get out of your inbox

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GET OUT OF YOUR INBOX How To Dominate Email in 1 hr a Day Chris Schultz

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Post on 08-May-2015

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The deck from my Skillshare class: http://www.skillshare.com/GET-OUT-OF-YOUR-INBOX-How-To-Dominate-Email-in-1-hr-a-Day/360264219

TRANSCRIPT

Page 1: Get out of your inbox

GET OUT OF YOUR INBOX

How To Dominate Email in 1 hr a Day

Chris Schultz

Page 2: Get out of your inbox

What email do you use?

[email protected]

[email protected]

[email protected]

[email protected]

Page 3: Get out of your inbox

What email do you use?

[email protected]

[email protected]

[email protected]

[email protected]

Page 4: Get out of your inbox

Email Goals

• Don’t leave Gmail to do stuff

• Don’t waste time on unimportant stuff

• Don’t get overloaded

• Don’t get ignored

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USING EMAIL

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Email that gets read

• Tools:• Plain text• CAPITALIZATION• Bullets• Line spacing• 2-3 sentence paragraphs• Links

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Email that gets read

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Email that gets read

One sentence intro

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Email that gets read

Clear CAPITALIZED headings

Page 10: Get out of your inbox

Email that gets read

Descriptive links

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Email that gets read

Bulleted lists

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Email that gets read

Call to action

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Email that gets read

Thank you!

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A great header

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A great header

• Using [Brackets] for instant mental filing• Descriptive header with what you want• Forge a connection• Feed a need: ego, curiosity, fun

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Proper use of CC & BCC

CC• people who need to

know• reply to conversation

by one member of larger team

BCC• any list of people who

don’t know each other to prevent exposing emails

• take people off a thread

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Need BCC

SPAM

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Getting a response

• Send 3 sentence emails. Not 3 paragraphs, 3 sentences

• Don’t ask for meetings, ask for the one thing you want

• If you don’t hear back, ping her again

• Don’t send attachments, send links

• Make it easy for people to do what you want

• Use good plain text formatting

• Write a clear subject

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Reminder

DO• short• friendly• understanding• include original email

DON’T• Get pissed or passive

aggressive• be longwinded

Hi Peter -

I know you’re busy, so this is just a quick ping to see if you’ve had a chance to look at the proposal I sent.

It’s included below. I’d appreciate a quick update when you have a moment.

Thanks,Chris

Page 20: Get out of your inbox

SignatureYES

• name• title• phone #• twitter• 1 or 2 URL’s - blog,

company• call to action

promotion

NO• images• physical address• legalese - unless you must • “please do not print”• embedded HTML iFrame

Page 21: Get out of your inbox

Signature

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SignatureNO!

Page 23: Get out of your inbox

Auto-responder etiquette

• Subject Line: Out of Office

• No cute vacation talk

• Give date you will be back

• Give alternative or emergency contact info

• Turn it off - NO “I check my email 2x per day”

http://shankman.com/auto-responder-email-replies-u-iz-doin-it-wrong/

Page 24: Get out of your inbox

USING GMAIL

Page 25: Get out of your inbox

Send attachments

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Send attachments

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Attachment hygiene

• Small files < than 1 meg or use Dropbox

• PDF or file format people can open

• NO Microsoft formats *.pdtx

• Think mobile

Page 28: Get out of your inbox

Send calendar invites

Page 29: Get out of your inbox

Send calendar invites

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Send calendar invites

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Send calendar invites

It’s on my CALENDAR

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Send calendar invites

It’s on my CALENDAR

Page 33: Get out of your inbox

Tag, Folder, ArchiveTAG

• associate w/ a tag (or multiple tags) for bulk review later

• I use this to collect contacts

• I may want to find this later

FOLDER• active folders ie:

Sane Box are helpful

• use google rules to put things in folders

• I need to do something with this now

ARCHIVE• always get email

out of your inbox after acted upon

Use search to find stuff later, not folders, tagging.

Page 34: Get out of your inbox

Find Stuff with Search

SEARCH

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Save stuff with LabelsTag with LABELS

Page 36: Get out of your inbox

Find stuff with Labels

Search by LABELS

Page 37: Get out of your inbox

HACKING GMAIL

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Syncing

Easy

Harder

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Taking Friday off!

Page 45: Get out of your inbox

thank you!

Now Go out there and Dominate Email

@[email protected]