Getting Ready ForGive Big Kern 2019

Agenda

● The Basics

● Benefits to participating

● Meet GiveGab - your Give Big Kern 2019 Platform!

○ The GiveGab Basics

○ New Features

● Registering for Give Big Kern and Getting Started!

● Next Steps and Questions

The Basics

● www.GiveBigKern.org

● May 7, 2019 from 12:00 AM - 11:59:59 PM

● For early bird donors, as well as procrastinators, donations are

open from April 7 at 12 am through May 8 at 11:59 pm.

● Every nonprofit conducts their own unique campaign on the day

● Nonprofit trainings, tools, templates, and guides

● Boost your efforts through prize incentives and education on

fundraising best practices that you can use year-round!

● Community Events

Who Can Participate?

● Organizations located in or directly serving Kern County

● IRS recognized nonprofits eligible to receive tax deductible gifts

○ You can expect to receive emails from GiveGab if we need additional

information to verify your organization!

● Agency must be registered with Kern Community Foundation & have a

Silver or higher rating on GuideStar.org.

○ Questions? Email Louis@kernfoundation.org

● Able to accept ACH direct deposit transfers to a valid checking

account

Benefits of Participating

● Learn how to utilize up-and-coming digital tools and modern software

● Reengage with your existing supporters to make a greater impact

● Increase visibility and exposure by connecting with a larger community

● Utilize the Giving Day to help your organization reach other internal

goals, such as increasing volunteer engagement, gaining new donors,

or reengaging repeat donors!

● Motivate donors to make a greater impact with prizes and match

incentives

Who is GiveGab?

GiveGab is modern, easy-to-use software that cultivates

long-term giving relationships between nonprofits and their

supporters by providing robust online fundraising, donor management, supporter

engagement, Giving Days, and so much more!

Quick Guide To GiveGab

● Safe, secure, and reliable platform for nonprofits & donors

● Mobile-responsive on every page

● Seamless transactions and donation processing

● Multi-Give features to encourage increased support

● Immediate “Thank You” messages to donors - which are

personalized as long as YOU enter the wording and graphics!

● Accessible support team readily available

Secure & Reliable

● Partners with Stripe, a PCI Level 1 Payment Processor

● All participating organizations verified as IRS and State recognized nonprofits

● Fail Safe Redundancy Plans for your Giving Day

○ Load Testing

○ Cloud Services

○ Backup Plans

● Complete Transparency with Nonprofits and Donors

Building Donor Trust

Transparent Pricing

4.2% + $0.30

2% Platform Fee

+

2.2% Credit Card Fee + $.30 per transaction

=

● New! Only one credit card fee tier this

year - the higher AmEx fees have

gone away!

● No registration cost or subscription

required to participate

● Donors ALWAYS have the option to

cover all fees on behalf of your

organization

● Historically 65-75% of donors cover

fees on your behalf

● GiveGab Platform Fee is capped at

$20 per transaction

Easy & Accessible

● In Give Big Kern 2018, 66% of online

gifts were made from a mobile

device

● Your Giving Day is completely

mobile-responsive on every page

● Donors can give easily on any

internet enabled device

Simple Donation Processing

Donors have the ability to give to more than one organization right within the checkout process! It’s fun and easy to add, edit and

customize their gift before finalizing payment.

Simple Donation Processing

● All major credit cards accepted

● Securely processed through Stripe

● Donors always have the option to

cover all fees on your behalf

○ On average, between 65-75% of donors

choose to cover all fees on a Giving Day

○ 75% of donors covered fees in Give Big

Kern 2018! True to the spirit of generosity

they are known for!

● Option for donors to schedule

monthly recurring donations

Instantaneous Donor Delight

● Customizable Thank You Emails for your donors

○ Add your own text, photo or video!

● Sent immediately after the gift is made

● Comes from YOUR organization

● Includes your organization’s EIN and donation amount to act as a

tax-deductible receipt

● Social Share links for more online engagement

● Option to encourage donors to fundraise

Instantaneous Donor Delight

VS.

Not customized Customized

What’s New for 2019?

● The Gift Basket

● The Embeddable Donate Button

● Viewing Your Registration Information

● Pre-Checked Fees for Donors will now be the default setting

The Gift Basket

● Donors now have the ability to “shop” around the Give Big Kern site by adding a donation to your organization right into their gift basket

● Supporters can continue browsing the Give Big Kern site and their gift will remain in queue for when they check out

● Add/edit gifts from their basket, and check out once

● Each gift will be listed as a single transaction, and the donor will receive one receipt for each donation made. This means donors will still receive your customized Thank You and emailed receipt for tax purposes.

The Gift Basket

The Gift Basket

The Embeddable Donate Button

● Customize, brand, and embed a “Donate” button for your organization's own website that donors can use during Give Big Kern!

● Donors will experience the same seamless donation flow as they would on the Give Big Kern site

● Ties in your profile’s branding, as well as the giving day branding

● Simply copy and paste the code directly into the HTML of your site. Contact GiveGab support for help center articles, tips and resources to help!

The Embeddable Donate Button

When a donor clicks on your Give Big Kern donate button from your website, a small donation form will appear and hover over the page.

● Does not direct donors away from your page

● Mirrors the same 3-step donation process on GiveBigKern.org

● Pulls in your custom donation levels● Support articles available to walk

you through every step!● Add to your site on April 7 when

donations open for Give Big Kern!

View Your Registration Info

Pre-Checked Fees

During a beta test giving day, GiveGab found that 92% of donors covered fees when this option was

pre-checked. That means the cost of fundraising for one giving day was

reduced by almost one-third!

Historically, 65-70% of donors cover fees with the opposite “Opt-In”

approach

How can my organization participate?

www.GiveBigKern.org

Your Give Big Kern Dashboard

Your Give Big Kern Dashboard

The Basics

● Logo

○ As one of the first things a donor sees

on your profile, make sure your logo is

current and represents your brand

● Tagline

○ A quick one sentence overview of your

organization or giving day campaign

● Website

○ Add your website so donors will be able

to learn more about your organization

● Causes

○ Select up to 3 causes to help donors find

causes they’re interested in.

Telling Your Story

Confirm Your Compliance

Highlighting Impact

● Custom Amounts

● Unique Descriptions

● Optional Photos

● Unlimited Giving Levels

Personal Gratitude

● Write your own custom thank

you message

● Add your own photo

or video

● Sent immediately to your

donor’s email when they

make a gift

● Comes directly from your

organization’s contact

Viewing & Sharing Your Profile

Additional Capabilities

Take advantage of administrative and fundraising features right on your giving day dashboard! It’s your one-stop-shop for managing your Give Big

Kern profile!

Tips, Tools, and Resources

● The Nonprofit Toolkit has

everything you need to plan,

prepare, and promote Give Big

Kern and reach your goals!

○ Customizable Templates

○ Communication Timelines

○ Give Big Kern Graphics

○ Helpful resources for your board

members, volunteers, and fundraisers

Your Next Steps

1. Register for upcoming in-person workshops Jan 11th and 16th in Bakersfield, and Jan 17th in Ridgecrest (a.m.) and Kernville (p.m.)

2. Register for Give Big Kern

3. Like and Follow Give Big Kern on Social Media!○ Facebook/Twitter/Instagram @GIVEBIGKERN○ Use the hashtag #GIVEBIGKERN

4. Refer to the FAQ’s from the drop-down menu on GiveBigKern.org!

5. Watch your inbox for important emails

6. Watch giving day training series videos

7. Check out the Nonprofit Toolkit○ The more tools you use, the better your fundraising and donor

engagement!

Support Team

● Visit Our Help Center

https://support.givegab.com/

● Send us an email at

info@GiveBigKern.org

● Chat with GiveGab’s Customer

Success Team whenever you

have questions or need a hand

○ Look for the little blue chat

bubble!

Questions?