gilgiardelli s m wna d m9
DESCRIPTION
testeTRANSCRIPT
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Tempos de revolução
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““Tudo que é sólido,Tudo que é sólido,Desmancha na rede” Desmancha na rede”
““Tudo que é sólido, Tudo que é sólido,
Desmancha na rede” Desmancha na rede” ““Tudo que é sólido,Tudo que é sólido,
Desmancha na rede”Desmancha na rede”
““Tudo que é sólido,Tudo que é sólido,Desmancha na rede”Desmancha na rede”
““Tudo que é sólido, Tudo que é sólido,Desmancha na rede” Desmancha na rede”
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Você é o que Você é o que você você
Compartilha!Compartilha!
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O que é digital? O que é digital?
O que é digital? O que é digital?
O que é digital? O que é digital?
O que é digital? O que é digital?
O que é digital? O que é digital?
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1 computadora cada 3 segundos
1 computadora cada 3 segundos
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Humanidade 2.0 Industrial
Humanidade 3.0 Tecnológica
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4% comentam
replicam
4% comentam
replicam
1% produzem
conteúdo
1% produzem
conteúdo
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Era da inovação coletiva?
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Google é monopólio
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A ditadura A ditadura da da
relevância?relevância?
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Lucidez da Lucidez da loucura e a loucura e a
inconveniênciainconveniênciada verdade.da verdade.
Don QuixoteDon Quixote
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• Marcar o tempo foi o primeiro ato civilizado
• 1,5 blog a cada segundo
• 20% dos ingleses em social media
“As pessoas lêem, porque um dia desejam Escrever”
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##ford 13.9ford 13.98833
#dell 3.881
##algorealgore
11.53.5344.91.9100
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Na social media, seguimos pessoas!Na social media, seguimos pessoas!
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Robô em MarteRobô em Marte
Astronauta Astronauta Em órbitaEm órbita
Social mediaSocial media
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Eleições na Eleições na Moldóvia por Moldóvia por Twitter e Twitter e FacebookFacebook
Eleições na Eleições na Moldóvia por Moldóvia por Twitter e Twitter e FacebookFacebook
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Pré-história Pré-história da moralidadeda moralidade
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Conflito Conflito de poderde poder
EmpresasEmpresasvsvs
consumidoresconsumidores
Amadores Amadores e profissionais e profissionais
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O Grande O Grande governo governo acabouacabou
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crowdsourcingcrowdsourcing
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Blog Blog do do
PlanaltoPlanalto
DadosDados ee FatosFatos
vsvs FatosFatos ee dadosdados
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Primeira onda – encher a rede de conteudo – grandes portais
Segunda onda – democratizar!
Terceira onda Garimpar
organizar!
WWW x WWD
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NN NN 22
NN22
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Vossa excelência, tem twitter e
blog! E você?
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O Século passado foi chatoO Século passado foi chato
Palavras demais, poesia
de menos
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Concorrência
Dilemas?
BuzzWord
Gente
Interface
Objetivo
Teoria
Prática
Direito
Cidadania
3.000 empresas com Ford3.000 empresas com Ford
Contadores de históriasContadores de histórias
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PodcastPodcast
HHUUMMAANNIIZZAAÇÇÃÃOO
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Ciberspaço é um lugar onde as ruas não tem nome?
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Dilemas?
BuzzWord
Gente
Interface
Objetivo
Teoria
Prática
Direito
Cidadania
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Sociedade vigiadaSociedade vigiada
Sociedade individualizadaSociedade individualizada
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Sociedade Sociedade imediatistaimediatista
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Três marcas de carros: Três marcas de carros: Ford, GM e VolksFord, GM e Volks
Dois canais de TV:Dois canais de TV: Globo e TupiGlobo e Tupi
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Consumo Consumo SeletivoSeletivo Aperte umAperte um
botãobotão
Primeiro filtramos a água, depois nossas vidasPrimeiro filtramos a água, depois nossas vidas
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Tudo se compra!
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Agência Espacial RussaAgência Espacial Russa
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Moma versus MAMMoma versus MAM
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A economia feudalA economia feudalEm criseEm crise
Mundo éMundo éUm grande labUm grande lab
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Nós Nós os caçadoresos caçadoresNós Nós os caçadoresos caçadores
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“Eu tenho um sonho hoje”
“É proibido proibir”
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\
Uma micro empresa
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Era do Petabytes
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Concorrência
Era do Petabytes
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Engenheiros do
Apolo XI24 anos
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Concorrência
Era do Petabytes
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Concorrência
Nós humanos os mídias
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Humanidade 1.0Agrícola
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Humanidade Humanidade
2.02.0IndustrialIndustrial
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Humanidade 3.0Humanidade 3.0TecnológicaTecnológica
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Humanidade 4.0Humanidade 4.0Cyber espiritualCyber espiritual
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Missão
Não somos anjos
decaídos
Darwin
“Ensinar 150 milhões de pessoas que
elas
podem acreditar em estranhos”
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48.00048.000corescores
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Consumidor Consumidor de vanguardade vanguarda
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Lê Jornais, revistas, twitters, blogs
48 hrs de tabalho
Vida acadêmica
530 canas de TV
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Chocolate integral com frutas Chocolate integral com frutas da Amazônia sem casca da Amazônia sem casca com vitaminas e fibrascom vitaminas e fibras
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Tribalização 3.0Tribalização 3.0
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Infantilização 2.0Infantilização 2.0Infantilização 2.0Infantilização 2.0
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Projeto Dom Projeto Dom Casmuro Casmuro
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Globalização 1.0Globalização 1.0
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Comunistas digitais?Comunistas digitais?
““Liga dosLiga dos justos”justos”
IdiomaIdioma universal universalNovaNova sociedadesociedade
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SentimentosSentimentos fraternaisfraternais
Liberdade da consciência e Liberdade da consciência e da consciência solcialda consciência solcial
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Menos hierarquia
Somos Somos coletivoscoletivos
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Dilemas?
BuzzWord
Gente
Interface
Objetivo
Teoria
Prática
Direito
Cidadania
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As antigas As antigas corporações e sua corporações e sua hierarquia militarhierarquia militar
As antigas As antigas corporações e sua corporações e sua hierarquia militarhierarquia militar
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Rede, conhecimento e cidadania
Xemprego, renda, saúde e lazer
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Criatividade Criatividade colaborativacolaborativa
Open WayOpen Way
Arquitetura daArquitetura daparticipaçãoparticipação
Aprender continuamenteAprender continuamente
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Maquinas voadoras mais pesadas que o ar
não são possíveis!Lorde Kelvin, 1895
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Diplomas tem Diplomas tem prazo de prazo de validadevalidade
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iiphonephone
Grupo de Grupo de usuáriosusuários
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Inovações não Inovações não acontece só em acontece só em universidades!universidades!
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Empreendedorismo Empreendedorismo em mentes em mentes geniosasgeniosas
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““Quando mais se dá, mas se Quando mais se dá, mas se recebe, ou seja se eu recebe, ou seja se eu
compartilho, eu não fico compartilho, eu não fico sem!”sem!”
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““Mudar a sociedade em que o Mudar a sociedade em que o outro e objeto, para que se outro e objeto, para que se
torne o objetivo”torne o objetivo”
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Onde a não Onde a não violência,violência,
é possível!é possível!
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Protegendo todas as Protegendo todas as diferenças e criando diferenças e criando
outras!outras!
Dissolver as diferenças e fomentar a iguaDissolver as diferenças e fomentar a igualdadeldade
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Religião?Em que tenda digital você está rezando?
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Criador de ringtones
PHP
Ninja
Ceo de Startup Chieff
Blogger
Consultor
Em
Social
Network
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Cultura do corra Cultura do corra riscosriscos
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Movimente-se Movimente-se primeiroprimeiro
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Peça $$Peça $$
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DREDRE
KPIsKPIs
BPsBPs
IPO’SIPO’S
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Uma economia em cada qual Uma economia em cada qual se mede em relação ao outro!se mede em relação ao outro!
Economia Economia de altruismode altruismo
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““Ilha da Utopia”Ilha da Utopia”
Democracia universalDemocracia universal
HiperdemocraciaHiperdemocracia
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“O telefone apresenta defeitos demais para ser levado
seriamente em conta como um meio de comunicação”
Western Union 1876
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QQuatro T’s!uatro T’s!
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TécnológicoTécnológico
produtosprodutos
inovaçãoinovação
IdéiasIdéias
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TolerânciaTolerância
MultidisciplinarMultidisciplinar
Novo & diferenteNovo & diferente
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Ativismo digitalAtivismo digital
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Transformação Transformação econômicaeconômica
TalentoTalento
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Zappo @
diversificação
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Humanidade 2.0 Industrial
Humanidade 3.0 Tecnológica
Transparencia TransparenciaRadical Radical
Jet Blue Jet BlueCeo @ Ceo @
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Jet Blue 1.100 vôosJet Blue 1.100 vôos
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Economia da Economia da ReputaçãoReputação
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Humanidade 2.0 Industrial
Humanidade 3.0 Tecnológica
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““A vitória do gosto pelo novo, A vitória do gosto pelo novo, da paixão pela descoberta”da paixão pela descoberta”
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pelo novo, pela paixão pela descoberta
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Economia - a supremacia do pouco
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Você é Pollyana demais?Você é Pollyana demais?
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Pirate Pirate baybay
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Inove e Inove e empreendaempreenda
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RompimentRompimento o
de modelos?de modelos?
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Sem tempo Sem tempo para para
perdedores?perdedores?
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AntaAnta
AnitaAnita
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Fracasso dos Fracasso dos super heróis?super heróis?
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Aplicações Aplicações relevantes relevantes Aplicações Aplicações relevantes relevantes
Google Google mapasmapas
Google Google mapasmapas
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NetvibesNetvibes Revoluções Revoluções individuais individuais
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WikipediaWikipedia ColaboraçãoColaboração
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Numenta Numenta
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Humanidade 2.0 Industrial
Humanidade 3.0 Tecnológica
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Humanidade 2.0 Industrial
Humanidade 3.0 Tecnológica
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Humanidade 2.0 Industrial
Humanidade 3.0 Tecnológica
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Commoncraft e a nova forma de pensarCommoncraft e a nova forma de pensar
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TGeração G
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Economia Economia colaborativacolaborativa
Inovação emInovação emMassaMassa
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Um mundo dividido entre pobres e ricos?
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Consciência ecológica?
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Você tambémpode ajudar!Você tambémpode ajudar!
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Marcel Proust
Isso é o amor
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Social SoftwareSocial Software
Social Social computingcomputing
Social Social mediamedia
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A vela latinaA vela latinaNavegar é precisoNavegar é preciso
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Vozes GlobaisVozes Globais
Conversas Conversas globaisglobais
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As vanguardas são discriminadas,
mas no final elas mudam e ficam para a história.
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Tangible userTangible userinterfaceinterface
Tangible userTangible userinterfaceinterface
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Conhecimento Conhecimento de massade massa
Produção Produção pelas massapelas massa
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FolksonomiFolksonomiaa
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Co-Co-creationcreation
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Co-brandCo-brand
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Cloud Cloud ComputingComputing
Navegacão nas Navegacão nas nuvens nuvens
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Código AbertoCódigo Aberto
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UsabilidadeUsabilidade
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AcessibilidadeAcessibilidade
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Green Tech Green Tech
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Cloud Cloud ComputingComputing
Navegacão nas Navegacão nas nuvens nuvens
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HHyper aceleradyper aceleradoo
Hyper coHyper conenectadoctado
HyperHyper narci narcisismosismo
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2.000 anos = 140 2.000 anos = 140 conexõesconexões
10 10 intimasintimas
500500
Alguns Alguns + 1.000+ 1.000
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Simplicidade e Simplicidade e A arte da A arte da
complexidadecomplexidade
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Inovador Inovador
ÉÉttiicoco
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O mais rápido deixando
o mais lento para trás.
maior risco hoje é
não correr riscos.
maior risco hoje é
não correr riscos.
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Vai inovar, ou vai ficar Vai inovar, ou vai ficar carregando burro!carregando burro!
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Direitos autoraisÉtica
Privacidade Comunicação
Relações humanas Nós mesmos
Indivíduos digitais.
Direitos autoraisÉtica
Privacidade Comunicação
Relações humanas Nós mesmos
Indivíduos digitais.
Maior palco de participação e compartilhamento
já visto na história da humanidade.
Maior palco de participação e compartilhamento
já visto na história da humanidade.
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Algo novo?
Novo poder
Nova força de trabalho
Novos pensamentos
Nova competição
Novos modelos de negócios
Novo estilo de vida
Novas possibilidades
Novas audiências
Novos mercados
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SoftwareSoftware““Sabedoria das Sabedoria das
MultidoesMultidoes””
Unir pessoas e Unir pessoas e derrubar barreiras derrubar barreiras
geograficasgeograficas
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Humanos de todo o Humanos de todo o mundo, uni-vos!mundo, uni-vos!
Nada temos Nada temos a perder, a a perder, a não ser o não ser o que já é que já é nosso!nosso!
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Twitter #gilgiardelli
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