, lashes, and sensitive skin around the eye con-tain microorganisms; this, in turn, causes irritation, inflammation and sometimes serious infection.

Traditionally, it has been man-aged in many ways, ranging from warm compresses to dabbing baby shampoo on the eyelid where the redness and soreness occurs.

I recall a 63-year-old male patient who was ready to have his cataract removed, but had a chronic form of this disease. We discussed that the bacteria from the lids can in-crease the risk of serious infection after cataract surgery. Conven-tional treatments such as warm compresses, over the counter drops, and cleaning the lids with baby shampoo, can sometimes ex-acerbate symptoms. This regimen is often difficult for patients to fol-low the routine and sometimes the symptoms do not go away quickly.

So, I have found a new approach: using Avenova. Avenova is an easy and quick solution that utilizes Neutrox™, a pure 0.01% concentra-tion of hypochlorous acid (HOCl) in a saline. While acid on your eyes sounds frightening (not to worry, Neutrox is completely safe)

such acid is a bactericidal compo-nent of the innate immune system; it’s actually produced by your neu-trophil white blood cells to fight infection. However, when the ir-ritation and infection is severe enough, and one's own defenses are unable to do so, the engineered formulation found in Avenova is an effective solution to cleanse, re-move and protect against blepha-ritis.

Packaged in a glass bottle with a spray top and dispensed onto a cotton pad or cotton round, the solution actually cleans the lashes and lid surface (periocular skin). It is non-toxic to human tissues and non-irritating. Avenova may be used twice daily: in the morning and at bedtime.

In my experience it has resulted in consistently positive results with complete resolution occurring for some patients within 2 weeks. Most patients felt it is very effec-tive and report a "refreshing" feel-ing after application.

You may not think that burning and irritated eyes are so debilitat-ing, but they can be. One of my pa-tients, a 70-year-old man, was quite active in his retirement. Some of his activities included reading and woodworking - both which relied upon his eyesight without any distractions or other irritations. He suffered from chronic blepha-ritis. It had gotten so bad that he couldn't engage in his favorite hobbies. When he came into my

One of the most common ailments my patients complain of is an irri-tation and burning feeling in their eyes.

Typically this is near the eyelid margins at the root of the eyelash-es - a gathering ground for micro-bial deposits that cause a condi-tion known as blepharitis.

There is a new treatment solution, a cleanser called Avenova™ that seems to be extremely effective and an excellent alternative to tra-ditional methods of care.

Blepharitis, a common condition causing inflammation of the eye-lids, can affect the inside or out-side of the eyelids, and is challeng-ing to manage as it recurs. Over 23 million people suffer from it and over one third of those who walk into an Optometrist’s or an Oph-thalmologist’s office, complain of blepharitis.

Next Page

Alice T. Epitropoulos, MD

Good News for Tired, irriTaTed eyes

office, like so many other patients, he was seeking relief. Not wanting to detract from his quality of life, he uses a regimen of Avenova once a day.

Within a month the symptoms and the disease were gone. For him, Avenova was a game chang-er that helped him return to his normal lifestyle and hobbies, free from the irritations of blepharitis.

Alice T. Epitropoulos, MDOphthalmic Surgeons andConsultants of Ohio1 (614) 887-2020

For more information aboutAvenova, visit www.avenova.com, or call 1 (800) 890-0329.

avenova.com