Go Green Choices- working with businesses

to make walking & cycling an easier option

to get to work

Go Green Choices

Providing Services to Employers in Vancouver

• BEST 1st offered in 1991 (1997 full program)

• modeled on California program

• funded by transit authority, TransLink

Go Green Choices

OnBoard & Go Green Choices

• Executive meeting• Professional

survey• Executive

Interviews & site assessment

• Recommendations• Ongoing support

• Training course• On-line survey• Site assessment• Recommendations

on policy, facility, service, financial & recognition incentives

• Ongoing support

Go Green Choices

ChallengesParticipating Organisations

• Measurement• Up-take on

recommendations• Budget• Industrial parks• Abundant free

parking

Non-Participating Organisations

• Why should I care?• Business climate• Access to the right

person• Industrial parks• Abundant free

parking

Go Green Choices

Opportunities

• Corporate commitment to environment, community, wellness (public institutions)

• Relocation• Parking crunch• High skilled labour (attraction &

retention) & low paid shift workers• Keen & aware individual

Go Green Choices

Case Study - Business Objects

• Employee attraction & retention in high tech market– Bike room with

capacity for 60 bikes

– Showers & lockers

– Location close to pedestrian & bike facilities in dense urban community (Yaletown)

Go Green Choices

Case Study - VanCity Credit Union

• Corporate commitment to environment & community– Management involvement

at CEO level

– Bike racks for clients & staff

– Guaranteed Ride Home Program

– Staff can choose to work at neighbourhood branch

– Fund sustainable transportation projects

Go Green Choices

Case Study - Federal Mobility Green Team

• Transport Canada, Environment Canada, Western Economic Diversification & the Departments of Public Works & Fisheries and Oceans– Part of a larger environmental

initiative to meet Kyoto Accord

– reimbursement for business-related bike travel

– Hybrid fleet cars available to active commuters

– Pedometer Relay event for Environment Week

Go Green Choices

Case Study - Canada Post

• Interest in employee wellness & parking crunch– Secure bike locks IN the

building

– A new fitness facility will increase the quality and quantity of showers and lockers

– New lockers specifically for in-line skaters

– Provide bike as prize for Commuter Challenge

Go Green Choices

Companies get involved to access benefits

• environmental benefits • reputation for corporate

social responsibility• economic/morale

benefits• earned media!

Go Green Choices

Information on End Use Facilities

Bike Lockers

Go Green Choices

Promotion

• Transportation Fairs• Brochure Racks &

Brochures• Social Marketing

Prompts

Go Green Choices

Events

• Lunch n learn: lunch hour presentations

• Bicycle Workshops

• Quarterly seminars

• Bike Month & Commuter Challenge