global webinar

11
Rolf Larsen CEO & Founder

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Post on 17-Jul-2015

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Page 1: GLOBAL Webinar

Rolf LarsenCEO & Founder

Page 2: GLOBAL Webinar

.GLOBAL is an

opportunity to get the

perfect multinational

domain name

● Signals: international, ambitious, large, strong, borderless and non discriminatory

● Global is a well-known word in many languages, giving it universal recognition. .GLOBAL also supports IDNs.

● Great for brands

● Strong generic names

IN SHORT

Page 3: GLOBAL Webinar

.GLOBAL has been frequently featured in media and is operated by an inventive international team.

Sponsoring events

Live Auctions

Direct Marketing

Print / Online Marketing / Social Media

PR

ResellerClub and the .GLOBAL registry would now like to assist YOU in getting the most out of the .GLOBAL extension.

ACTIVITIES & .GLOBAL IN THE PRESS

Page 4: GLOBAL Webinar

Mid-range pricing

A clean namespace

Good margin less volume “needed”

Room for great revenue per sold domain

Reduced likelihood of becoming a TLD used for spam, phishing etc.

The factors above lead to a trusted name space, that will be a positive and professional part of the internet for registrants to be associated with.

PRICING

Page 5: GLOBAL Webinar

FOCUS ON MARGIN

January 2015

Page 6: GLOBAL Webinar

● .global is the 3rd best-selling new TLD for premium names.

● Industry relevant words and generic phrases combined with .global create excellent keyword rich global domain names.

● Great generic names have the potential to be good investments, as well as a way to attract extra internet traffic due to SEO qualities.

HIGHLY VALUED TLD FOR GENERIC NAMES

Page 7: GLOBAL Webinar

AS PART OF A BRANDING STRATEGY

You can’t harvest what you haven’t planted.

Page 8: GLOBAL Webinar

IT’S NOT AN EITHER-OR THING

• Umbrella hierarchy

• Unified strategy

• Diversified use of TLDs

• Complete domain name portfolio

• Easier navigation

• Front/first impression/main entrance

to a brand’s online identity

Page 9: GLOBAL Webinar

ENCOURAGING DREAMS & REACH

Reminder: You don’t have to be big to be global.

One-man start-up, stay at home mom or new non-profit registrant? Doesn’t matter. Ideas, intentions, plans and

visions can all be borderless and global, even without being attached to a

business with several physical locations.

Page 10: GLOBAL Webinar

Want to help your customers to go global and to increase your .global numbers?

– no problem

Custom marketing collateral

Introduction video available for marketing or for embedding on website

Help to create guides/posts/articles.

SHARED SUCCESS IS DOUBLE SUCCESS

Page 11: GLOBAL Webinar

READY SET GO

Questions?

THANK YOU FOR YOUR TIME!