global lbs market 2015-2019
TRANSCRIPT
Covered in this Report• The global location-based services market can be
segmented into six: indoor; location-based search and advertisement; location-based tracking; location-based navigation; location-based infotainment, analytics, recreation, and fitness; and others. The report includes only individual consumers; it does not include consumers from the enterprise segment.
• Technavio's report, Global Location-based Services Market 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts.
• The report covers the Americas, EMEA, and APAC; it also covers the global location-based services market landscape and its growth prospects in the coming years.
• The report also includes a discussion of the key vendors operating in this market.
Global LBS Market 2015-2019
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Market Overview
• LBS use location-enabled devices to track the location of users within the range of a wireless network.
• This is done with the help of GIS and the Internet. Location-enabled mobile devices such as smartphones, tablets, PNDs; and location-enabled in-dash devices can search for places and routes; obtain traffic updates and real-time directions; provide information on current local events; find friends; assist in location-based advertising and shopping; enable location-based social networking and searches; and provide location-based entertainment and infotainment.
• Technavio's analysts forecast the global location-based services market to grow at a CAGR of 7.68 percent over the period 2014-2019.
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Key Vendors and Regions
• Adnear
• Alibaba
• Foursquare
• HERE
• Telecommunications system
• TomTom
• AdMoove
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• China
• India
• Latin America
• Middle East Africa
• Rest of America
• South East Asia
• US
• Western Europe
Vendors Regions
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Key Findings
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• LBS are used to determine the visitor pattern.
• The feature of check-ins allows the companies to ascertain where their consumers go on a regular basis and if they go to the respective stores after receiving ads in their smartphones.
• Based on this concept, in 2014 Google introduced a feature called Visit Monitoring.
• This feature collects information about common places visited by the user in day-to-day life.
• In addition, developers are providing a feature that can recommend places and points of interest to the users depending on their frequently visited places.
Key Questions Answered in Our Report
• What will the market size be in 2019 and what will the growth rate be?
• What are the key market trends?
• What is driving this market?
• What are the challenges to market growth?
• Who are the key vendors in this market space?
• What are the market opportunities and threats faced by the key vendors?
• What are the strengths and weaknesses of the key vendors?
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Global LBS Market 2015-2019
156 Pages | SKU: IRTNTR6081
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