glen calleja ccp malta audience development pres final

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Powerpoint presentation delivered to the Cultural Contact Point network during the informal CCP meeting in Dublin, May 2013.

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Page 1: Glen Calleja CCP MALTA audience development pres final
Page 2: Glen Calleja CCP MALTA audience development pres final

The term ‘audience development’ is faceless, dehumanised;

an abstraction.

Page 3: Glen Calleja CCP MALTA audience development pres final

Growth

Page 4: Glen Calleja CCP MALTA audience development pres final

in/externalalways strategic

Page 5: Glen Calleja CCP MALTA audience development pres final

step 1: mappingwhere am I in relation to X?

Page 6: Glen Calleja CCP MALTA audience development pres final

YOU ARE HERE

Page 7: Glen Calleja CCP MALTA audience development pres final

expand/shrink

Page 8: Glen Calleja CCP MALTA audience development pres final

face tree

permeability failure

Page 9: Glen Calleja CCP MALTA audience development pres final

Grazzi