global demand driven research- system solutions

Global Demand Driven Research- system solutions

Östen EkengrenIVL-Swedish Environmental Research Institute

[email protected]

Stockholm Cleantech

EUCETSA

EBTC-India

SEC-CHINA

mailto:[email protected]

Östen Ekengren, May 2013

The world population is increasingly urbanGlobal population by type of area and by region – 1950-2050

1950 1960 1970 1980 1990 2000 2010 2020 2030 2040 2050

10,000

9,000

8,000

7,000

6,000

5,000

4,000

3,000

2,000

1,000

0

■ Urban - Less developed

■ Rural - Less developed

■ Urban - More developed

■ Rural - More developed

Popu

lati

on

in m

illio

ns

Source: UN Population Division, World Population Prospects: The 2008 Revision, 2008


Global Water Stress 2011


Global economic power is shiftingTop 10 economies by GDP in 2050

China

Unite

d St

ates

Indi

a

Brazil

Mexico

Russia

Indo

nesia

Japa

n

Unite

d Kin

gdom

Germ

any

0

10000

20000

30000

40000

50000

60000

70000

80000

GD

P 2

006 U

S $

bn

Source: Goldman Sachs, BRICs and Beyond, 2007


What we have: A treatment facility

Problems/Challenges The water sector is a major

energy user GHG emissions Treated water is not used Outflows may contain

pollutants, viruses, pathogens, pharmaceutical residues etc.

Sludge seen as a problem

SEWAGE WORKS

Wastewater in

Energy in Sludge out

Treated Water out

GHG out


What we want: A production facility

Opportunities Waste as a resource Net energy production Nutrients recovery/reuse Improved treatment (P,N Pharmaceutical residues) Water reuse

SEWAGE WORKS

Wastewater in

Nutrients out

Water reuse

Energy out

Östen Ekengren, May 201313th European Forum on Eco-innovation

From concept to exports

Concept

R&D and Business

Development

Demo

Domestic Market

Exports

IncubatorSP 5

Development SP 1 & 2

Packaging and business developmentSP 3

InvestmentSP 6

ExportSP 4

Technical visitsSP 7


Barriers-solutions-opportunities

Invest in demand driven research Invest in the Clean Tech companies presenting low Life

Cycle Cost Technologies Demo installations should be supported Customers demanding solutions exceeding the capacity of

the product/company System solutions-new combinations- need of regulation-

need of new business models More than well-developed technology is needed to sell

efficiently Co-operate more between companies, countries and

continents


Why EBTC?

European Service Provider – EBTC is working with European organisations, bilateral Chambers of Commerce and Embassies to leverage existing efforts and build synergies.

Global Europe Strategy – EBTC in India is part of the EU’s strategy to enhance Europe’s competitiveness in a globalised market.

Knowledge of the Indian Market – EBTC publishes periodic studies and reports on the Indian market scenario and has the practical know-how in all aspects of doing business in India.

Technical Expertise – EBTC has experts working in the focus sectors of Biotechnology, Energy, Environment and Transport.

Network – EBTC is well connected with government organisations, R&D institutes, private companies, financial institutions and industry associations across India.

Geographical Coverage – With headquarters in New Delhi and regional offices in Kolkata, Mumbai and Bangalore, EBTC’s network stretches across India.


Guiding European Businesses to IndiaEBTC services: taking European companies from the point of considering the Indian market to implementing their projects

Step 1Market Insight Guidance on doing business in India Information on regulatory framework Information on market access barriers Intellectual Property Rights (IPR)- Help

desk Focused market reports

Step 2Market Access Roadmap Screening of projects in India at national

or state level Identification of potential business

partners Design of market entry strategy

Customised market intelligence

Step 3Market Strategy Implementation Proactive incubation services to

acclimatise with minimum risk and costs Hands-on-support in bidding for projects Assistance in finalising pilot projects Liaising with government and financial

institutions


Global demand driven research and dissemination. Financing. Early stages and first installation. More life cycle cost

driven approaches. Demonstration sites boost the interest from academia, applied

researchers, SMEs , large companies , investors and the customers. To be member of one or more network is important. Governments (legislation, labelling, BAT, standards) and political

leadership should promote the sustainable infrastructure investments in developing countries.

SMEs and large companies from different countries can better compete on the world market when they co-operate.

European countries will be more resource efficient if we co-operate in the export to the BRIC countries. (No business without finding the customer)

Establish strategic research co-operation with BRIC countries.

13th European Forum on Eco-innovation


13

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