gen y for social business

Hello.

Margery Lynn | @MargeryLyle | [email protected], 31 August 2011

http://www.dachisgroup.com


® 2011 Dachis Group. Confidential and Proprietary

Photo Credit: Flickr @lcrf

Gen Y will fuel the change we are in the world. business

Wednesday, 31 August 2011

Photo Credit: Flickr @Cayusa

Businesses, embrace us!


Itʼs not an age thing.


Itʼs a numbers thing!

Photo Credit: Flickr @j.o.h.n. walkerWednesday, 31 August 2011

Photo Credit: Flickr @Cayusa

Feedback + Innovation+ Connectedness


Feedback

fliWednesday, 31 August 2011

v.

Baby Boomers

Generation Y

“Performance feedback once a year is enough - maybe even too much.”

“Want constant-almost daily-real-time feedback to adjust their work.”

Source: Forrester, “The Millennials Are Here! Are you prepared?”


Feedback



InnovationSource: EURO RSCG, “Millennials, The Challenger Generation.”



Baby Boomers

Generation Y

v.

“A certain group is tasked with being innovators.”

“Anyone can be an innovator - and part of their responsibility to themselves is to be

innovative.”




InnovationPhoto credit: http://www.inc.com/sites/default/files/imagecache/preview/slideshows/IdeaPaint.jpg


Connectedness


Generation Y

v.

Baby Boomers“Tend to separate work colleagues from

personal friends.”

“Work colleagues become personal friends.”



Connectedness



Dachis Group Overview | August 2011

Photo Credit: Flickr @.stephweiss

Businesses, tune up.


Change to retain.Photo Credit: Flickr @neur0tica


Margery Lynn | @MargeryLyle | [email protected]

Letʼs Talk.


