godwin austen presentation

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ADVERTISING & MARKETING SERVICES I believe that superior I believe that superior creative work always has creative work always has been, is, and always will be been, is, and always will be the hub of the wheel in any the hub of the wheel in any successful agency" successful agency" - Leo Burnett - Leo Burnett

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Godwin-Austen Advertising & Marketing Services is a new-age all purpose creative communication organisation

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Page 1: Godwin Austen presentation

ADVERTISING & MARKETING SERVICES

I believe that superior creative I believe that superior creative work always has been, is, and work always has been, is, and always will be the hub of the wheel always will be the hub of the wheel in any successful agency"in any successful agency"

- Leo Burnett- Leo Burnett

Page 2: Godwin Austen presentation

options…options…

““The mass market has split into The mass market has split into ever-multiplying, ever-changing ever-multiplying, ever-changing sets of micromarkets that demand sets of micromarkets that demand a continually expanding range of a continually expanding range of optionsoptions

Alvin Toffler, Alvin Toffler, American social commentator in Powershift (1990)American social commentator in Powershift (1990)

Page 3: Godwin Austen presentation

turn on the volume…turn on the volume…

““Customers are not on-off switches, Customers are not on-off switches, but volume dialsbut volume dials

- - Don Peppers & Martha Rogers, Don Peppers & Martha Rogers,

in The One to One Futurein The One to One Future

Page 4: Godwin Austen presentation

about us…about us…

Godwin-Austen is the truly 21st century advertising and marketing agency created wholly for catering to businesses in the new age.

It has been founded on the principle of providing top of the notch creative services based on the ear-to-the-ground factor so that we in are in touch with the fast changing needs and thought process of the new generation as well as the old school.

Creativity that works, quick turnaround time & synchronization with your team and marketing needs (on a personal and professional level) are the key differentiators of Godwin-Austen.

Page 5: Godwin Austen presentation

more about us…more about us…

Godwin-Austen has been promoted by K2 Communications Pvt Ltd, a public relations firm of repute with nearly ten years standing in the industry. While the name is an acronym in itself for K2 the second highest peak in the world, the association is also a tribute to the spirit of exploring and discovery – a spirit that the agency and all its members wish to imbibe and pursue zealously: making our work memorable and distinct in every which way…

Page 6: Godwin Austen presentation

clientsclients

Clientele of the agency varies from industrial to IT to retail, real estate and an assortment of businesses.

Our Clients include - Siemens Information Systems Ltd Karnataka Power Corporation LtdArteria: ABB, K2 Communications Agile Labs, Master Kitchen SolutionsADC (formerly Krone Communications)FCG, Zygon Asia Management Services

Page 7: Godwin Austen presentation

teamteam

The agency has a full-fledged creative and art department well versed in the art of creating the finest messages.

The design team works is adept in all designing software that includes CoralDraw, Indesign, Photoshop etc. Currently a four member team, we also use freelancers and consultants on need basis – primarily to cut down turn around team.

The creative team consists of a three members. We also use freelancers extensively for additional brainstorming ideas that are in keeping with the client’s requirements.

Page 8: Godwin Austen presentation

experienceexperience

The agency is led by President & CEO, Philip D Anthony, a communication specialist with two decades in journalism, PR, advertising, corporate and marketing communication.

Anand Menon, Director, is a veteran from the advertising arena with experience in Disha, Stark and Triton, capping it all as a project director with Government of Karnataka for their luxury train, The Golden Chariot

Shiv Shankar Devaraj, Director, CEO of K2 Communications Pvt Ltd adds additional value to the agency’s services with his yeoman experience in the media managing some of the country’s biggest organisations such as Reliance Communications and Wipro.

Page 9: Godwin Austen presentation

productsproducts

We cater to all kinds of requirements that stretch from simple pamphlet design to logo and branding needs to Annual Reports and calendars. Needless to say, we give each task equal importance.

Our specialization is not restricted to any one genre.Graphics superiority is equally matched by our copy and content.

While being adept in one liner headlines, we are as good in creating content for in-house newsletters and product manuals that may stretch into hundreds of pages…

Page 10: Godwin Austen presentation

creativitycreativity

Being a newly formed agency we do not have a plethora of work to Being a newly formed agency we do not have a plethora of work to showcase. But suffice it to say that the leaders in the organisation showcase. But suffice it to say that the leaders in the organisation have abundance of experience with leading agencies and brands have abundance of experience with leading agencies and brands that gives us the unique edge to cater to your needs. What follows that gives us the unique edge to cater to your needs. What follows is a sample of our work in the past few months… is a sample of our work in the past few months…

Page 11: Godwin Austen presentation

cost-effectivenesscost-effectiveness

One of the most important differentiator in our case is our pricing One of the most important differentiator in our case is our pricing model. model.

One way we do this is by cutting down the turn around time, One way we do this is by cutting down the turn around time, thereby enhancing the real time value of the service that we thereby enhancing the real time value of the service that we provide you. provide you.

We work with every client with an expectation of a long term We work with every client with an expectation of a long term association. This expectance leads us to keep our pricing model to association. This expectance leads us to keep our pricing model to the most competitive levels as we believe that quantity of work the most competitive levels as we believe that quantity of work will assure us the growth and business that would be optimal for will assure us the growth and business that would be optimal for us in the long run.us in the long run.

Page 12: Godwin Austen presentation

Brochure for Agile – Theme: SimplicityBrochure for Agile – Theme: Simplicity

Page 13: Godwin Austen presentation

creatives…creatives…

Page 14: Godwin Austen presentation

creatives…creatives…

Page 15: Godwin Austen presentation

Simple in-house journal for FCGSimple in-house journal for FCG

Page 16: Godwin Austen presentation

KPCL Annual Report CoverKPCL Annual Report Cover

Page 17: Godwin Austen presentation

FCG NewsletterFCG Newsletter

Page 18: Godwin Austen presentation

Brochure for Master Kitchen SolutionsBrochure for Master Kitchen Solutions

Page 19: Godwin Austen presentation

contact uscontact us

“Advertising says to people, 'Here's what we've got. Here's what it will do for you. Here's how to get it.'”

Let us do it for you: Contact us at

# 98, First Floor, 2nd Main Road, MLA Layout, R T Nagar, Bangalore - 560032 Phone: 080 23337344 Telefax: 080 23549354email: [email protected]: www.godwinaustenads.com