get the most out of your career! the gold standard value pack
DESCRIPTION
Welcome a new vision to your path of success! The tasteful success of Real Estate to get you on your path to a bright future.TRANSCRIPT
CENTURY 21 Affiliated
Sun Prairie, Wisconsin
Are you looking for…Are you looking for… Unlimited growth opportunities? Flexible work schedule? Security and financial independence? More control of your future? Personal satisfaction and recognition?
The CENTURY 21The CENTURY 21®® System SystemImagine a career that offers unlimited growthopportunities. A career that gives you the powerto take control of your future, the tools to see quickresults, the satisfaction of finding customers thehome of their dreams – and the support of asuccessful team of proven real estate professionalsstanding behind you. Welcome to the CENTURY 21®System. And welcome to everything you shouldexpect from a career – Rewards, Recognition,Respect and Results.
Imagine a career that offers unlimited growthopportunities. A career that gives you the powerto take control of your future, the tools to see quickresults, the satisfaction of finding customers thehome of their dreams – and the support of asuccessful team of proven real estate professionalsstanding behind you. Welcome to the CENTURY 21®System. And welcome to everything you shouldexpect from a career – Rewards, Recognition,Respect and Results.
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Our Brand Value PropositionOur Brand Value Proposition–We are a strong, vibrant and global real estate family.–We strive every day to deliver unsurpassed market intelligence and insights, and use our strengths to help you successfully buy and sell real estate.–We embrace your goals and are committed to achieving them. –Our network is your edge: –56 countries, 8,000 offices and 143,000 agents strong.
CENTURY 21: The Gold Standard.CENTURY 21: The Gold Standard.
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Our HistoryOur History
8,000 Offices Worldwide143,000 Sales Associates
56 Countries
8,000 Offices Worldwide143,000 Sales Associates
56 Countries
1971
2007
1974
1983
1989
1998
2002
2006
First Century 21 Office Opens in California
First Century 21 Office Opens in California
First Century 21 International Office Opens in Canada
First Century 21 International Office Opens in Canada
Century 21 Expands to Japan
Century 21 Expands to Japan
Century 21 Expands to Mexico
Century 21 Expands to Mexico
Century 21 Expands to China
Century 21 Expands to China
Century 21 Expands to Asia Pacific
Century 21 Expands to Asia Pacific
Century 21 Expands to Russia
Century 21 Expands to Russia
10 Countries
20 Countries
40 Countries
2 Countries
5 Countries
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The CENTURY 21 SystemThe CENTURY 21 System
SALESASSOCIATES
Customers
&Clients
Customers
&Clients
Brokers/OwnersCentury 21
System
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How the CENTURY 21 System helps you How the CENTURY 21 System helps you achieve your goalsachieve your goals
Business Benefits
Award Winning Training
Industry Leading
Marketing
Awards and Recognition Programs
Technology
Brand Awareness
MarketShareMarketShare
Brand AwarenessWhen people think about real estate, they thinkof the CENTURY 21brand. By putting the powerof this international brand to work for you, you
can take advantage of all the CENTURY 21 Systemhas to offer and align your career with a name that’s
known throughout the world
When people think about real estate, they thinkof the CENTURY 21brand. By putting the powerof this international brand to work for you, you
can take advantage of all the CENTURY 21 Systemhas to offer and align your career with a name that’s
known throughout the world
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We Are A Global BrandWe Are A Global Brand
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What do consumers think?What do consumers think?
2%
5%
12%
27%
49%
45%
0% 10% 20% 30% 40% 50% 60%
GMAC
ERA
Prudential
Coldwell Banker
ReMax
CENTURY 21
1%
1%
4%
11%
27%
21%
0% 5% 10% 15% 20% 25% 30%
GMAC
ERA
Prudential
Coldwell Banker
ReMax
CENTURY 21
CENTURY 21 has the highest brand awareness level when compared to any other real estate organization surveyed.
First in consumers’ minds. CENTURY 21 is the real estate organization consumers think of FIRST!
2006 Millward Brown Study
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Brand Name and PreferenceBrand Name and Preference
Industry Leading Marketing
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CENTURY 21 Marketing ProgramsCENTURY 21 Marketing Programs• Our programs maximize your chances of success
by…
– Generating leads
– Creating Preference for the CENTURY 21 Brand
– Increasing consumer interest and satisfaction
– Enhancing customer retention
– Helping you differentiate from your competition
– Increasing listings and sales
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National AdvertisingNational Advertising
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Real Estate Search EnginesReal Estate Search Engines
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Preferred Client ClubPreferred Client Club
All This For Just $8 Per Year
Personalized Welcome Letter
Personalized Bi-monthly Magazine
Personalized Spring and Fall Postcards
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eNewsletterseNewsletters
FREE!!!FREE!!!
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Property Marketing SolutionsProperty Marketing Solutions
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Personal TV AdvertisingPersonal TV Advertising
Technology
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Century 21.comCentury 21.com
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21Online.com21Online.com
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Property SlideshowProperty Slideshow
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Build Your Own Web SiteBuild Your Own Web Site
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Lead RouterLead Router
1. ConsumerInquiresOnline
LeadRouter Process
2. LeadRouter Finds Agent
by Cell Phone
4. SoftwareRequires
AgentAccountability
5. Managersand Brokerage
Monitor AllLeads
3. AgentContacts
Lead fromAnywhere
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Global Referral Network (CGRN)Global Referral Network (CGRN)
Web-based referral management tool that connects nearly 6,000 activated offices
No activation fees No software purchases Free automatic upgrades Guaranteed referral fees
The CENTURY 21 Global Referral Network allows you to access over 100,000 CENTURY 21 professionals worldwide!
Award Winning Training
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Award Winning TrainingAward Winning Training
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Training for Associates at All LevelsTraining for Associates at All Levels Sales Skills
– CREATE 21– Advanced Real Estate Skills (ARES)
Coaching and Accountability– BLAST!– Productivity Enhancement Process (PEP)
Niche Markets & Specializations– Fine Homes & Estates– New Home Sales– Mature Moves– Commercial Brokerage
Designations– CGRN Sales Associate– Accredited Buyers Representation– Residential Finance Specialist
Business Benefits
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HealthcareHealthcareTwo Programs with 5 Plans (Major & Limited Medical)
• Available to Sales Associate and Employees
• Enrollment via Phone, Website, and Onsite
• Enrollment available year round to “New” Agents and W2s
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National DiscountsNational Discounts
• Up to 70% Savings Off Catalogue Pricing
• Free Retail Connect Savings Card
•Up to 12% off on dell.com
•Customized personal advertising•Affordable - $349 gets you an ad ready for air
•6% discount•25% discount on accessories
•Up to 50% off competitor pricing
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Virtual ToursVirtual Tours
Awards and Recognition Programs
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Awards and EventsAwards and Events
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Top Agent RetreatTop Agent Retreat 2008 - CHICAGO2008 - CHICAGO !! !!
PREVIOUS DESTINATIONSPREVIOUS DESTINATIONSHawaii Paradise Island
CENTURY 21’s Value Added Services
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Additional Real Estate ServicesAdditional Real Estate Services
Community Involvement
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Giving Back To The Giving Back To The CommunityCommunity
To Date Century 21 Has Raised Over $91,000,000
For Easter Seals
To Date Century 21 Has Raised Over $91,000,000
For Easter Seals
1979
2007
1984
1989
1994
1999
2004
Easter Seals SelectedAs Primary Charity
Easter Seals SelectedAs Primary Charity
$6,000,000 Raised In TheFirst 5 Years
$6,000,000 Raised In TheFirst 5 Years
$20,000,000 Raised In TheFirst 10 Years
$20,000,000 Raised In TheFirst 10 Years
$47,000,000 Raised In TheFirst 15 Years
$47,000,000 Raised In TheFirst 15 Years
$62,000,000 Raised In TheFirst 20 Years
$62,000,000 Raised In TheFirst 20 Years
$76,000,000 Raised In The First 25 Years
$76,000,000 Raised In The First 25 Years
Century 21 AffiliatedCentury 21 AffiliatedSherri Swan-EdmundsSherri Swan-Edmunds
Sun PrairieSun Prairie
Your personal support staff!
ManagementManagement
Sherri Swan-EdmundsTeam Leader, RealtorOver 8 Years Experience
“The Gold Standard”Cell: 608/225-2691 Office: 608/[email protected]
SummarySummary Why CENTURY 21 Sun Prairie? The power of the team to get the job done. The power of the record of results we have
assembled. The power of the systems that are in place that
allow us to grow and increase market share, services, and profitability.
The power in the vision of management and their commitment to excellence in this company.
The power of the Century 21 name.
Let’s Get Started!
Next Steps…