giselle's presentation at barefoot women networking event

www.thebarefootfoundation.co.uk

MY JOURNEY TO BEING

AN ENTREPRENEUR

GISELLE RUFER


COINCIDENCES

I believe that what happens in your life is a succession of coincidences.

The talent is the ability to recognise those coincidences and transform them in opportunities


BORN TO BE AN ENTREPRENEUR

I was bound by my duty: first for my mother, then for my husband and finally for my children.

However, in all situations, at home or at work, I acted as an entrepreneur


THE DESTINY OF WOMEN

Since my childhood I have been passionate about the destiny of women

… Joanne of Arc? Too difficult for me!!

But there are many other incredible women... my mother, my grand-mothers… unknown for eternity but whose contribution to the society is invaluable


THE TIME WAS RIGHT

I feel the emotion in my heart, in my

mind, the stories of all the women

who preceded me and probably of

those who will follow me

Time to share, time to learn, time to

love… never anytime – “just for me”

And finally....


MY TIME…

Flik-Flak time

Omega time

...

I discovered that watches were made for men with a smaller version for women

..... Woman are not mini-men!

I created DELANCE with two goals in mind: social and business


THE DESIRE BECAME A MISSION

A unique TalisWOman

An encouragement

to accomplish our dreams

to believe in ourselves

to support each other

I have so many talents…

What could compromise my dream?

I am a woman

I am not a young woman

With a small amount of money...


TURNING MY CONS INTO PROS..

The femininity: I created a watch for women like me, no man can or wants to do it.

The age: Like the companions in the Middle Ages, I created my masterpiece, the resume of my life, something really unique.

The financing: A combination of all my talents and experience was my capital…


WHAT A DREAM MEANS….

I believe I can fly… I believe I can reach the sky

Someone who does not let reality disturb her dreams is a wise person. (Christiane Singer)

I had the dream to create a very audacious and provocative watch that openly shows that it is

TIME FOR WOMEN all over the world right NOW


HEART OF DELANCE

Unique shape

Symbolic signification

Customisation

Personalisation

100% suisse made

5 years warranty

Made for women by women


THE SYMBOLIC MEANINGA symbol is stronger than a thousand words

The stone at 6 o’clock, south, sun, radiates the masculine energy

At the zenith, at 12 o’clock, the spiral, water, moon, femininity

At the center the diamond shape, universal symbol of life and prosperity

The infinity knot links the feminine and the masculine for all eternity


CUSTOMISATION

One shape

Cabochon

Bracelets

Small Medium

Gold SteelSteelGold

Loose rope gold Link gold Leather Link steel Loose rope silver

Precious stones on your watch

1 920 000 combinations


A GLOBAL STRATEGY

The meaning of the watch

The unique selling proposition

The manufacturing concept

The social commitment of the company


MY MOTHER’S WATCH

For her 75th birthday, all of my mother’s children gave her a watch. In the first row at the hour of each of her five children’s births, five rubies.

The second row was set with ten diamonds for each of her ten grandchildren and finally two beautiful diamonds for her great-grandchildren.

In all 17 stones and in one month an additional two shall be added and after that…


BIRTHDAY

Jeanne was born on May 15 at 3:25.

The day of birth is represented by the number of gemstones.

The 15th of the month corresponds to 15 stones.

The month is set with a stone at 5 o’clock


WHITE LOTUS

The lotus is the symbol of fulfillment.

Its white blossoms conjure up the glorious light of the sun’s radiance, victorious over the dark forces, in its struggle to encourage nature to flourish anew and to preside over a festival of rebirth.


PINK RIBBONThe DELANCE “Pink Ribbon” unites women all over the world in solidarity. Twenty-eight rose sapphires celebrate the moon’s cycle and femininity.

That is also DELANCE’s way of participating in the Swiss program by offering watches for sale on the www.pink-ribbon.ch website.

http://www.pink-ribbon.ch/


RÉALISATIONS This DELANCE watch, a symbol of feminine talent and creative energy, was made especially for Madame Denise Filiatrault, the winner of the 2006 “Prix Réalisations.”

Since she was born on May 16, the colour is white, the stone is the diamond, and the number is 4.

Denise is the incarnation of the DELANCE woman. She is bold, talented, courageous, and enterprising.

Her quest for helping humanity and her search for excellence make her a light for all women to follow, a light that will illuminate and warm the way.


PALOMA

Paloma, meaning dove in Spanish, is a symbol of love and peace as well as the name of a cheerful and vivacious woman.

The Paloma has been specially created in her image. The dove is evoked by six diamonds and a small ruby.

Two more diamonds are set at the time her children were born.


JUST 25

To celebrate the quarter-century that this wonderful woman has shared your life, give her the DELANCE "Just 25" that tells her

“I love you, more than yesterday, but less than tomorrow” , to symbolise the beginning of the next 25 years of love.


THANK YOU FOR LISTENING

Visit my website www.delance.com

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giselle's presentation at barefoot women networking event

Career

incredible women

universal values

delance woman

destinyof women joanne

ralisationsthis delance

symbol of love

universal language

provocative watch