www.gbefactory.eu

GREEN-BLUE ENERGY FACTORY

Market Analysis

Anna Turco Italian Chamber of Commerce for Germany

Hannover Messe, Technology Cooperation Days Hannover, 24.-25.04.2012

http://www.gbefactory.eu

www.gbefactory.eu

Market analysis - Partners

www.gbefactory.eu

Market analysis - Brandenburg

www.gbefactory.eu

SECTOR SELECTION • High energy consumption • Representative for Brandenburg industrial structure • Stakeholders interested in GBE-Factory project

Market analysis - Criteria

www.gbefactory.eu

Branches Energy Consumption and Energy Intensity - Germany 2007

Market analysis - Criteria

* red=high energy intensity, >10 MJ per EUR

www.gbefactory.eu

Brandenburg Branches of Competence

•Wood & Paper

•Chemistry

•Aviation

•Oil and Biofuels

•Food Industry

•Optics

•Geoinformation

•Tourismus

•Metall

•Rail Industry

•Automotive

•Energy

•Logistic

•Media and ICT

•Biotechnology / Life Science

Market analysis - Criteria

www.gbefactory.eu

Brandenburg data research INTERVIEWS

3 EXPERTISES

Clustermanager Energy

Energy Technology Initiative

Bioenergy Promotion

Metal, Chemistry and Paper were NOT recommended

Market analysis - Criteria

www.gbefactory.eu

RECOMMENDED ON BRANDENBURG - FOOD PROCESSING INDUSTRY - TOURISM thermal baths + wellness hotels

Market analysis - Focus

www.gbefactory.eu

Market analysis – Food Industry

www.gbefactory.eu

Energy consumption in GJ (including non-energy consumption)

Industry

Total Heating oil Natural gas Power Coal, renewable energy, district

heating

Other sources of

energy

Manufacture of food and feed 4 704 452 455 480 2 349 066 1 347 697 540 407 11 802

part of animal feed production 338 830 n.s. n.s. 130 430 n.s. n.s.

Manufacture of beverages 866 449 n.s. 278 077 545 831 n.s. n.s.

No specification data - for confidentiality reasons (•) Source: Statistisches Landesamt Berlin-Brandenburg

Market analysis – Food Industry

www.gbefactory.eu

Manufacture of food and feed Energy consumption in GJ

Slaughtering and meat processing 709 413

Fruit and vegetable processing 375 671

Milk processing 398 760

Grain mills, manufacture of starch and starch products 843 877

Manufacture of bakery and pasta 634 369

Manufacture of other food 1 403 530

Manufacture of animal feed 338 830

overall 4 704 452 Source: Statistisches Landesamt Berlin-Brandenburg

Market analysis – Food Industry

www.gbefactory.eu

General optimization potential

mostly in cross-section techniques: - compressed air - refrigeration - air conditioning - lighting - cleaning Higher energy efficiency through waste recycling

(like in a biogas plant)

Market analysis – Food Industry

www.gbefactory.eu

Case study in North Rhine-Westphalia Heat recovery from waste heat cooling tunnel for pasteurization 75% reduction (75,000 ³ gas), NRW

Optimized operation of the cooling system in dairy processing (refrigeration compressor) 30% reduction in electricity savings (1.400 MWh)

Market analysis – Food Industry

www.gbefactory.eu

Adventure and Leisure

Thermal / Thermal brine bath

both

Spas distributed evenly over

Brandenburg

Adventure and water parks

primarily near Berlin and in

South Brandenburg

Source: Brandenburgischer Kurorte- und Bäderverband

Market analysis – Spas/Hotels

www.gbefactory.eu

Primary energy demand in baths: High heat demand

- in the sauna - in swimming pools (continuous evaporation of water surface) - hot water by showering Power consumption and heat sink requirements during summer months Typical power consumption of a bath (built after 1990):

Source: Böttcher 2009

kWh per m² of water

Heat 3.500

Power 1.300

Market analysis – Spas/Hotels

www.gbefactory.eu

Energy consumption in hotels and restaurants

Company type Companies

in Germany*

Energy consumption per operation per year (kWh)

CO2 emissions per farm per year

(in tons)

Total CO2 emissions per year (in tons)

1+2 Stars Hotels 793 294.425 105 83.265

3 Stars Hotels 4.845 372.727 134 649.230

4 Stars Hotels 2.293 1.653.000 658 1.508.794

5 Stars Hotels 134 5.746.000 2.342 313.828

Bed&Breakfast 16.675 219.295 84 1.400.700

Pensionen 6.049 150.065 54 326.646

Summe 30.789 4.309.463

Calculations are based on estimates of average values of the energy campaign Hospitality * Non-classified hotels according to the classification DEHOGA hotel are not included in the number

Source: Deutscher Hotel- und Gaststättenverband e.V. (DEHOGA)

Market analysis – Spas/Hotels

www.gbefactory.eu

Possible Improvement:

relatively simple measures can generate 50% energy savings

- pool cover - demand controlled ventilation - saving circuits - insulation, etc. Possible measures in almost all areas: - electrical engineering - heating - ventilation - water - the building itself

Market analysis – Spas/Hotels

www.gbefactory.eu

Climate and energy into thermal baths spas hotels

- Image matter! - "Green image" desirable, as tourists in the spa and health area would often have a sustainable living - DEHOGA also makes in his attention to the energy campaign image aspect:

- Climate-friendly tourism products are already dealt and the "Land of Brandenburg Tourism Concept 2011-2015" gives energy efficiency high priority("Green Brandenburg")

Market analysis – Spas/Hotels

www.gbefactory.eu

Empirical Investigation:

Focus group Topics: energy efficiency and local energy production 7 March 2012 @ the Potsdam Chamber of Commerce

24 participants Speakers from Potsdam Chamber of Commerce + Brandenburg Economic Development Board Moderated discussion on

current energy situation of participating companies + necessary support needed Consulting engineers participated in the focus group part

First contacts have been made 7 questionnaires based on telephone interviews + 3 personal discussion @ Focus Group

Determination of quantitative data through questionnaires entrepreneurs (through participating companies, focus group and interview partners)

Market analysis – Food Processing Industry

www.gbefactory.eu

Empirical Investigation

10 questionnaires answered by entrepreneurs - based on telephone interviews * 8 thermal and leisure pools

approx. 50% of Brandenburg's Baths * 2 spa hotels with thermal operating Determination of quantitative data through questionnaires - energy efficiency + local energy production

Market analysis – Spas/Hotels

www.gbefactory.eu

Optimization of energy costs ISSUE for all interviewed companies

19 of 20 interviewed companies need enhancement of energy efficiency (exception: 1 new thermal bath)

Higher relevance given to “energy efficiency issue” than to “renewable energies issue”

Most companies consider energy source as second-rate price = critical factor

Larger SMEs mainly have an active energy management they are often already in an advanced process optimization

Many Food Processing companies are involved in cluster and network activities receive multifaceted advice and information

The production process in manufacturing companies is often complex specialized and technical solutions are more important than standard advice

Market analysis – Summary of the results

www.gbefactory.eu

Category 1: Companies / baths without urgent needs: - satisfactory energy-situation in the company - energy advice and support already secured - implementation of optimization measures in the near future unlikely Efficiency measures to be carried out without external help Category 2:

Companies / baths: measures for the energy-optimization already designed Financial support needed to implement them

- need for advice on subsidies (i.e. specialists ZAB, Zukunft Agentur Brandenburg) Category 3: Companies / baths: measures for energy optimization already planned but not yet decided on time and specific measures Companies reluctant to implement difficulties to find individual appropriate technical

and legal advice. Through the mediation of ad hoc specialists for each company’s need the implementation process could be promoted.

Category 4: Firms that recognize the need for energy optimization of their business since long time,

practical ideas for solving the problem, however, are only just at the beginning stage. Companies in this category expressed highest need for support!

Market analysis – Support needed

www.gbefactory.eu

GREEN VENTURES 2012

POTSDAM, Brandenburg, 13. - 15. June 2012 The International Partnership Forum for Environmental and Energy Technologies

B2B MEETINGS, NETWORKING and much more!

FOR MORE INFORMATION: Dr. V. D‘Ambrogio vdambrogio@itkam.org

www.green-ventures.com

NEXT GBE FACTORY ACTIVITIES

www.gbefactory.eu

CONTACT DATA

Anna Turco GBE FACTORY Project Manager

Italian Chamber of Commerce for Germany

Italienische Handelskammer für Deutschland e.V. Friedrich-Ebert-Anlage 58

D-60325 Frankfurt am Main

Tel: +49 / (0) 69 / 97145226 | Fax: + 49/ (0) 69 / 97145299

E-mail: aturco@itkam.org URL: http://www.itkam.org

www.gbefactory.eu