getting started tutorial
DESCRIPTION
ObjectiveMarketer Getting StartedTRANSCRIPT
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ObjectiveMarketer Getting Started is Easy
Plan – Share – Manage - Measure
More Updates on: Website | Twitter | Facebook | Blog
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1. Accessing ObjectiveMarketer
2. Adding Channels – Twitter / FB
3. Creating a New Campaign
4. Publishing from ObjectiveMarketer
5. Different Scheduling Options
6. Measurement and Stats Analysis
Getting Started Tips Covered Today
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1. Accessing ObjectiveMarketer
Go To: http://app.objectivemarketer.comLogin with credentials provided during registration
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1. Accessing ObjectiveMarketer
When you are logged in, you can also access using:OM Bookmarks – Post2OM and OMADD2QUEUE
Drag the bookmark from the bottom of the screen to the bookmark bar in your browser.
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2. Adding Channels – Twitter / FB etc.
ObjectiveMarketer is designed to be channel agnostic, which means new channels can be added when required, with little efforts.
ObjectiveMarketer supports the following channels out-of-the-box: Twitter, Facebook, Pages, LinkedIn, Slideshare, YouTube, Ping.fm
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http://app.objectivemarketer.com/site/settings
1. Go To the Admin Tab and select Accounts Menu
2. Follow the instructions for Account Add
2. Adding Channels – Twitter / FB etc.
To add or edit a channel account:
Note:You can add multiple accounts. Some OM users have more than 100 Twitter Accounts. You can also set your personal accounts to Private.
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3. Creating a New Campaign
A campaign in ObjectiveMarketer, is similar to the folders in your computer, which you create to organize your contents.
ObjectiveMarketer campaigns allow you to organize your messages by themes, or by your strategies of communication, so that you can measure the effectiveness at an aggregate level.
Some real Campaigns created in ObjectiveMarketer: •Product Launch• Company News• Weekend Sale Offer• Best Deals• Webinar Announcement• From My Blogs• Week 1st May Campaign Name• Team Member 1, 2 etc
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Select New Campaign from Campaigns Tab
Enter the name of the campaign – Like “Webinar Announcement”
3. Creating a New Campaign
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Optionally, set Campaign Goals and Web Analytics Tags
3. Creating a New Campaign
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Click Dark Orange Post Message Button
Choose from various publishing selections to post, save or schedule
4. Publishing From ObjectiveMarketer
You can:
• Publish to multiple accounts simultaneously• Add a Poll• Add an Image• Add Tags• Customize FB Preview• Add Landing Pages• Other options, see step 5
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One TimeSet it up for publishing at a particular date and time, in future.
Repeat Once DailySet a Start Date/Time, an End Date/Time, and fixed time to publish once daily
Repeat Multiple TimesSet start date/time, Repeat Frequency (10 times), Repeat Interval (every 2 hrs)
Spread PostSpread multiple messages by pre-defined interval and frequency.
Bulk ScheduleSchedule multiple messages simultaneously with free-format criterion for each
Choose from various scheduling options
5. Different Scheduling Options
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1. View your schedule in a calendar
2. Sync your calendar with Google Calendar or iCal
3. Save messages as drafts4. Set Queues• Simple Queues• Auto-Drip Queues
Highlights
5. Different Scheduling Options
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1. Click Tracks - Campaign2. Click Tracks - Post3. Retweets4. Facebook Likes and Comments5. Most/Least Popular6. Trend Analysis7. Influencers/Amplifiers8. Tags Click Tracking9. Channel Performance10. Geo-Demography11. Poll, Content view Analysis12. And, more
Get Multi-dimensional view of your Campaign Performance
6. Measurement and Stats Analysis
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And, this was just Getting Started! For More Contact us:
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Additional Information
1. Visit our Support Portal for FAQs and HowTo’s http://support.objectivemarketer.com
2. Live chat with us – Visit our website to speak with our support representative.
3. Write to us at [email protected]
Have more Questions?
Join the Forces! Connect with us on Twitter and Facebook and be a part of the ObjectiveMarketer
community