Getting a Job in 2016: Using the Internet to Your AdvantageBy Kenny Soto

What Happens After

College?

Go for another degree.

Take a break and travel.

Go job hunting.

What steps are taking to secure your future?

A degree is not going to guarantee you anything.

Don’t expect for employers to accept your application just because you’re a graduate.

It’s not who you know but, who knows you!

40%What we make up in the population of unemployment in the USA in

2015.*

*http://www.newsweek.com/2015/06/05/millennial-college-graduates-young-educated-jobless-335821.html

Things to do now

Build a Personal Brand

Networking

Industry Research

Interviewing for Information

Tools/Resources

Personal Brand > Resume

What’s the first thing a hiring manager does when your resume gets on their desk?

They:

What happens next?

Photos

Past Work Experience

Social Media News

What do they see???

You want to see who you are and why they should care about you!

All you need is these two things...

If you really want to have people know who are you need to share with them your knowledge. Show them that you can be an asset to the company!

What are the benefits?

Research Companies Online

Doing the extra work matters!

There is no way out of doing the actual work to learn about your company.

You need to be doing your homework about your key targets every week.

The best companies are writing/making content on a weekly basis that you should read and engage with.

Networking: Getting Hired Before The Interview

MeetUp and Twitter are your number one tools for meeting new people.

You can get hired before even applying if you actually build relationships.

Interviewing For Information

When cold messaging or emailing key people in your industry (never target HR) you can be successful by simply: asking for advice.

The added bonus about your blog is that you can use it as a tool to ask for a 15 minute conversation over some coffee by letting them know you’ll be using the interview for your content!

After you interview...ask them, “do you know anyone else who is an expert in [field you want to enter] who might also be willing to talk to me about this?”

Quora & TwitterYou can interview for information using both Twitter and Quora.

Places to go to showcase

YOU!

AngelList

GlassDoor

TopResume.com*

Get Started Now

December

Start repurposing your homework/essays to make content and begin sharing!

Jan-Feb

Follow 100-200 industry professionals in target companies.

Mar-May

Prepare questions for your blog before you do your interviews.

June

Send in your applications.

July...

Send thanks to those you networked with to bring awareness to your application.

Recap

Use WordPress or SquareSpace for your personal brand.

Medium.com & Linkedin.com as a website subsistute.

Meetup.com can kickstart your networking schedule to get hired before the interview.

Use Twitter & Quora to speak directly with industry professionals who can help you navigate and find open positions not being advertised (and help you build content at the same time).

Thank youTo learn more about personal branding and new job hunting skills visit:

www.KennySoto.com